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SEC Comment Letter for PORTRAIT CORP OF AMERICA, INC. (CIK 0000076791) — Oct 7, 2005

PORTRAIT CORP OF AMERICA, INC. (CIK 0000076791)
Date: Oct. 7, 2005 · CIK: 0000076791 · Accession: 0000000000-05-051687

AI Filing Summary & Sentiment

File numbers found in text: 000-08550

Date
October 5, 2005
Author
Larry Spirgel
Form
UPLOAD
Company
PORTRAIT CORP OF AMERICA, INC. (CIK 0000076791)

Letter

Mail Stop 3561 October 5, 2005 William J. Billiard Interim Chief Financial Officer Portrait Corporation of America, Inc. 815 Matthews-Mint Hill Road Matthews, North Carolina 28105

Re: Portrait Corporation of America, Inc. Item 4.01 Form 8-K Filed September 27, 2005 File No. 000-08550

Dear Mr. Billiard:

We have reviewed your filing and have the following comments. Where indicated, we think you should revise your document in response to these comments. If you disagree, we will consider your explanation as to why our comment is inapplicable or a revision is unnecessary. Please be as detailed as necessary in your explanation. In some of our comments, we may ask you to provide us with more information so we may better understand your disclosure. After reviewing this information, we may raise additional comments.

Please understand that the purpose of our review process is to assist you in your compliance with the applicable disclosure requirements and to enhance the overall disclosure in your filing. We look forward to working with you in these respects. We welcome any questions you may have about our comments or any other aspect of our review. Feel free to call us at the telephone numbers listed at the end of this letter.

1. We note from the Item 4.01 Form 8-K that you have restated your consolidated financial statements for the fiscal years ending February 1, 2004 and February 2, 2003. Also, we note from disclosure in your 2005 Form 10-K that you became aware of the errors in 2004. It appears that an Item 4.02 Form 8-K is required to be filed. If so, please include all the disclosures required by Item 4.02(a) of Form 8-K. If not required, please explain.

As appropriate, please amend your filing and respond to these comments within five business days or tell us when you will respond. You may wish to provide us with marked copies of the amendment to expedite our review. Please furnish a cover letter with your amendment that keys your responses to our comments and provides any requested information. Detailed cover letters greatly facilitate our review. Please understand that we may have additional comments after reviewing your amendment and responses to our comments.

We urge all persons who are responsible for the accuracy and adequacy of the disclosure in the filing to be certain that the filing includes all information required under the Securities Exchange Act of 1934 and that they have provided all information investors require for an informed investment decision. Since the company and its management are in possession of all facts relating to a company`s disclosure, they are responsible for the accuracy and adequacy of the disclosures they have made.

In connection with responding to our comments, please provide, in writing, a statement from the company acknowledging that:

* the company is responsible for the adequacy and accuracy of the disclosure in the filing;

* staff comments or changes to disclosure in response to staff comments do not foreclose the Commission from taking any action with respect to the filing; and

* the company may not assert staff comments as a defense in any proceeding initiated by the Commission or any person under the federal securities laws of the United States.

In addition, please be advised that the Division of Enforcement has access to all information you provide to the staff of the Division of Corporation Finance in our review of your filing or in response to our comments on your filing.

If you have any questions, please call Michael Henderson, Staff Accountant at (202) 551-3364.

Sincerely,
Larry Spirgel
Assistant Director

Show Raw Text
<DOCUMENT>
<TYPE>LETTER
<SEQUENCE>1
<FILENAME>filename1.txt
<TEXT>
Mail Stop 3561
								October 5, 2005

William J. Billiard
Interim Chief Financial Officer
Portrait Corporation of America, Inc.
815 Matthews-Mint Hill Road
Matthews, North Carolina 28105

      Re:	Portrait Corporation of America, Inc.
	Item 4.01 Form 8-K
      Filed September 27, 2005
	File No. 000-08550

Dear Mr. Billiard:

      We have reviewed your filing and have the following
comments.
Where indicated, we think you should revise your document in
response
to these comments.  If you disagree, we will consider your
explanation as to why our comment is inapplicable or a revision is
unnecessary.  Please be as detailed as necessary in your
explanation.
In some of our comments, we may ask you to provide us with more
information so we may better understand your disclosure.  After
reviewing this information, we may raise additional comments.

	Please understand that the purpose of our review process is
to
assist you in your compliance with the applicable disclosure
requirements and to enhance the overall disclosure in your filing.
We look forward to working with you in these respects.  We welcome
any questions you may have about our comments or any other aspect
of
our review.  Feel free to call us at the telephone numbers listed
at
the end of this letter.

1. We note from the Item 4.01 Form 8-K that you have restated your
consolidated financial statements for the fiscal years ending
February 1, 2004 and February 2, 2003.  Also, we note from
disclosure
in your 2005 Form 10-K that you became aware of the errors in
2004.
It appears that an Item 4.02 Form 8-K is required to be filed.  If
so, please include all the disclosures required by Item 4.02(a) of
Form 8-K.  If not required, please explain.

       As appropriate, please amend your filing and respond to
these
comments within five business days or tell us when you will
respond.
You may wish to provide us with marked copies of the amendment to
expedite our review.  Please furnish a cover letter with your
amendment that keys your responses to our comments and provides
any
requested information.  Detailed cover letters greatly facilitate
our
review.  Please understand that we may have additional comments
after
reviewing your amendment and responses to our comments.

	 We urge all persons who are responsible for the accuracy and
adequacy of the disclosure in the filing to be certain that the
filing includes all information required under the Securities
Exchange Act of 1934 and that they have provided all information
investors require for an informed investment decision.  Since the
company and its management are in possession of all facts relating
to
a company`s disclosure, they are responsible for the accuracy and
adequacy of the disclosures they have made.

	In connection with responding to our comments, please
provide,
in writing, a statement from the company acknowledging that:

* the company is responsible for the adequacy and accuracy of the
disclosure in the filing;

* staff comments or changes to disclosure in response to staff
comments do not foreclose the Commission from taking any action
with
respect to the filing; and

* the company may not assert staff comments as a defense in any
proceeding initiated by the Commission or any person under the
federal securities laws of the United States.

      In addition, please be advised that the Division of
Enforcement
has access to all information you provide to the staff of the
Division of Corporation Finance in our review of your filing or in
response to our comments on your filing.

	If you have any questions, please call Michael Henderson,
Staff
Accountant at (202) 551-3364.

							Sincerely,

							Larry Spirgel
							Assistant Director

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William J. Billiard
Portrait Corporation of America, Inc.
October 5, 2005
Page 1

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549

         DIVISION OF
CORPORATION FINANCE

</TEXT>
</DOCUMENT>