SEC Company Response from REED'S, INC. (REED) (CIK 0001140215) (REED) — Nov 3, 2009
REED'S, INC. (REED) (CIK 0001140215)
Date: Nov. 3, 2009 · CIK: 0001140215 · Accession: 0001019687-09-003907
AI Filing Summary & Sentiment
Reasoning
File numbers found in text: 333-156908
Letter
Office of Beverages, Apparel and Healthcare Services United States Securities and Exchange Commission Division of Corporate Finance Office of Beverages, Apparel and Healthcare Services United States Securities and Exchange Commission Division of Corporate Finance RE: Reed’s Inc. Registration Statement on Form S-3/A, filed October 14, 2009 File No. 333-156908
Dear Mr. Reynolds:
Reed’s Inc. (the “Company”) hereby requests that the Securities and Exchange Commission (the “Commission”) take appropriate action to make the above-captioned registration statement be ordered effective at 10:00 a.m. (E.S.T.) on Thursday, November 5, 2009, or as soon as practicable thereafter.
The Company acknowledges that:
1.
should the Commission or the staff, acting pursuant to delegated authority, declare the filing effective, it does not foreclose the Commission from taking any action with respect to the filing;
2.
the action of the Commission or the staff, acting pursuant to delegated authority, in declaring the filing effective, does not relieve the Company from its full responsibility for the adequacy and accuracy of the disclosure in the filing; and
3.
the Company may not assert the declaration of effectiveness as a defense in any proceeding initiated by the Commission or any person under the federal securities laws of the United States.
Please do not hesitate to contact Ruba Qashu, Qashu & Schoenthaler LLP, by telephone at (949) 355-5405 or by facsimile at (866) 313-3040, should you have any questions.
Sincerely,
/s/ Christopher J. Reed
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CORRESP
1
filename1.htm
reeds_corresp-110309.htm
REED’S,
INC.
13000
South Spring Street
Los
Angeles, California 90061
(310)
217-9400
November
3, 2009
John
Reynolds
Assistant
Director
Office of
Beverages, Apparel and Healthcare Services
United
States Securities and Exchange Commission
Division
of Corporate Finance
Edwin
Kim
Staff
Attorney
Office of
Beverages, Apparel and Healthcare Services
United
States Securities and Exchange Commission
Division
of Corporate Finance
RE:
Reed’s
Inc.
Registration
Statement on Form S-3/A, filed October 14, 2009
File
No. 333-156908
Dear Mr.
Reynolds:
Reed’s
Inc. (the “Company”) hereby requests that the Securities and Exchange Commission
(the “Commission”) take appropriate action to make the above-captioned
registration statement be ordered effective at 10:00 a.m. (E.S.T.)
on Thursday, November 5, 2009, or as soon as practicable
thereafter.
The
Company acknowledges that:
1.
should
the Commission or the staff, acting pursuant to delegated authority,
declare the filing effective, it does not foreclose the Commission from
taking any action with respect to the
filing;
2.
the
action of the Commission or the staff, acting pursuant to delegated
authority, in declaring the filing effective, does not relieve the Company
from its full responsibility for the adequacy and accuracy of the
disclosure in the filing; and
3.
the
Company may not assert the declaration of effectiveness as a defense in
any proceeding initiated by the Commission or any person under the federal
securities laws of the United
States.
Please do
not hesitate to contact Ruba Qashu, Qashu & Schoenthaler LLP, by telephone
at (949) 355-5405 or by facsimile at (866) 313-3040, should you have any
questions.
Sincerely,
/s/ Christopher J. Reed
Christopher
J. Reed
Chief
Executive Officer
Reed’s,
Inc.