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SEC Comment Letter for HERC HOLDINGS INC (HRI) (CIK 0001364479) (HRI) — May 18, 2011

HERC HOLDINGS INC (HRI) (CIK 0001364479)
Date: May 18, 2011 · CIK: 0001364479 · Accession: 0000000000-11-031219

AI Filing Summary & Sentiment

File numbers found in text: 333-174042

Date
May 9, 2011
Author
David L. Orlic
Form
UPLOAD
Company
HERC HOLDINGS INC (HRI) (CIK 0001364479)

Letter

May 18 , 2011 Via U.S. Mail Mr. J. Jeffrey Zimmerman, Esq. General Counsel Hertz Global Holdings, Inc. 225 Brae Boulevard Park Ridge, New Jersey 07656- 0713

Re: Hertz Global Holdings, Inc. Registration Statement on Form S -4 Filed on May 9, 2011 File No. 333-174042 Filings Pursuant to Rule 425 on September 24 and 29, 2010

Dear Mr. Zimmerman :

We have reviewed your filing and have the following comments. In some of our comments, we may ask you to provide us with information so we may better understand your disclosure.

Please respond to this letter by amending your filing, by providing the requested information, or by advising us when you will provide the requested response. If you do not believe our comments apply to your facts and circumstances or do not believe an amendment is appropriate, please tell us why in your response.

After reviewing any amendment to your filing and the information you provide in response to these comments, we may have additional comments. Registration Statement on Form S -4

Background of the Offer, page 26 1. Hertz discloses that in February 2011, it retained legal and financial advisors. Hertz does not disclose the activities undertaken by those parties on its behalf, however, between February 2011 and the filing of the registration statement. With a view toward revised disclosure, please advise us what services were performed for Hertz by these parties prior to the filing of the current registration statement, particularly in light of public remarks

Mr. J. Jeffrey Zimmerman, Esq. Hertz Global Holdings, Inc. May 18, 2011 Page 2 made on April 20, 2011 and attributed to Hertz’s CEO, to the effect that Hertz was not currently interested in a transaction with Dollar Thrifty. 2. Similarly, Hertz discloses on Schedule III that it has engaged in significant transactions in Dollar Thrifty common stock within the last 60 days. With a view toward revised disclosure, please advise us of the nature and intent of these purchases, especially in light of the remarks of Hertz’s CEO noted above.

Determi nation of Validity, page 48 3. Please explain the reference to Rule 14e- 4 appearing in this section.

Financing of the Offer; Source and Amount of Funds, page 59 4. Please provide the information required by Item 1007(b) and (d) and Item 1016(b) of Regulation M -A.

Filings P ursuant to Rule 425 on September 24 and 29, 2010 5. We note the prior disclosure that, if Dollar Thrifty shareholders voted against the 2010 merger agreement, Hertz would take the offer “permanently off the table” and would “End all efforts to acquire Dollar Thrifty.” We also note the disclosure that $50 was Hertz’s “best and final” offer. Please reconcile these statements with the current offer.

We urge all persons who are responsible for the accuracy and adequacy of the disclosure in the filing to be certain that the filing includes the information the Securities Exchange Act of 1934, the Securities Act of 1933, and all applicab le Exchange Act an d Securities Act rules require. Since the company and its management are in possession of all facts relating to a company’s disclosure, they are responsible for the accuracy and adequacy of t he disclosures they have made. In responding to our comments, please provide a written statement from the company acknowledging that:

• should the Commission or the staff, acting pursuant to delegated authority, declare the filing effective, it does not foreclose the Commission from taking any action with respect to th e filing;

• the action of the Commission or the staff, acting pursuant to delegated authority, in declaring the filing effective, does not relieve the company from its full responsibility for the adequacy and accuracy of the disclosure in the filing; and

Mr. J. Jeffrey Zimmerman, Esq. Hertz Global Holdings, Inc. May 18, 2011 Page 3 • the company may not assert staff comments and the declaration of effectiveness as a defense in any proceeding initiated by the Commission or any person under the federal securities laws of the United States.

Please refer to Rule 461 regarding requests for acceleration. We will consider a written request for acceleration of the effective date of the registration statement as confirmation of the fact that those requesting acceleration are aware of their respective responsibilities under the Securities Act of 1933 and the Securities Exchange Act of 1934 as they relate to the proposed public offering of the securities specified in the above registration statement. Please allow adequate time for us to review any amendment prior to the requested effective date of the registration statement.

You may contact me at (202) 551- 3503 if you have any questions regarding our comments , or, if you require further assistance, you may call Nicholas P. Panos, Senior Special Counsel, at (202) 551- 3266.

Sincerely,
David L. Orlic
Special Counsel
Office of Mergers and Acquisitions

Show Raw Text
May 18 , 2011

Via U.S. Mail
 Mr. J. Jeffrey Zimmerman, Esq.
General Counsel
Hertz Global Holdings, Inc. 225 Brae Boulevard
Park Ridge, New Jersey 07656- 0713

Re: Hertz Global Holdings, Inc.
Registration Statement on Form S -4
Filed on May 9, 2011
File No.  333-174042
Filings Pursuant to Rule 425 on September 24 and 29, 2010

Dear Mr. Zimmerman :

We have reviewed your filing and have the following comments.  In some of our
comments, we may ask you to provide us with information so we may better understand your disclosure.

Please respond to this letter by amending your filing, by providing the requested
information, or by advising us when you will provide the requested response.  If you do not believe our comments apply to your facts and circumstances or do not believe an amendment is appropriate, please  tell us why in your response.

After reviewing any amendment to your filing and the information you provide in
response to these comments, we may have additional comments.
Registration Statement on Form S -4

Background of the Offer, page 26
 1. Hertz discloses that in February 2011, it retained legal and financial advisors.  Hertz does not disclose the activities undertaken by those parties on its behalf, however, between February  2011 and the filing of the registration statement.  With a view toward revised
disclosure, please advise us what services were performed for Hertz by these parties prior to the filing of the current registration statement, particularly in light of public remarks

Mr. J. Jeffrey Zimmerman, Esq.
Hertz Global Holdings, Inc.
May 18, 2011
Page 2
made on April  20, 2011 and attributed to Hertz’s CEO, to the effect that Hertz was not
currently interested in a transaction with Dollar Thrifty.
 2. Similarly, Hertz discloses on Schedule III that it has engaged in significant transactions in Dollar Thrifty common stock within the last 60 days.  With a view toward revised disclosure, please advise us of the nature and intent of these purchases, especially in light of the remarks of Hertz’s CEO noted above.

Determi nation of Validity, page 48
 3. Please explain the reference to Rule 14e- 4 appearing in this section.

Financing of the Offer; Source and Amount of Funds, page 59
 4. Please provide the information required by Item 1007(b) and (d) and Item  1016(b) of
Regulation M -A.

Filings P ursuant to Rule 425 on September 24 and 29, 2010
 5. We note the prior disclosure that, if Dollar Thrifty shareholders voted against the 2010 merger agreement, Hertz would take the offer “permanently off the table” and would “End all efforts to  acquire Dollar Thrifty.”  We also note the disclosure that $50 was
Hertz’s “best and final” offer.  Please reconcile these statements with the current offer.

We urge all persons who are responsible for the accuracy and adequacy of the disclosure
in the filing to be certain that the filing includes the  information the Securities Exchange Act of
1934, the Securities Act of 1933, and all applicab le Exchange Act an d Securities Act rules
require.  Since the company and its management are in possession of all facts relating to a company’s disclosure, they are responsible for the accuracy and adequacy of t he disclosures they
have made.
 In responding to our comments, please provide  a written statement from the company
acknowledging that:

• should the Commission or the staff, acting pursuant to delegated authority, declare the filing effective, it does not foreclose the Commission from taking any action with respect to th e filing;

• the action of the Commission or the staff, acting pursuant to delegated authority, in declaring the filing effective, does not relieve the company from its full responsibility for the adequacy and accuracy of the disclosure in the filing; and

Mr. J. Jeffrey Zimmerman, Esq.
Hertz Global Holdings, Inc.
May 18, 2011
Page 3
• the company may not assert staff comments and the declaration of effectiveness as a
defense in any proceeding initiated by the Commission or any person under the federal securities laws of the United States.

Please refer to Rule 461 regarding requests for acceleration. We will consider a
written request for acceleration of the effective date of the registration statement as confirmation
of the fact that those requesting acceleration are aware of their respective responsibilities under
the Securities Act of 1933 and the Securities Exchange Act of 1934 as they relate to the proposed
public offering of the securities specified in the above registration statement. Please allow
adequate time for us to review any amendment prior to the requested effective date of the
registration statement.

You may contact me at (202) 551- 3503 if you have any questions regarding our
comments , or, if you require further assistance, you may call Nicholas P. Panos, Senior Special
Counsel, at (202) 551- 3266.

Sincerely,

David L. Orlic
Special Counsel
Office of Mergers and Acquisitions

cc: Via facsimile:  (212) 474 -3700
Minh Van Ngo, Esq.
Cravath, Swaine & Moore LLP