SecProbe.io

Mail Stop 4561

August 21, 2007

By U.S. Mail and facsimile to (843) 383-7478

Harris E. DeLoach, Jr., Chief Executive Officer
Sonoco Products Company
1 North Second Street
Hartsville, SC 29550

Re:  Sonoco Products Company
 Definitive 14A
 Filed March 16, 2007
File No. 000-516

Dear Mr. DeLoach:

We have limited our review of your definitive proxy statement to your executive
compensation and other related disclosure a nd have the following comments.  Our review
of your filing is part of the Division’s focused review of executive compensation
disclosure.

Please understand that the purpose of our re view process is to assist you in your
compliance with the applicable disclosure  requirements and to  enhance the overall
disclosure in your filings.  We look forward to working with you in these respects.  We
welcome any questions you may have about our comments or any other aspect of our review.  Feel free to call me at the telephone number listed at the e nd of this letter.

 In some comments we have asked you to provide us with additional information so we may better understand your disclosure.  Pl ease do so within the time frame set forth
below.  You should comply with the remain ing comments in all future filings, as
applicable.  Please confirm in writing that you will do so and also explain to us how you
intend to comply.  Please unders tand that after ou r review of all of your responses, we
may raise additional comments.

Harris E. DeLoach, Jr.
Sonoco Products Company August 21, 2007 Page - 2 -

 If you disagree with any of these commen ts, we will consider your explanation as
to why our comment is inapplicable or a revisi on is unnecessary.  Please be as detailed as
necessary in your explanation.

Management Compensation, page 27

Compensation Discussion and Analysis, page 27
1. To the extent you correlate incentive pr ograms with the achievement of certain
annual individual objectives, please disc uss the specific it ems of individual
performance used to determine bonus payments and how you structure your
incentive bonuses around such individual ob jectives.   Also disclose whether any
discretion can be or has b een exercised with respect to meeting such goals and
objectives and, if so, to whom such disc retion is applicable.  Please see Items
402(b)(2)(vi)-(vii) of Regulation S-K and In struction 4 to Item 402(b).  To the
extent the committee’s consideration of  individual performance resulted in a
payout for the last fiscal year, pleas e provide appropriate qualitative and
quantitative disclosure.
2. With respect to the disclosure relating to competitive benchmarks, please specify
where actual payments fall within targeted parameters.

Review of Overall Compensation Components and Aggregate Awards, page 34
3. Please provide appropriate di sclosure addressing the committee’s analysis of the
information contained in the tally sh eets and how the evaluation of this
information resulted in specific awards or modifications to the manner in which
you implement your compensation program.  Please ensure that your disclosure
explains and places in context how and w hy determinations with respect to one
element may or may not have influenced  the committee’s decisions with respect
to other allocated or contemplated awar ds.  See Item 402(b)(1)(vi) of Regulation
S-K.
Role of Executive Officers in Determining Executive Compensation, page 37
4. Please provide a complete description of the committee’s processes and procedures for the consideration and de termination of executive compensation.
See Item 407(e)(3) of Regulation S-K a nd Section V.D. of Commission Release
33-8732A.  In doing so, discuss the extent to which Mr. DeLoach attends committee meetings or meets with the consultants used by the committee.

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Harris E. DeLoach, Jr.
Sonoco Products Company August 21, 2007 Page - 3 -

 Please respond to our comments by September 21, 2007 or tell us by that time
when you will provide us with a response.

We urge all persons who are responsible for the accuracy and adequacy of the
disclosure in the filing to be certain that the filing includes all in formation required under
the Securities Exchange Act of 1934 and th at they have provided all information
investors require for an informed invest ment decision.  Since the company and its
management are in possession of all facts re lating to a company’s disclosure, they are
responsible for the accuracy and adequacy  of the disclosures they have made.

 When you respond to our comments, please provide, in writing, a statement from the company acknowledging that:

• the company is responsible for the adequacy and accuracy of the disclosure in
the filing;

• staff comments or changes to disclo sure in response to comments do not
foreclose the Commission from taking a ny action with respect to the filing;
and

• the company may not assert staff comme nts as a defense in any proceeding
initiated by the Commission or any pers on under the federal s ecurities laws of
the United States.

In addition, please be advise d that the Division of Enfo rcement has access to all
information you provide to the staff of the Di vision of Corporation Finance in connection
with our review of your filing or in response to comments.

Please contact me at (202) 551-3397 with any questions.

Sincerely,

Jay E. Ingram
Attorney Advisor
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