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SEC Comment Letter for GreenTree Hospitality Group (GHG) — Feb 26, 2018

GreenTree Hospitality Group Ltd.
Date: Feb. 26, 2018 · CIK: 0001724755 · Accession: 0000000000-18-006116

AI Filing Summary & Sentiment

Date
February 9, 2018
Author
/s/ Kim McManus
Form
UPLOAD
Company
GreenTree Hospitality Group Ltd.

Letter

Mail Stop 3233 February 23 , 2018 Via E -Mail Jasmine Geffner Chief Financial Officer GreenTree Hospitality Group Ltd. 2451 Hongqiao Road, Changning District Shanghai 200335 People’s Republic of China

Re: GreenTree Hospitality Group Ltd. Amendment No. 2 to Draft Registration Statement on Form F -1 Submitted February 9, 2018 CIK No. 0001724755

Dear Ms. Geffner :

We have reviewed your amended draft registration statement and have the following comments. In some of our comments, we may ask you to provide us with information so we may better understand your disclosure.

Please respond to this letter by providing the requested information and either submitting an amended draft registration statement or publicly filing your registration statement on EDGAR. If you do not believe our comments apply to your facts and circumstances or do not believe an amendment is appropriate, please tell us why in your response.

After reviewing the information you provide in re sponse to these comments and your amended draft registration statement or filed registration statement, we may have additional comments.

Cover Page

1. It appears that GTI, and indirectly Mr. Alex S. Xu, will control the voting power of your common stock a fter the offering, by virtue of holding the entirety of your Class B ordinary shares. Please revise to discuss your dual class structure and the voting control held by GTI, and indirectly Mr. Alex S. Xu, in the forefront of your cover page, before present ing the net proceeds table contemplated by Item 501(b)(3) of Regulation S -K. Please also disclose on the cover page if the company is a “controlled company,” as defined under the New York Stock Exchange listing standards, and if it is, include appropriate disclosure regarding the risks associated with such status.

Jasmine Geffner GreenTree Hospitality Group Ltd. February 23 , 2018 Page 2

Principal and Selling Shareholder, page 145

2. Please revise footnote 2 to identify the GTI shareholder that will acquire not more than 60% of your shares after completion of the offering. In add ition, confirm that the principal shareholder table reports this beneficial ownership or explain to us why such disclosure is omitted. Please refer to General Instruction F to Form 20 -F.

You may contact Isaac Esquivel, Staff Accountant, at (202) 551 -3395 or Kristi Marrone, Staff Accountant at (202) 551 -3429 if you have questions regarding comments on the financial statements and related matters. Please contact Joshua Lobert , Staff Attorne y, at (202) 551 -7150 or me at (202) 551 -3215 with any other questions.

Sincerely,
/s/ Kim McManus

Show Raw Text
Mail Stop 3233
February 23 , 2018

Via E -Mail
Jasmine Geffner
Chief Financial Officer
GreenTree Hospitality Group Ltd.
2451 Hongqiao Road, Changning District
Shanghai 200335
People’s Republic of China

Re: GreenTree Hospitality Group Ltd.
Amendment No. 2 to
Draft Registration Statement on Form F -1
Submitted February 9, 2018
  CIK No. 0001724755

Dear Ms. Geffner :

We have reviewed your amended draft registration statement  and have the following
comments.  In some of our comments, we may ask you to provide us with information so we
may better understand your disclosure.

Please respond to this letter by providing the requested information and either submitting
an amended draft registration statement or  publicly  filing your registration statement on
EDGAR.  If you do not believe our comments apply to your facts and circumstances or do not
believe an amendment is appropriate, please tell us why in your response.

After reviewing the information you provide in re sponse to these  comments  and your
amended draft registration statement or filed registration statement,  we may have  additional
comments.

Cover Page

1. It appears that GTI, and indirectly Mr. Alex S. Xu, will control the voting power of your
common stock a fter the offering, by virtue of holding the entirety of your Class B
ordinary shares.  Please revise to discuss your dual class structure and the voting control
held by GTI, and indirectly Mr. Alex S. Xu, in the forefront of your cover page, before
present ing the net proceeds table contemplated by Item 501(b)(3) of Regulation S -K.
Please also disclose on the cover page if the company is a “controlled company,” as
defined under the New York Stock Exchange listing standards, and if it is, include
appropriate  disclosure regarding the risks associated with such status.

Jasmine Geffner
GreenTree Hospitality Group Ltd.
February 23 , 2018
Page 2

Principal and Selling Shareholder, page 145

2. Please revise footnote 2 to identify the GTI shareholder that will acquire not more than
60% of your shares after completion of the offering.  In add ition, confirm that the
principal shareholder table reports this beneficial ownership or explain to us why such
disclosure is omitted.  Please refer to General Instruction F to Form 20 -F.

You may contact Isaac Esquivel, Staff Accountant, at (202) 551 -3395 or Kristi Marrone,
Staff Accountant at (202) 551 -3429 if you have questions regarding comments on the financial
statements and related matters.  Please contact Joshua Lobert , Staff Attorne y, at (202) 551 -7150
or me at (202) 551 -3215 with any other questions.

Sincerely,

 /s/ Kim McManus

Kim McManus
Senior Attorney
Office of Real Estate and
Commodities

cc: Chris Lin, Esq.
 Simpson Thacher & Bartlett