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SEC Comment Letter 0000000000-23-006302 to Signing Day Sports, Inc. (SGN) (CIK 0001898474) (SGN)

Signing Day Sports, Inc. (SGN) (CIK 0001898474)
Date: June 12, 2023 · CIK: 0001898474 · Accession: 0000000000-23-006302

AI Filing Summary & Sentiment

File numbers found in text: 333-271951

Date
June 12, 2023
Author
Office of Technology
Form
UPLOAD
Company
Signing Day Sports, Inc. (SGN) (CIK 0001898474)

Letter

United States securities and exchange commission logo June 12, 2023 Daniel Nelson Chief Executive Officer Signing Day Sports, Inc. 8355 E Hartford Dr. Suite 100 Scottsdale, AZ 85255 Re:Signing Day Sports, Inc. Registration Statement on Form S-1 Filed May 15, 2023 File No. 333-271951 Dear Daniel Nelson: We have reviewed your amended registration statement and have the following comments. In some of our comments, we may ask you to provide us with information so we may better understand your disclosure. Please respond to this letter by amending your registration statement and providing the requested information. If you do not believe our comments apply to your facts and circumstances or do not believe an amendment is appropriate, please tell us why in your response. After reviewing any amendment to your registration statement and the information you provide in response to these comments, we may have additional comments. Form S-1 filed May 15, 2023 Prospectus Summary Overview, page 1 1.Please update your disclosure to reflect the status of your planned men's and women's soccer platform expansion. Dilution, page 42 2.Please revise to include the 13,375 shares of common stock to be issued as vendor shares at the completion of the initial public offering in the Dilution Section. Also, include the amount and impact of the underwriter's registration rights that were “informally” deferred in the Dilution section or advise why this is not required. Refer to Item 506 of Regulation S-K.

FirstName LastNameDaniel Nelson Comapany NameSigning Day Sports, Inc. June 12, 2023 Page 2 FirstName LastName Daniel Nelson Signing Day Sports, Inc. June 12, 2023 Page 2 Management's Discussion and Analysis of Financial Condition and Results of Operations, page 3.On page 48 you state that 77% decrease in revenue was "due to an increase in the proportion of customers using our technology platform under a free trial arrangement." To provide readers with an understanding of your business, please expand your MD&A discussion to provide statistical data regarding customers that pay versus customers that use your platform under a free trial arrangement. Provide this type of statistical data for all periods presented. We refer to guidance in Item 303 of Regulation S-K. Liquidity and Capital Resources, page 50 4.We note that you do not discuss 8% Unsecured Promissory Notes issued in March, April, and May 2023 in the liquidity section of your MD&A. Please update your liquidity section to discuss all debt instruments entered into up to the date of the filing. Liquidity and Capital Resources Going Concern, page 50 5.You state in this section that management expects to have the required funds in order to continue to operate as a going concern in the coming year from the initial public offering. However, in the prior section, you state that your current levels of cash, with or without the proceeds from the initial public offering, will be sufficient to meet your anticipated cash needs. Please reconcile your disclosure for consistency.

Payment Terms, page 54 6.Please disclose how many users pay monthly and annually for your platform as well as the types of paid memberships these users have (i.e., premium, PRO+, group etc.). Also, disclose any known trends or uncertainties pertaining to subscriptions and renewals that have had or that are reasonably likely to have a material favorable or unfavorable impact on net sales, revenues, or income from continuing operations. Refer to Item 303(b). General 7.Please update your filing to include interim financial statements for the three months ended March 31, 2023.

FirstName LastNameDaniel Nelson Comapany NameSigning Day Sports, Inc. June 12, 2023 Page 3 FirstName LastName Daniel Nelson Signing Day Sports, Inc. June 12, 2023 Page 3 You may contact Senior Staff Accountant, Inessa Kessman, at 202-551-3371 or Accounting Branch Chief, Robert Littlepage, at 202-551-3361 if you have questions regarding comments on the financial statements and related matters. Please contact Staff Attorney, Charli Gibbs-Tabler, at 202-551-6388 or Staff Attorney, Matthew Crispino, at 202-551-3456 with any other questions. Sincerely, Division of Corporation Finance Office of Technology cc: Louis Bevilacqua

Show Raw Text
United States securities and exchange commission logo
June 12, 2023
Daniel Nelson
Chief Executive Officer
Signing Day Sports, Inc.
8355 E Hartford Dr. Suite 100
Scottsdale, AZ 85255
Re:Signing Day Sports, Inc.
Registration Statement on Form S-1
Filed May 15, 2023
File No. 333-271951
Dear Daniel Nelson:
            We have reviewed your amended registration statement and have the following
comments.  In some of our comments, we may ask you to provide us with information so we
may better understand your disclosure.
            Please respond to this letter by amending your registration statement and providing the
requested information.  If you do not believe our comments apply to your facts and
circumstances or do not believe an amendment is appropriate, please tell us why in your
response.
            After reviewing any amendment to your registration statement and the information you
provide in response to these comments, we may have additional comments.
Form S-1 filed May 15, 2023
Prospectus Summary
Overview, page 1
1.Please update your disclosure to reflect the status of your planned men's and women's
soccer platform expansion.
Dilution, page 42
2.Please revise to include the 13,375 shares of common stock to be issued as vendor shares
at the completion of the initial public offering in the Dilution Section. Also, include the
amount and impact of the underwriter's registration rights that were “informally” deferred
in the Dilution section or advise why this is not required.  Refer to Item 506 of Regulation
S-K.

 FirstName LastNameDaniel Nelson
 Comapany NameSigning Day Sports, Inc.
 June 12, 2023 Page 2
 FirstName LastName
Daniel Nelson
Signing Day Sports, Inc.
June 12, 2023
Page 2
Management's Discussion and Analysis of Financial Condition and Results of Operations, page
44
3.On page 48 you state that 77% decrease in revenue was "due to an increase in the
proportion of customers using our technology platform under a free trial arrangement."
To provide readers with an understanding of your business, please expand your MD&A
discussion to provide statistical data regarding customers that pay versus customers that
use your platform under a free trial arrangement.  Provide this type of statistical data for
all periods presented.  We refer to guidance in Item 303 of Regulation S-K.
Liquidity and Capital Resources, page 50
4.We note that you do not discuss 8% Unsecured Promissory Notes issued in March, April,
and May 2023 in the liquidity section of your MD&A.  Please update your liquidity
section to discuss all debt instruments entered into up to the date of the filing.
Liquidity and Capital Resources
Going Concern, page 50
5.You state in this section that management expects to have the required funds in order to
continue to operate as a going concern in the coming year from the initial public offering.
However, in the prior section, you state that your current levels of cash, with or without
the proceeds from the initial public offering, will be sufficient to meet your anticipated
cash needs. Please reconcile your disclosure for consistency.

Payment Terms, page 54
6.Please disclose how many users pay monthly and annually for your platform as well as the
types of paid memberships these users have (i.e., premium, PRO+, group etc.). Also,
disclose any known trends or uncertainties pertaining to subscriptions and renewals that
have had or that are reasonably likely to have a material favorable or unfavorable
impact on net sales, revenues, or income from continuing operations. Refer to Item
303(b).
General
7.Please update your filing to include interim financial statements for the three months
ended March 31, 2023.

 FirstName LastNameDaniel Nelson
 Comapany NameSigning Day Sports, Inc.
 June 12, 2023 Page 3
 FirstName LastName
Daniel Nelson
Signing Day Sports, Inc.
June 12, 2023
Page 3
            You may contact Senior Staff Accountant, Inessa Kessman, at 202-551-3371 or
Accounting Branch Chief, Robert Littlepage, at 202-551-3361 if you have questions regarding
comments on the financial statements and related matters.  Please contact Staff Attorney, Charli
Gibbs-Tabler, at 202-551-6388 or Staff Attorney, Matthew Crispino, at 202-551-3456 with any
other questions.
Sincerely,
Division of Corporation Finance
Office of Technology
cc:       Louis Bevilacqua