SEC Company Response from AMERICAN WATER STAR INC (CIK 0001041580) — Oct 18, 2005
AMERICAN WATER STAR INC (CIK 0001041580)
Date: Oct. 18, 2005 · CIK: 0001041580 · Accession: 0001084178-05-000035
AI Filing Summary & Sentiment
Referenced dates: July 29, 2005
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AMERICAN WATER STAR, INC.
4560 S. DECATUR BLVD., SUITE 301
LAS VEGAS, NV 89103
Telephone (702) 740-7036
Facsimile (702) 740-7037
October 5, 2005
Via Facsimile to (202) 772-9203
and Original via U.S. Mail
Michael Moran, Branch Chief
Dave Irving, Staff Accountant
United States Securities and Exchange Commission
Division of Corporate Finance
450 Fifth Street, N.W.
Washington, D.C. 10549
Re: American Water Star, Inc.
Form 10-K for the Fiscal Year Ended December 31, 2004
Form 10-Q for the Fiscal Quarter Ended March 31, 2005
File No. 1-32220
Gentlemen:
This letter is in response to your comment letter dated July 29,
2005, which was directed to our former CFO, Daniel Beckett. Mr.
Beckett resigned all his positions with the Company prior to
receipt of the comment letter. Management is vigorously in
search of a qualified replacement. In the interim, our President
and Chief Executive Officer, Roger Mohlman, is serving as Chief
Financial Officer.
Your numbered comments are set forth below and our responses
follow.
Item 6. Management's Discussion and Analysis of Financial
Condition and Results of Operations, page 27
Overview and Outlook. page 27
-----------------------------
1. We note that you have three primary revenue channels - sales
to distributors, sales to retailers, and private label/co-
packing. If you determined that you have only one reportable
segment, please tell us how you determined your operating
segments in accordance with FAS 131, addressing each of the
components of paragraph 10 of FAS 131. If you aggregate two
or more operating segments into one reportable segment, tell
us how you satisfied the aggregation criteria of paragraph
17 of MS 131 and advise us of your basis for aggregation.
See paragraph 25 of FAS 131 for disclosure items.
Response to Comment 1
---------------------
We consider our operations at the current time to be a
single segment. Although we have customers that are
different our internal reporting of the operating results is
on the basis of bottled water only. We do not try to
determine the profitability of any particular customer base
and we do not have any discrete financial information
available for different bases of customers. We believe we
meet the aggregation criteria from FAS 131 paragraph 17. We
have bottled water sales only so the products and services
are similar. The production process for all of our sales is
exactly the same except for attaching a different label for
the private label sales. The customers are all purchasing
the same bottled water. The distribution process is the
same to all of our customers. There is no regulatory
environment related to the sales of our bottled water.
Results of Operations. page 3
-----------------------------
2. You state that, "We will record payments received as a
reduction of the intangible asset recorded as a result of
the Sunset asset acquisition" relating to the February 2004
purchase. We do not note any intangible asset on the balance
sheet for the year ended December 31, 2004. Please revise in
future filings or advise us otherwise.
Response to Comment 2
---------------------
We will revise the statement on Sunset in future filings.
There were no intangible assets in our December 31, 2004
financial statements as it was determine that everything
should be written off.
3. Item 10(h) of Regulation S-B prohibits using a non-GAAP
performance measure to eliminate or smooth items identified
as non-recurring, infrequent or unusual, when the nature of
the charge is such that it is reasonably likely to recur
within two years or there was a similar charge within the
prior two years. Accordingly, please explain why your
presentation of gross profit, excluding the cost of
discarded inventory, slotting fees and promotional goods
conforms to this presentation, or eliminate from future
filings. See Question #8 from the Frequently Asked Questions
Regarding the Use of Non-GAAP Financial Measures, which can
be found on the SEC website.
Response to Comment 3
---------------------
We will not have the presentation of gross profit in future
filings that excludes the cost of discarded inventory,
slotting fees and promotional goods.
Application of Critical Accounting Policies and Pronouncements, page 38
-----------------------------------------------------------------------
4. Your discussion of critical accounting policies should
include quantification of the underlying accounts and a
discussion of changes and trends associated with the
underlying accounts. For example, your discussion of trade
accounts receivable should quantify the amount of expenses
that you recorded in each period for allowances and discuss
any trends or significant changes. Your discussion of stock-
based compensation should discuss any expense incurred as
well as the reasons for significant changes and trends. Your
discussion of revenue recognition should highlight any
changes in historical discounts, rebates, and sales return
rates or the lack of any changes.
Response to Comment 4
---------------------
In future filings we will provide a more detail discussion
of the critical accounting policies including quantification
of the underlying accounts and a discussion of changes and
trends in these accounts particularly in the discussion of
trade accounts receivable, stock-based compensation and
revenue recognition.
5. It is not clear why inventories would involve a critical
accounting policy. Please tell us what significant judgment
and estimates are required in your accounting for
inventories.
Response to Comment 5
---------------------
The section on inventories is not a critical accounting
policy and this section will not be included in future
filings.
Consolidated Statements of Cash Flows, F-7
------------------------------------------
6. Tell us why it is appropriate to classify the `capital lease
obligations' as a financing activity. Obtaining an asset by
entering into a capital lease is generally reported in the
related disclosures where the transaction is a non-cash
financing activity. Refer to paragraph 32 of FAS 95. Please
revise or advise us otherwise.
Response to Comment 6
---------------------
The capital lease obligation and the related acquisition of
the leased equipment should be reported as a non-cash
financing activity and we will correct this in future
filings.
7. We note that you classified advances to/from related parties
and notes receivable/notes payable in both investing and
financing activities. For each transaction included in the
balances, please tell us how you decided to categorize them
as investing or financing activities and how they meet the
criteria under paragraphs 15-20 of FAS 95 for such
classification.
Response to Comment 7
---------------------
The classification of notes receivable should be a financing
activity and this will be reported that way in future
filings. The investing activity for advances, deposits and
prepaid rent was reported that way because the initial
transaction for this was at the same time that the investing
activity of asset acquisition was done. We agree that this
is slightly more appropriately shown as a financing activity
and will do so in future filings.
Item 8A. Controls and Procedures
--------------------------------
8. Please explain to us on a supplemental basis how the
certifying officers were able to conclude the disclosure
controls and procedures were effective in light of the
material weakness you have identified in your internal
controls and procedures.
Response to Comment 8
---------------------
The reason for the restatement was based soley on how much
of a discount to apply to value company stock issued to non-
employees. We believe that this was a correction of an
error rather than a material weakness in our internal
controls and procedures. The accounting for these
transactions used a discount that was considered appropriate
by the former independent registered public accounting firm,
however, our current auditors felt it was too high.
Notes to Consolidated Financial Statements. F-8
-----------------------------------------------
Note 1. Significant Accounting Policies, F-8
--------------------------------------------
Inventories, F-9
----------------
9. We note that you determine inventory cost on the basis of
average cost or first-in, first-out methods. Tell us, and
disclose in future filings, why you elect to use each of
these two methods, how you determine the inventory costing
method to use in specific circumstances, and how your
election impacts the financial statements.
Response to Comment 9
---------------------
The average cost portion of the statement isn't appropriate
as all of our inventory was valued on a first-in, first-out
method. In future filings this will be eliminated.
Revenue recognition, F-10
-------------------------
10. We note that you recognize revenues upon shipment. Tell us,
and disclose in future filings, whether your stated shipping
terms are FOB shipping point or FOB destination and when
title passes from you to your customer. Unless obvious,
please explain to us why sales recognition is appropriate
upon shipment, rather than upon delivery to and acceptance
by the customer
Response to Comment 10
----------------------
In future filings we will state that the title passes FOB
destination.
11. We note that you incurred slotting fees in both 2003 and
2004 in the amounts of $1,120,660 and $1,277,324,
respectively. Tell us and disclose in future filings the
nature and extent of these arrangements. For each type of
arrangement treated as an expense rather than as a reduction
of revenues, tell us how this type of arrangement meets the
requirements of EITF 01-9. For each expense line item that
includes these types of arrangements, disclose the related
amounts included in that line item. Please also discuss in
MD&A any significant estimates resulting from these
arrangements.
Response to Comment 11
----------------------
All slotting and similar fees were treated as a reduction in
revenue. There was no expense for such items. In future
filings we will expand our discussion of the nature of and
extent of any such arrangements.
Note 14. Stockholders' Equity, F-19
-----------------------------------
12. In future filings, please provide a basic description of the
stock option plan, the general terms of awards under the
plan, such as vesting requirements, the maximum term of
options grants, and the number of shares authorized for
grants of options in accordance with paragraph 46 of FAS
123. In addition, please tell us, and disclose in future
filings, the total compensation expense recognized in income
for each period presented and the specific transactions to
which it relates.
Response to Comment 12
----------------------
In future filings we will provide a more comprehensive
description of our stock option plan including the terms of
awards, term of the options and number of shares authorized
for grants.
COMPANY ACKNOWLEDGEMENT
In connection with our response to your comments, American Water
Star, Inc. (the "Company") acknowledges that:
- the Company is responsible for the adequacy and accuracy of
the disclosure in the filing;
- staff comments or changes to disclosure in response to staff
comments do not foreclose the Commission from taking any action
with respect to the filing; and
- the Company may not assert staff comments as a defense in
any proceeding initiated by the Commission or any person under
the federal securities laws of the United States.
We trust that our responses address all of your concerns. If you
have any additional questions or are in need of clarification,
please do not hesitate to contact me at (702) 740-7036.
Sincerely,
/s/ Roger Mohlman
Roger Mohlman
CEO/President
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