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SEC Comment Letter for Dogness (International) Corp (DOGZ) (CIK 0001707303) (DOGZ) — Aug 14, 2017

Dogness (International) Corp (DOGZ) (CIK 0001707303)
Date: Aug. 14, 2017 · CIK: 0001707303 · Accession: 0000000000-17-028681

AI Filing Summary & Sentiment

Sentiment
Urgency
Document Type
Confidence
SEC Posture
Company Posture

Summary

Reasoning

Date
August 14, 2017
Author
/s/ Pamela A. Long
Form
UPLOAD
Company
Dogness (International) Corp (DOGZ) (CIK 0001707303)

Letter

Mail Stop 4631 August 14, 2017 Silong Chen Chief Executive Officer Dogness (International) Corporation Tongsha Industrial Estate, East District Dongguan, Guangdong People’s Republic of China 523217

Re: Dogness (International) Corporation Amendment No. 1 to Draft Registration Statement on Form F -1 Submitted August 2, 2017 CIK No. 1707303

Dear Mr. Chen :

We have reviewed your amended draft registration statement and have the following comments. In some of our comments, we may ask you to provide us with information so we may better understand your disclosure.

Please respond to this letter by providing the requested information and either submitting an amended draft registration statement or publicly filing your registration statement on EDGAR. If you do not believe our comments apply to your facts and circumstances or do not believe an amendment is appropriate, please tell us why in your response.

After reviewing the information you provide in response to these comments and your amended draft registration statement or filed registration statement, we may have additional comments.

General

1. Please provide updated financial statements and related di sclosures to the extent required by Item 8.A.4 and the related instructions of Form 20 -F.

Operating and Financial Review and Prospects, page 45

2. We have reviewed your response to prior comment nine and note the additional disclosure added on page 124. As we previously requested, please also enhance your discussion of results of operations to quantify and discuss the impact of foreign currency translation on revenues and expenses during each period presented.

Silong Chen Dogness (International) Corporation August 14, 2017 Page 2

3. We have reviewed your response to prior commen t 10 and note the additional disclosure added on page 11. As we previously requested, please also enhance your discussion of results of operations to more fully address the reasons for the declines in the quant ity of product s sold of 24.3% during the six months ended December 31, 2016 and 9.3% during the year ended June 30, 2016. To the extent applicable, please address any material changes in the quantity of product s sold subsequent to December 31, 2016.

You may contact Jeff Gordon, Staff Accountant, at (202) 551 -3866 or Anne McConnell, Staff Accountant, at (202) 551 -3709 if you have questions regarding comments on the financial statements and related matters. Please contact Sergio Chinos, Staff Attorney , at (202) 551 -7844 or Jay Ingram, Legal Branch Chief, at (202) 551 -3397 with any other questions.

Sincerely,
/s/ Pamela A. Long

Show Raw Text
Mail Stop 4631

August 14, 2017

Silong Chen
Chief Executive Officer
Dogness (International) Corporation
Tongsha Industrial Estate, East District
Dongguan, Guangdong
People’s Republic of China 523217

Re: Dogness (International) Corporation
Amendment No. 1  to Draft Registration Statement on Form F -1
Submitted August 2, 2017
  CIK No. 1707303

Dear Mr. Chen :

We have reviewed your amended draft registration statement  and have the following
comments.  In some of our comments, we may ask you to provide  us with information so we
may better understand your disclosure.

Please respond to this letter by providing the requested information and either submitting
an amended draft registration statement or  publicly  filing your registration statement on
EDGAR.  If you do not believe our comments apply to your facts and circumstances or do not
believe an amendment is appropriate, please tell us why in your response.

After reviewing the information you provide in response to these  comments  and your
amended draft registration statement or filed registration statement,  we may have  additional
comments.

General

1. Please provide updated financial statements and related di sclosures to the extent required
by Item 8.A.4 and the related instructions of Form 20 -F.

Operating and Financial Review and Prospects, page 45

2. We have reviewed your response to prior comment nine and note the additional
disclosure added on page 124.  As  we previously requested, please also enhance your
discussion of results of operations to quantify and discuss the impact of foreign currency
translation  on revenues and expenses during each period presented.

Silong Chen
Dogness (International) Corporation
August 14, 2017
Page 2

3. We have reviewed your response to prior commen t 10 and note the additional disclosure
added on page 11.  As we previously requested, please also enhance your discussion of
results of operations to more fully address the reasons for the declines  in the quant ity of
product s sold of 24.3% during the six months ended December  31, 2016 and 9.3% during
the year ended June  30, 2016.   To the extent applicable, please address any material
changes in the quantity of product s sold subsequent to December  31, 2016.

You may contact Jeff Gordon, Staff Accountant,  at (202) 551 -3866  or Anne McConnell,
Staff Accountant,  at (202) 551 -3709  if you have questions regarding comments on the financial
statements and related matters.  Please contact Sergio Chinos, Staff Attorney , at (202) 551 -7844
or Jay Ingram, Legal Branch Chief, at (202) 551 -3397  with any other questions.

Sincerely,

 /s/ Pamela A. Long

 Pamela A. Long
Assistant Director
Office of Manufacturing and
Construction

cc: Anthony W. Basch, Esq.
 Yunhao Chen