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SEC Comment Letter for Hartford Creative Group, Inc. (HFUS) (CIK 0001482554) (HFUS) — Mar 6, 2015

Hartford Creative Group, Inc. (HFUS) (CIK 0001482554)
Date: March 6, 2015 · CIK: 0001482554 · Accession: 0000000000-15-013750

AI Filing Summary & Sentiment

Sentiment
Urgency
Document Type
Confidence
SEC Posture
Company Posture

Summary

Reasoning

Date
March 6, 2015
Author
/s/ Patrick Gilmore
Form
UPLOAD
Company
Hartford Creative Group, Inc. (HFUS) (CIK 0001482554)

Letter

March 6, 2015 Via E -mail Robert Heckes Chief Executive Officer, PhotoAmigo, Inc. 2532 Foothill Rd. Santa Barbara, CA 93105

Re: PhotoAmigo, Inc. Form 10 -K for Fiscal Year Ended July 31, 2014 Filed November 12, 2014 File No. 000 -54439

Dear Mr. Heckes :

We have limited our review of your filing to the financial statements and related disclosures and have the following comment. In our comment, we may ask you to provide us with information so we may better understand your disclosure.

Please respond to this comment within ten business days by providing the requested information or advise us as soon as possible when you will respond. If you do not believe our comment applies to y our facts and circumstances, please tell us why in your response.

After reviewing your response to this comment, we may have additional comments.

Item 9.A Controls and Procedures

Management’s Annual Report on Internal Control Over Financi al Reporting, page 22

1. Please amend your filing to include a statement identifying the framework used to evaluate the effectiveness of your internal control over financial reporting. Refer to Item 308(a)(2) of Regulation S -K.

We urge all persons who ar e responsible for the accuracy and adequacy of the disclosure in the filing to be certain that the filing includes the information the Securities Exchange Act of 1934 and all applicable Exchange Act rules require. Since the company and its management are in possession of all facts relating to a company’s disclosure, they are responsible for the accuracy and adequacy of the disclosures they have made.

In responding to our comment, please provide a written statement from the company acknowledging that:

Robert Heckes PhotoAmigo, Inc. March 6, 2015 Page 2

 the company is responsible for the adequacy and accuracy of the disclosure in the filing;

 staff comments or changes to disclosure in response to staff comments do not foreclose the Commission from taking any action with respect to the filing; and

 the com pany may not assert staff comments as a defense in any proceeding initiated by the Commission or any person under the federal securities laws of the United States.

You may contact Rebekah Lindsey, Staff Accountant at (202) 551 -3303 if you have questions regarding comments on the financial statements and related matters. Please contact me at (202) 551 -3406 with any other questions.

Sincerely,
/s/ Patrick Gilmore

Show Raw Text
March 6, 2015

Via E -mail
Robert Heckes
Chief Executive Officer,
PhotoAmigo, Inc.
2532 Foothill Rd.
Santa Barbara, CA 93105

Re: PhotoAmigo, Inc.
 Form 10 -K for Fiscal Year Ended July 31, 2014
Filed November 12, 2014
File No. 000 -54439

Dear Mr. Heckes :

We have limited our review of your filing to the financial statements and related
disclosures and have the following comment.  In our comment, we may ask you to provide us
with information so we may better understand your disclosure.

Please respond to this comment within ten business days by providing the requested
information or advise us as soon as possible when you will respond.  If you do not believe our
comment applies to y our facts and circumstances, please tell us why in your response.

After reviewing your response to this comment, we may have additional comments.

Item 9.A Controls and Procedures

Management’s Annual Report on Internal Control Over Financi al Reporting, page 22

1. Please amend your filing to include a statement identifying the framework used to
evaluate the effectiveness of your internal control over financial reporting.  Refer to Item
308(a)(2) of Regulation S -K.

We urge all persons who ar e responsible for the accuracy and adequacy of the disclosure
in the filing to be certain that the filing includes the information the Securities Exchange Act of
1934 and all applicable Exchange Act rules require.   Since the company and its management are
in possession of all facts relating to a company’s disclosure, they are responsible for the accuracy
and adequacy of the disclosures they have made.

 In responding to our comment, please provide a written statement from the company
acknowledging that:

Robert Heckes
PhotoAmigo, Inc.
March 6, 2015
Page 2

 the company is responsible for the adequacy and accuracy of the disclosure in the filing;

 staff comments or changes to disclosure in response to staff comments do not foreclose
the Commission from taking any action with respect to the filing; and

 the com pany may not assert staff comments as a defense in any proceeding initiated by
the Commission or any person under the federal securities laws of the United States.

You may contact Rebekah Lindsey, Staff Accountant at (202) 551 -3303  if you have
questions regarding comments on the financial statements and related matters.  Please contact me
at (202) 551 -3406  with any other questions.

Sincerely,

 /s/ Patrick Gilmore

Patrick Gilmore
Accounting Branch Chief