SEC Company Response from Celsius Holdings, Inc. (CELH) (CIK 0001341766) (CELH) — Nov 18, 2008
Celsius Holdings, Inc. (CELH) (CIK 0001341766)
Date: Nov. 18, 2008 · CIK: 0001341766 · Accession: 0001213900-08-002352
AI Filing Summary & Sentiment
File numbers found in text: 333-153244
Referenced dates: November 7, 2008
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CORRESP
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filename1.htm
corrsp111808_celsius.htm
Electronic Filing Services Corp.-->
CELSIUS
HOLDINGS, INC.
140
NE 4th Avenue,
Suite C
Delray
Beach, Florida 33483
November
18, 2008
Mr. John
Reynolds
100 F
Street, N.E.
Mail Stop
3561
Washington,
DC 20549-7010
Re:
Celsius Holdings,
Inc.
Amendment
No. 1 to Form S-1
Filed
October 9, 2008
File
No. 333-153244
Dear Mr.
Reynolds:
At the
request of the U.S. Securities and Exchange Commission, we are providing this
letter in response to certain comments made in the Commission’s letter dated
November 7, 2008 regarding the Company’s Amendment No. 1 to Form S-1 filed on
October 9, 2008 (the “Registration
Statement”). We are providing the following letter containing
our responses.
Exhibits
COMMENT
1:
The
legal opinion should cover all 42,434,016 shares to be issued in the
offering. Please revise accordingly.
RESPONSE:
The
legal opinion will be revised to cover all 42,434,016 shares when we file
a new amendment to Form S-1. If there are no further changes, an amended
S-1 will be filed before going
effective.
COMMENT
2:
We
are reviewing your response to prior comment 15. In that regard, please
quantify the number of shares outstanding held by non-affiliates at the
time of the securities purchase agreement, and quantify the maximum
possible number of shares that may be acquired by Golden Gate Investors.
Also, to help us understand the table provided in response to prior
comment 15, please provide a brief narrative explaining the steps and
timing of a partial conversion, including the timing of cash and stock
transfers. We may have further
comment.
RESPONSE:
The
number of shares outstanding held by non-affiliates at the time of the
securities purchase agreement with Golden Gate Investors was
48,869,466. Pursuant to the convertible debenture, the maximum
number of shares that could be acquired by Golden Gate Investors was set
at 4.99% of the issued and outstanding Common Stock. This
amount could be increased to 9.99% of the issued and outstanding Common
Stock upon 60 days written notice. It should be noted that this was not an
absolute right as the Company could reject any conversion of the Debenture
into Common Stock if the volume weighted average price of the Common Stock
was less than $0.20 and repay such portion of the Debenture in
cash. The actual maximum number of shares that could
potentially be issued to Golden Gate Investors would
necessarily fluctuate as the number of the Company’s issued and
outstanding stock increased or decreased; however, it could not be greater
than 9.99% of the issued and outstanding Common
Stock.
The
steps and timing of a partial conversion of the Debenture by Golden Gate
Investors is as follows:
·
Golden
Gate Investors provides the Company with a written “Debenture Conversion
Notice” specifying the amount of principal of the Debenture that is to be
converted into Common Stock
·
The
Company verifies that it has received cash consideration for the Debenture
in at least the amount of the requested principal to be converted (below
find the dates and amounts paid by Golden Gate Investors for this
transaction):
12/24/2007
$250,000
6/23/2008
$250,000
7/21/2008
$250,000
7/31/2008
$50,000
8/20/2008
$250,000
9/24/2008
$250,000
·
Within
two (2) business days from receipt of the Debenture Conversion Notice
(provided the Company has received the required amount of cash
consideration) the Company:
-
Calculates
the Conversion Price based on the 20 day volume weighted average prices of
the Common Stock; and
-
Delivers
a written “Issuance Resolution” to its transfer agent instructing the
transfer agent to issue the appropriate number of shares to Golden Gate
Investors
·
Following
receipt of the Issuance Resolution, the transfer agent transmits physical
or electronic form shares to Golden Gate
Investors
We trust
that this response satisfactorily responds to your request. Should
you require further information, please contact Roger L. Shaffer, Esq. at (561)
862-5535 or myself at (561) 276-2239.
Very
truly yours,
/s/ Jan
Norelid
Jan
Norelid
Chief
Financial Officer