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SEC Comment Letter for Neuronetics, Inc. (STIM) (CIK 0001227636) (STIM) — Apr 13, 2018

Neuronetics, Inc. (STIM) (CIK 0001227636)
Date: April 13, 2018 · CIK: 0001227636 · Accession: 0000000000-18-011274

AI Filing Summary & Sentiment

Sentiment
Urgency
Document Type
Confidence
SEC Posture
Company Posture

Summary

Reasoning

Date
April 12, 2018
Author
/s/ Daniel Morris for
Form
UPLOAD
Company
Neuronetics, Inc. (STIM) (CIK 0001227636)

Letter

Mail Stop 3030 April 12, 2018 Via E -mail Chris Thatcher President and Chief Executive Officer Neuronetics, Inc. 3222 Phoenixville Pike Malvern, Pennsylvania 19355

Re: Neuronetics, Inc. Draft Registration Statement on Form S -1 Submitted March 16, 2018 CIK No. 0001227636

Dear Mr. Thatcher :

We have reviewed your draft registration statement and have the following comments. In some of our comments, we may ask you to provide us with information so we may better understand your disclosure.

Please respond to this letter by providing the requested information and either submitting an amended draft registration statement or publicly filing your registration statement on EDGAR . If y ou do not believe our comments apply to your facts and circumstances or do not believe an amendment is appropriate, please tell us why in your response.

After reviewing the information you provide in response to these comments and your amended draft reg istration statement or filed registration statement, we may have additional comments.

Prospectus Summary, page 1

1. Please revise the disclosure in your summary and elsewhere in your prospectus to identify the sources of the industry data.

2. Please discl ose any material disadvantages of your system.

Our Solution, page 4

3. We note your disclosure that your treatment may take at least 19 minutes per session. Please revise to disclose the typical duration of each session and whether deviations fro m that standard may be expected. In addition, please clarify whether the duration of your treatment differs materially from that of your competitors.

Chris Thatcher Neuronetics, Inc. April 12, 2018 Page 2

If we are unable to adequately train psychiatrists, page 13

4. Please disclose how long it will take for training.

The lives of our patents may not be sufficient to effectively protect our products, page 28

5. Please disclose the risk concerning the expiration of the patents covering your core technology.

Implications of Being an Emerging Growth Company, page 55

6. Please supplementally provide us with copies of all written communications, as defined in Rule 405 under the Securities Act, that you or anyone authorized to do so on your behalf, present to potential investors in reliance on Section 5(d) of the Securities Act , whether or not they retain copies of the communications.

Market, Industry and Other Data, page 56

7. Please tell us whether you commissioned any of the data that you attribute to third parties in your document.

Use of Proceeds, page 57

8. Please tell us whether the proceeds of this offering are sufficient to complete the approval process mentioned in the second bullet point of this section. If you need other material funds, disclose the amount that you need to complete the process.

Distribution Agreem ent with Teijin Pharma Limited, page 78

9. We note your reference to termination in certain limited circumstances. Please revise to clarify when the agreement may be terminated.

Business, page 84

10. Please expand the disclosure on page 86 to clearly explain each step you must take for your system to reach commercialization to treat bipolar depression and post -traumatic stress disorder.

Our Strategy, page 96

11. Please expand the reference in the third bullet point of this section to “a few select other countrie s” to identify the countries.

Chris Thatcher Neuronetics, Inc. April 12, 2018 Page 3

Principal Stockholders, page 147

12. Please disclose the natural person or persons who have voting and/or investment power for your securities held in the name of each entity included in your table.

Underwriting, page 163

13. We note your disclosure in the last paragraph on page 163 about changing the offering price and other selling terms. If true, please revise to clarify that you are referring to changes after completion of this offering.

14. Please provide more specific informati on regarding the past relationships with the underwriters mentioned in the penultimate paragraph on page 166.

Revenue Recognition, page F -10

15. We note that you disclose on pages 67 and F -10 that your systems are offered on a rent - to-own basis to certain cu stomers. Please revise the financial statements to disclose your accounting policies for these arrangements.

Note 9. Debt, page F -18

16. We note the final payment fees and deferred issuance costs associated with your credit facility. Please disclose the e ffective interest rate on this facility as of each balance sheet date presented. Refer to ASC 835 -30-45-2.

You may contact Gary Newberry at (202) 551 -3761 or Lynn Dicker, Senior Accountant, at (202) 551 -3616 if you have questions regarding comments on the financial statements and related matters. Please contact Tom Jones at (202) 551 -3602 or Daniel Morris, Special Counsel, at (202) 551 -3314 with any other questions.

Sincerely,
/s/ Daniel Morris for

Show Raw Text
Mail Stop 3030
April 12, 2018

Via E -mail
Chris Thatcher
President and Chief Executive  Officer
Neuronetics, Inc.
3222 Phoenixville Pike
Malvern, Pennsylvania 19355

Re: Neuronetics, Inc.
Draft Registration Statement on Form S -1
Submitted March 16, 2018
  CIK No. 0001227636

Dear Mr. Thatcher :

We have reviewed your draft registration statement  and have the following comments.  In
some of our comments, we may ask you to provide us with information so we may better
understand your disclosure.

Please respond to this letter by providing the requested information and either submitting
an amended draft registration statement or publicly filing your registration statement on
EDGAR .  If y ou do not believe our comments apply to your facts and circumstances or do not
believe an amendment is appropriate, please tell us why in your response.

After reviewing the information you provide in response to these comments and your
amended draft reg istration statement or filed registration statement, we  may have additional
comments.

Prospectus Summary, page 1

1. Please revise the disclosure in your summary and elsewhere in your prospectus to
identify the sources of the industry data.

2. Please discl ose any material disadvantages of your system.

Our Solution, page 4

3. We note your disclosure that your treatment may take at least 19 minutes per session.
Please revise to disclose  the typical  duration of each session and whether deviations fro m
that standard may be expected.  In addition, please clarify whether the duration of your
treatment differs materially from that of your competitors.

Chris Thatcher
Neuronetics, Inc.
April 12, 2018
Page 2

 If we are unable to adequately train psychiatrists, page 13

4. Please disclose how long it will take for training.

The lives of our patents may not be sufficient to effectively protect our products, page 28

5. Please disclose the risk concerning the expiration of the patents covering your core
technology.

Implications of Being an Emerging Growth Company, page 55

6. Please supplementally provide us with copies of all written communications, as defined
in Rule 405 under the Securities Act, that you or anyone authorized to do so on your
behalf, present to potential investors in reliance on Section 5(d) of the Securities Act ,
whether or not they retain copies of the communications.

Market, Industry and Other Data, page 56

7. Please tell us whether you commissioned any of the data that you attribute to third parties
in your document.

Use of Proceeds, page 57

8. Please tell us whether the proceeds of this offering are sufficient to complete the approval
process mentioned in the second bullet point of this section. If you need other material
funds, disclose the amount that you need to complete the process.

Distribution Agreem ent with Teijin Pharma Limited, page 78

9. We note your reference to termination in certain limited circumstances.  Please revise to
clarify when the agreement may be terminated.

Business, page 84

10. Please expand the disclosure on page 86 to clearly explain each step you must take for
your system to reach commercialization to treat bipolar depression and post -traumatic
stress disorder.

Our Strategy, page 96

11. Please expand the reference in the third bullet point of this section to “a few select other
countrie s” to identify the countries.

Chris Thatcher
Neuronetics, Inc.
April 12, 2018
Page 3

 Principal Stockholders, page 147

12. Please disclose the natural person or persons who have voting and/or investment power
for your securities held in the name of each entity included in your table.

Underwriting, page 163

13. We note your disclosure in the last paragraph on page 163 about changing the offering
price and other selling terms. If true, please revise to clarify that you are referring to
changes after completion of this offering.

14. Please provide more specific informati on regarding the past relationships with the
underwriters mentioned in the penultimate paragraph on page 166.

Revenue Recognition, page F -10

15. We note that you disclose on pages 67 and F -10 that your systems are offered on a rent -
to-own basis to certain cu stomers.   Please revise the financial statements to disclose your
accounting policies for these arrangements.

Note 9. Debt, page F -18

16. We note the final payment fees and deferred issuance costs associated with your credit
facility.   Please disclose the e ffective interest rate on this facility as of each balance sheet
date presented.   Refer to ASC 835 -30-45-2.

You may contact Gary Newberry at (202) 551 -3761 or Lynn Dicker, Senior Accountant,
at (202) 551 -3616 if you have questions regarding comments on the financial  statements and
related matters.  Please contact Tom Jones at (202) 551 -3602 or Daniel Morris, Special Counsel,
at (202) 551 -3314 with any other questions.

Sincerely,

 /s/ Daniel Morris for

 Amanda Ravitz
Assistant Director
Office of Electronics and Machinery

cc:    Divakar Gupta