SEC Comment Letter for Kartoon Studios, Inc. (TOON) (CIK 0001355848) (TOON) — Jul 5, 2011
Kartoon Studios, Inc. (TOON) (CIK 0001355848)
Date: July 5, 2011 · CIK: 0001355848 · Accession: 0000000000-11-040453
AI Filing Summary & Sentiment
File numbers found in text: 000-54389
Referenced dates: May 31, 2011
Show Raw Text
July 1, 2011 Via E-mail Jeanene Morgan Chief Financial Officer Pacific Entertainment Corporation 5820 Oberlin Drive Suite 203 San Diego, CA 92121 Re: Pacific Entertainment Corporation Amendment No. 1 to Form 10-12G Filed June 17, 2011 File No. 000-54389 Dear Ms. Morgan: We have reviewed your responses to the co mments in our letter dated May 31, 2011 and have the following additional comments. All page numbers below correspond to the marked version of your filing. Please respond to this letter within ten business days by amending your filing, by providing the requested information, or by advi sing us when you will provide the requested response. If you do not believe our comments apply to your fact s and circumstances or do not believe an amendment is appropriate, pl ease tell us why in your response. After reviewing any amendment to your filing and the information you provide in response to these comments, we ma y have additional comments. Business, page 1 General, page 1 1. We note your response to our prior comment nine . Please revise this section to include a discussion similar to that set forth in the thir d to last full paragraph on page 3 and the first full paragraph on page 7 regarding a “signi ficant gap in revenue from royalties.” 2. Please revise the table on page 2 to provide your total liabilities a nd accumulated deficit for each of the periods presented or advise. 3. We note your response to our prior comment 12 and reissue in part. Please revise to clarify what you mean by “launched a line of classic movies and television programs” under the brand Pacific Entertainment Presen ts in 2010 on page 2. For example, please Jeanene Morgan Pacific Entertainment Corporation July 1, 2011 Page 2 revise to clarify whether these movies and te levision shows are sold as DVDs or whether these movies and television shows are broadcast on televi sion or both. Distribution, page 2 4. We note your response to our prior comment 8. Please revise to clar ify the concentration of risk you experience because of excl usive licensing agreements by providing quantitative information regarding the number of such licensing agreements. Products, page 3 5. We note your response to our prior comment nine and reissue in part. Please revise to describe what you mean by “exclusive categ ories” and “non-exclusive categories.” 6. We note your response to our prior comment 15 and reissue in part. Please revise to clarify what you mean on page 3 by “introduced through Walmart.” 7. We note your disclosure on page 4 that you ha d commissioned research into the use of music-based curriculum through San Diego State University. Please revise to disclose when you commissioned this research and what in ventions resulted from this research. 8. Please also revise your disclosure, to the extent you are able, to disclose when you anticipate you will introduce products from the Circle of Education venture. Circle of Education Joint Venture Agreement, page 4 9. Please advise as to whether you provide financ ing for Circle of E ducation, LLC. To the extent that you do, please disc lose here and in your Cert ain Relationships and Related Transactions and Director Independence secti on. In this regard, we note your disclosure in this section that you have no current pl ans to conduct a private offering and your disclosure on page 32 that you intend to use the proceeds of a private offering to fund the general operating expenses, product devel opment and introducti on of Circle of Education, LLC. Marketing, page 4 10. Please reconcile your disclosure on page 5 that you “are developing” a musical based system for early learning to help prepare children for socializati on and education with your disclosure in the next sentence that th e curriculum and songs “were developed” in conjunction with Dr. Ritblatt. 11. We note your response to our prior comment se ven. Please revise the last paragraph of this section to clarify that your relationsh ip with Motta Internaci onal accounted for less than 1% of your gross sales in 2010. Jeanene Morgan Pacific Entertainment Corporation July 1, 2011 Page 3 Competition, page 6 12. Please revise to provide suppor t for your statement that your customers get more content for a lower price. Alternatively, please revi se to delete the last sentence on page 6. Research and Development, page 8 13. Refer to prior comment 24. Please provide to us a reconciliation of the $210,742 costs capitalized as product development to the am ount recorded on your balance sheet. In addition, please revise Note 1 to the fina ncial statements to disclose your accounting policy for capitalizing pr oduct development costs. Management’s Discussion and Analysis of Financ ial Condition and Results of Operation, page 9 Results of Operations, page 11 Three Month Period Ended March 31, 2011 Compared to March 31, 2010, page 15 14. Please advise as to what is meant by the language “significant progress in our self distribution program” in the firs t paragraph in this section. Outlook, page 18 15. Please advise whether the three customers re ferred to in the last paragraph on page 18 include Battat Incorporated. Exhibit Index, page 35 16. For Exhibits 10.14 and 10.17, please revise to provide clearer descriptions of the agreements, such as indicating that Exhi bit 10.14 is an agreement between Pacific Entertainment Corporation and Dr. Shul amit dated September 20, 2010 and indicating that Exhibit10.17 is an agreement between P acific Entertainment Corporation and Isabel Moeller dated April 1, 2011. We urge all persons who are responsible for th e accuracy and adequacy of the disclosure in the filing to be certain that the filing include s the information the Securities Exchange Act of 1934 and all applicable Exchange Act rules requir e. Since the company and its management are in possession of all facts relating to a company’s disclosure, they are responsible for the accuracy and adequacy of the disclosures they have made. In responding to our comments, please provi de a written statement from the company acknowledging that: the company is responsible for the adequacy an d accuracy of the disclo sure in the filing; Jeanene Morgan Pacific Entertainment Corporation July 1, 2011 Page 4 staff comments or changes to disclosure in response to staff comments do not foreclose the Commission from taking any action with respect to the filing; and the company may not assert staff comments as a defense in any proceeding initiated by the Commission or any person under the federa l securities laws of the United States. You may contact Patrick Kuhn at (202) 551- 3308 or Lyn Shenk at (202) 551-3380 if you have questions regarding comments on the financ ial statements and related matters. Please contact Sonia Bednarowski at (202) 551-3666 or me at (202) 551- 3574 with any other questions. Sincerely, /s/ Julie F. Rizzo Julie F. Rizzo Attorney-Advisor cc: Via E-mail Gretchen Cowen, Esq. Law Offices of Gretchen Cowen, APC