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SEC Comment Letter for MARINEMAX INC (HZO) (CIK 0001057060) (HZO) — Apr 15, 2020

MARINEMAX INC (HZO) (CIK 0001057060)
Date: April 15, 2020 · CIK: 0001057060 · Accession: 0000000000-20-003263

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Reasoning

File numbers found in text: 001-14173

Date
April 15, 2020
Author
W. Brett McGill
Form
UPLOAD
Company
MARINEMAX INC (HZO) (CIK 0001057060)

Letter

April 15, 2020 W. Brett McGill Chief Executive Officer MarineMax, Inc. 2600 McCormick Drive Suite 200 Clearwater, FL 33759 Re:MarineMax, Inc. Form 10-K for the Fiscal Year Ended September 30, 2019 Filed December 3, 2019 Response dated April 7, 2020 File No. 001-14173 Dear Mr. McGill: We have reviewed your April 7, 2020 response to our comment letter and have the following comments. In some of our comments, we may ask you to provide us with information so we may better understand your disclosure. Please respond to these comments within ten business days by providing the requested information or advise us as soon as possible when you will respond. If you do not believe our comments apply to your facts and circumstances, please tell us why in your response. After reviewing your response to these comments, we may have additional comments. Unless we note otherwise, our references to prior comments are to comments in our March 30, 2020 letter. Form 10-K for the Fiscal Year Ended September 30, 2019 Consolidated Financial Statements Note 2 – Significant Accounting Policies Impairment of Long-Lived Assets, page F-10 1.In your response to comment 1, you cite certain synergies--such as dealer agreements, fulfilling customer sales orders, management personnel, marketing, and other shared administrative resources--as part of your conclusion that each region is the lowest level of independent cash flows. Please explain in greater detail each of these synergies, including: •specifically how each synergy operates within a region;

FirstName LastNameW. Brett McGill Comapany NameMarineMax, Inc. April 15, 2020 Page 2 FirstName LastName W. Brett McGill MarineMax, Inc. April 15, 2020 Page 2 •why these synergies are of such significance that each location within a region is dependent on the other locations within that region; and •why these synergies make the lower-level cash flows of the locations not largely independent of each other. 2.In your response to comment 1, you indicate that dealer agreements are aligned at the regional level and not at the retail location level. With a focus on your more significant dealer agreements (including, but not limited to, Brunswick Corporation and Azimut- Benetti Group), please elaborate further and tell us: •the nature of these dealer agreements (e.g., what they entail, approximate number of agreements, their size and scope, etc.); •whether each region has separate/freestanding dealer agreements or the agreements are negotiated centrally/nationally; and •whether the dealer agreements align perfectly with your regions, whether certain dealer agreements encompass only portions of a region, or whether there is overlap encompassing several regions. You may contact James Giugliano at (202) 551-3319 or Rufus Decker at (202) 551- 3769 if you have any questions. Sincerely, Division of Corporation Finance Office of Trade & Services

Show Raw Text
April 15, 2020
W. Brett McGill
Chief Executive Officer
MarineMax, Inc.
2600 McCormick Drive
Suite 200
Clearwater, FL 33759
Re:MarineMax, Inc.
Form 10-K for the Fiscal Year Ended September 30, 2019
Filed December 3, 2019
Response dated April 7, 2020
File No. 001-14173
Dear Mr. McGill:
            We have reviewed your April 7, 2020 response to our comment letter and have the
following comments.  In some of our comments, we may ask you to provide us with information
so we may better understand your disclosure.
            Please respond to these comments within ten business days by providing the requested
information or advise us as soon as possible when you will respond.  If you do not believe our
comments apply to your facts and circumstances, please tell us why in your response.
            After reviewing your response to these comments, we may have additional
comments.  Unless we note otherwise, our references to prior comments are to comments in our
March 30, 2020 letter.
Form 10-K for the Fiscal Year Ended September 30, 2019
Consolidated Financial Statements
Note 2 – Significant Accounting Policies
Impairment of Long-Lived Assets, page F-10
1.In your response to comment 1, you cite certain synergies--such as dealer agreements,
fulfilling customer sales orders, management personnel, marketing, and other shared
administrative resources--as part of your conclusion that each region is the lowest level of
independent cash flows.  Please explain in greater detail each of these synergies,
including:
•specifically how each synergy operates within a region;

 FirstName LastNameW. Brett McGill
 Comapany NameMarineMax, Inc.
 April 15, 2020 Page 2
 FirstName LastName
W. Brett McGill
MarineMax, Inc.
April 15, 2020
Page 2
•why these synergies are of such significance that each location within a region is
dependent on the other locations within that region; and
•why these synergies make the lower-level cash flows of the locations not largely
independent of each other.
2.In your response to comment 1, you indicate that dealer agreements are aligned at the
regional level and not at the retail location level.  With a focus on your more significant
dealer agreements (including, but not limited to, Brunswick Corporation and Azimut-
Benetti Group), please elaborate further and tell us:
•the nature of these dealer agreements (e.g., what they entail, approximate number of
agreements, their size and scope, etc.);
•whether each region has separate/freestanding dealer agreements or the agreements
are negotiated centrally/nationally; and
•whether the dealer agreements align perfectly with your regions, whether certain
dealer agreements encompass only portions of a region, or whether there is overlap
encompassing several regions.
            You may contact James Giugliano at (202) 551-3319 or Rufus Decker at (202) 551-
3769 if you have any questions.
Sincerely,
Division of Corporation Finance
Office of Trade & Services