SEC Company Response from VERAMARK TECHNOLOGIES INC (CIK 0000747605) — Oct 18, 2005
VERAMARK TECHNOLOGIES INC (CIK 0000747605)
Date: Oct. 18, 2005 · CIK: 0000747605 · Accession: 0000950152-05-008220
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File numbers found in text: 001-13898
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CORRESP
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corresp
October 17, 2005
Via EDGAR
U.S. Securities and Exchange Commission
Veramark Technologies, Inc.
Division of Corporation Finance
3750 Monroe Ave
100 F Street, N.E.
Pittsford, NY 14534
Washington, D.C. 20549
Attention: Christine Davis
RE:
Veramark Technologies, Inc
Form 10-K for the period ending December 31, 2004, filed March 28, 2005
File No. 001-13898
Comment Letter #3, Dated October 3, 2005
Dear Ms. Davis:
The following are the responses of Veramark Technologies, Inc. to the comment letter issued by the
SEC on October 3, 2005. If you require any additional information or clarification, please do not
hesitate to contact me at 585-383-6807. Thank you.
As per our telephone conversation of September 26, 2005 and your letter of October 3, 2005, you ask
for clarification as to why we continue to believe 18% is the correct value to assign to first year
software maintenance when sold as part of a multi-element transaction which involves both VeraSMART
software product and one year of embedded maintenance. It is our belief that only applying bullet
number 1 of paragraph 10 of SOP 97-2 does not capture the true underlying economic transaction.
Our policy of incrementing the price for maintenance by 5% annually, based upon a starting point of
18% of list price, computes to a first year renewal price equivalent to 18.9% of the list price.
In the second year of renewal, that will compute to 19.8% of list price, and so on. By only
adhering to the first bullet of paragraph 10, without consideration of the final sentence of
paragraph 10 (which states, “When a vendor’s pricing is based on multiple factors...the amount
allocated...must consider all the factors of the vendor’s pricing structure.”), Veramark would be
recognizing the same amount for maintenance in both the first and second year of the contract, even
though it is our intention to create an economic transaction that increments the amount by 5%
during the second and subsequent maintenance years. Thus, we believe that the customer’s execution
of and willingness to pay for a maintenance contract based upon this pricing structure, is VSOE
that a first year value based upon a percentage of the first year renewal price (that is the
renewal price less the 5% increment) is a more accurate reflection of the true economics of the
transaction.
You requested that we present an analysis showing the effect of adjusting our numbers from the
methodology we are currently using, to the methodology exactly detailed in SOP 97-2, paragraph 10,
bullet 1. Attached please see exhibit 99.1, showing that the impact of adjusting these numbers is
inconsequential, with the net income of no single quarter being adjusted by greater than $5,000, or
.16% (.0016) of revenue.
Page 1 of 2
Though we disagree with your conclusion that VSOE does not exist to support our current policy, we
will however, effective with the third quarter of 2005, begin to defer the first year maintenance
at a value equivalent to the first year renewal rate.
Regarding the impact on the evaluations of our disclosure controls and procedures, we believe this
review has been a beneficial experience for us. As we continue to move forward with compliance of
section 404 of the Sarbanes Oxley Act, we will incorporate the findings of this review into our
internal control structure within the deadline as set forth by the SEC for small companies.
Sincerely,
/s/ Ronald C. Lundy
Ronald C. Lundy
Treasurer, Chief Accounting Officer
Page 2 of 2
Exhibit 99.1
Veramark Technologies, Inc.
Impact on Net Income of Deferring VeraSMART Embedded Revenue
As per October 3 Correspondence with SEC
Net
Less Additional
Less Original
Plus Adjusted
Adjusted Net
Change In
Reported Sales
Income/(Loss)
Maint Deferred
Maint Recognized
Maint Recognized
Income/(Loss)
Reported Income
Q3 - 03
2,917,179
109,528
(1,384
)
—
—
108,144
(1,384
)
Q4 - 03
2,844,153
465,935
(446
)
(5,429
)
5,701
465,761
(174
)
Q1 - 04
2,763,698
25,538
(139
)
(8,868
)
9,312
25,843
305
Q2 - 04
2,567,599
(521,386
)
(1,671
)
(10,778
)
11,317
(522,518
)
(1,132
)
Q3 - 04
2,781,986
(33,759
)
(1,336
)
(16,082
)
16,886
(34,291
)
(532
)
Q4 - 04
3,012,683
416,047
(6,146
)
(25,743
)
27,031
411,189
(4,858
)
Q1 - 05
2,626,372
(85,286
)
(2,827
)
(49,236
)
51,698
(85,651
)
(365
)
Q2 - 05
2,661,356
249,723
(2,206
)
(60,213
)
63,225
250,529
806
Q3 - 05
(1,689
)
(70,818
)
74,360
1,853
1,853
Q4 - 05
(58,029
)
60,930
2,901
2,901
Q1 - 06
(31,097
)
32,652
1,555
1,555
Q2 - 06
(18,209
)
19,119
910
910
Q3 - 06
(2,302
)
2,417
115
115
(17,844
)
(356,804
)
374,648
—