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SEC Comment Letter for WPP plc (WPP, WPPGF) (CIK 0000806968) (WPP) — Jul 6, 2015

WPP plc (WPP, WPPGF) (CIK 0000806968)
Date: July 6, 2015 · CIK: 0000806968 · Accession: 0000000000-15-035137

AI Filing Summary & Sentiment

Date
July 6, 2015
Author
/s/ Cecilia Blye
Form
UPLOAD
Company
WPP plc (WPP, WPPGF) (CIK 0000806968)

Letter

July 6, 2015 Via E -mail Sir Martin Sorrell Group Chief Executive Officer WPP plc 27 Farm Street London, United Kingdom, W1J 5RJ

Re: WPP plc Form 20-F for Fiscal Year Ended December 31, 2014 Filed April 30 , 2015 File No. 0-16350

Dear Mr. Sorrell :

We have limited our review of your filing to your contacts with countries that have been identified as state sponsors of terrorism, and we have the following comments. Our review with respect to this issue does not preclude further review by the Assistant Director group with respect to other issues. In our comments , we ask you to provide us with information so we may better understand your disclosure.

Please respond to these comments within ten busine ss days by providing the requested information or advis e us as soon as possible when you will respond. If you do not believe our comments apply to your facts and circumstances , please tell us why in your response.

After reviewing your response to these comments, we may have additional comments.

General

1. The website of your advertising network Ogilvy & Mather Advertising provides contact information for an office in Syria. You provide on pages 9 and 18 of the 20 -F revenue figures for Africa and the Middle East, regions that include Sudan and Syria.

As you know, Sudan and Syria are designated by the U.S. Department of State as state sponsors of terrorism, and are subject to U.S. economic sanctions and export controls. Please describe to us the nature and extent of your past, current, and anticipated contacts with Sudan and Syria since your letter to us dated March 12, 2013, whether through subsidiaries, partners, customers, joint ventures or other direct or indirect arrangements. You should describe any services, products, information or technology you have provided to Sudan or Syria, directly or indirectly, and any agreements, commercial arrangements, or other contacts you have had with the governments of those count ries or entities they control.

Martin Sorrell WPP plc July 6, 2015 Page 2

2. Please discuss the materiality of the contacts with Sudan and Syria you describe in response to the comment above, and whether those contacts constitute a material investment risk for your security holders. You should addre ss materiality in quantitative terms, including the approximate dollar amounts of any associated revenues, assets, and liabilities for the last three fiscal years and the subsequent interim period. Also, address materiality in terms of qualitative factors that a reasonable investor would deem important in making an investment decision, including the potential impact of corporate activities upon a company's reputation and share value. Various state and municipal governments, universities, and other investo rs have proposed or adopted divestment or similar initiatives regarding investment in companies that do business with U.S. - designated state sponsors of terrorism. You should address the potential impact of the investor sentiment evidenced by such actions directed toward companies that have operations associated with Sudan and Syria.

We urge all persons who are responsible for the accuracy and adequacy of the disclosure in the filing to be certain that the filing includes the information the Securities Exc hange Act of 1934 and all applicable Exchange Act rules require. Since the company and its management are in possession of all facts relating to a company’s disclosure, they are responsible for the accuracy and adequacy of the disclosures they have made.

In responding to our comments, please provide a written statement from the company acknowledging that:

 the company is responsible for the adequacy and accuracy of the disclosure in the filing;

 staff comments or changes to disclosure in response to staff comments do not foreclose the Commission from taking any action with respect to the filing; and

 the company may not assert staff comments as a defense in any proceeding initiated by the Commission or any person under the federal securities laws of t he United States.

You may contact Daniel Leslie , Staff Attorney , at (202) 551 -3876 or me at (202) 551 - 3470 if you have any questions about the comments or our review.

Sincerely,
/s/ Cecilia Blye

Show Raw Text
July 6, 2015

Via E -mail
Sir Martin Sorrell
Group Chief Executive Officer
WPP plc
27 Farm Street
London, United Kingdom, W1J 5RJ

Re: WPP plc
 Form 20-F for Fiscal Year Ended December 31, 2014
 Filed April 30 , 2015
 File No. 0-16350

Dear Mr. Sorrell :

We have limited our review of your filing to your contacts with countries that have been
identified as state sponsors of terrorism, and we have the following comments.  Our review with
respect to this issue does not preclude further review by the Assistant Director group with respect
to other issues.   In our comments , we ask you to provide us with information so we may better
understand your disclosure.

Please respond to these comments  within ten busine ss days by providing the requested
information or advis e us as soon as possible when you will respond.  If you  do not believe our
comments apply to your facts and circumstances , please tell us why in your response.

After reviewing your response to these  comments, we may have additional comments.

General

1. The website of your advertising network Ogilvy & Mather Advertising provides contact
information for an office in Syria.   You provide on pages 9 and 18 of the 20 -F revenue
figures for Africa and the Middle East, regions that include Sudan and Syria.

As you know, Sudan and Syria are designated by the U.S. Department of State as state
sponsors of terrorism, and are subject to U.S. economic sanctions and export
controls.   Please describe to us the nature and extent of your past, current, and anticipated
contacts with Sudan and Syria since your letter to us dated March 12, 2013, whether
through subsidiaries, partners, customers, joint ventures or other direct or indirect
arrangements.   You should describe any services, products, information or technology
you have provided to Sudan or Syria, directly or indirectly, and any agreements,
commercial arrangements, or other contacts you have had with the governments of those
count ries or entities they control.

Martin Sorrell
WPP plc
July 6, 2015
Page 2

2. Please discuss the materiality of the contacts with Sudan and Syria you describe in
response to the comment above, and whether those contacts constitute a material
investment risk for your security holders.   You should addre ss materiality in quantitative
terms, including the approximate dollar amounts of any associated revenues, assets, and
liabilities for the last three fiscal years and the subsequent interim period.   Also, address
materiality in terms of qualitative factors  that a reasonable investor would deem
important in making an investment decision, including the potential impact of corporate
activities upon a company's reputation and share value.   Various state and municipal
governments, universities, and other investo rs have proposed or adopted divestment or
similar initiatives regarding investment in companies that do business with U.S. -
designated state sponsors of terrorism.   You should address the potential impact of the
investor sentiment evidenced by such actions directed toward companies that have
operations associated with Sudan and Syria.

We urge all persons who are responsible for the accuracy and adequacy of the disclosure
in the filing to be certain that the filing includes the information the Securities Exc hange Act of
1934 and all applicable Exchange Act rules require.   Since the company and its management are
in possession of all facts relating to a company’s disclosure, they are responsible for the accuracy
and adequacy of the disclosures they have made.

 In responding to our comments, please provide  a written statement from the company
acknowledging that:

 the company is responsible for the adequacy and accuracy of the disclosure in the filing;

 staff comments or changes to disclosure in response to staff comments do not foreclose
the Commission from taking any action with respect to the filing; and

 the company may not assert staff comments as a defense in any proceeding initiated by
the Commission or any person under the federal securities laws of t he United States.

You may contact Daniel Leslie , Staff Attorney , at (202) 551 -3876 or me at (202) 551 -
3470 if you have any questions about the comments or our review.

Sincerely,

 /s/ Cecilia Blye

Cecilia Blye, Chief
Office of Global Security Risk
cc:  Larry Spirge l
  Assistant Director
 Division of Corporation Finance

Martin Sorrell
WPP plc
July 6, 2015
Page 3

  Andrea Harris, Esq.
  Group Chief Counsel
 WPP plc

  Ralph W. Norton
  Davis & Gilbert LLP