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KUSTOM ENTERTAINMENT, INC.
Response Received
6 company response(s)
High - file number match
Company responded
2025-02-06
KUSTOM ENTERTAINMENT, INC.
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2025-02-10
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2025-02-10
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2025-02-11
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KUSTOM ENTERTAINMENT, INC.
Response Received
2 company response(s)
High - file number match
SEC wrote to company
2025-01-08
KUSTOM ENTERTAINMENT, INC.
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2025-01-16
KUSTOM ENTERTAINMENT, INC.
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2025-01-21
KUSTOM ENTERTAINMENT, INC.
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KUSTOM ENTERTAINMENT, INC.
Response Received
1 company response(s)
High - file number match
SEC wrote to company
2024-07-30
KUSTOM ENTERTAINMENT, INC.
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2024-07-30
KUSTOM ENTERTAINMENT, INC.
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KUSTOM ENTERTAINMENT, INC.
Response Received
2 company response(s)
High - file number match
SEC wrote to company
2023-05-03
KUSTOM ENTERTAINMENT, INC.
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2023-05-08
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2023-05-09
KUSTOM ENTERTAINMENT, INC.
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KUSTOM ENTERTAINMENT, INC.
Response Received
1 company response(s)
High - file number match
SEC wrote to company
2021-08-31
KUSTOM ENTERTAINMENT, INC.
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2021-08-31
KUSTOM ENTERTAINMENT, INC.
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KUSTOM ENTERTAINMENT, INC.
Response Received
1 company response(s)
High - file number match
SEC wrote to company
2020-06-30
KUSTOM ENTERTAINMENT, INC.
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2020-06-30
KUSTOM ENTERTAINMENT, INC.
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KUSTOM ENTERTAINMENT, INC.
Response Received
1 company response(s)
High - file number match
SEC wrote to company
2020-05-11
KUSTOM ENTERTAINMENT, INC.
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2020-05-11
KUSTOM ENTERTAINMENT, INC.
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KUSTOM ENTERTAINMENT, INC.
Response Received
1 company response(s)
High - file number match
Company responded
2019-09-10
KUSTOM ENTERTAINMENT, INC.
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SEC wrote to company
2019-09-11
KUSTOM ENTERTAINMENT, INC.
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KUSTOM ENTERTAINMENT, INC.
Response Received
1 company response(s)
High - file number match
SEC wrote to company
2018-10-05
KUSTOM ENTERTAINMENT, INC.
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2018-10-05
KUSTOM ENTERTAINMENT, INC.
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KUSTOM ENTERTAINMENT, INC.
Response Received
1 company response(s)
High - file number match
SEC wrote to company
2017-04-12
KUSTOM ENTERTAINMENT, INC.
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2017-04-12
KUSTOM ENTERTAINMENT, INC.
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KUSTOM ENTERTAINMENT, INC.
Response Received
1 company response(s)
High - file number match
Company responded
2015-09-10
KUSTOM ENTERTAINMENT, INC.
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SEC wrote to company
2015-09-15
KUSTOM ENTERTAINMENT, INC.
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KUSTOM ENTERTAINMENT, INC.
Awaiting Response
0 company response(s)
High
SEC wrote to company
2015-04-20
KUSTOM ENTERTAINMENT, INC.
Summary
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KUSTOM ENTERTAINMENT, INC.
Response Received
4 company response(s)
High - file number match
SEC wrote to company
2009-05-27
KUSTOM ENTERTAINMENT, INC.
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2009-06-11
KUSTOM ENTERTAINMENT, INC.
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2009-06-19
KUSTOM ENTERTAINMENT, INC.
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2009-06-26
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2015-04-16
KUSTOM ENTERTAINMENT, INC.
References: April 16, 2015
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KUSTOM ENTERTAINMENT, INC.
Awaiting Response
0 company response(s)
Medium
SEC wrote to company
2015-04-16
KUSTOM ENTERTAINMENT, INC.
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KUSTOM ENTERTAINMENT, INC.
Awaiting Response
0 company response(s)
High
SEC wrote to company
2009-07-06
KUSTOM ENTERTAINMENT, INC.
Summary
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KUSTOM ENTERTAINMENT, INC.
Awaiting Response
0 company response(s)
High
SEC wrote to company
2007-04-17
KUSTOM ENTERTAINMENT, INC.
Summary
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KUSTOM ENTERTAINMENT, INC.
Awaiting Response
0 company response(s)
High
SEC wrote to company
2007-03-29
KUSTOM ENTERTAINMENT, INC.
Summary
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KUSTOM ENTERTAINMENT, INC.
Awaiting Response
0 company response(s)
High
SEC wrote to company
2007-02-13
KUSTOM ENTERTAINMENT, INC.
Summary
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KUSTOM ENTERTAINMENT, INC.
Awaiting Response
0 company response(s)
High
SEC wrote to company
2006-11-13
KUSTOM ENTERTAINMENT, INC.
Summary
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Summary
| Date | Type | Company | Location | File No | Link |
|---|---|---|---|---|---|
| 2025-06-25 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2025-06-17 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2025-05-15 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | 333-284448 | Read Filing View |
| 2025-02-11 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2025-02-10 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2025-02-10 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2025-02-06 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2025-01-21 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2025-01-16 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2025-01-08 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | 333-284092 | Read Filing View |
| 2024-07-30 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2024-07-30 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | 333-280994 | Read Filing View |
| 2023-05-09 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2023-05-08 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2023-05-03 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2021-08-31 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2021-08-31 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2020-06-30 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2020-06-30 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2020-05-11 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2020-05-11 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2019-09-11 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2019-09-10 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2018-10-05 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2018-10-05 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2017-04-12 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2017-04-12 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2015-09-15 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2015-09-10 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2015-04-20 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2015-04-16 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2015-04-16 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2009-07-06 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2009-06-26 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2009-06-19 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2009-06-11 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2009-05-27 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2007-04-17 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2007-03-29 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2007-02-13 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2006-11-13 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| Date | Type | Company | Location | File No | Link |
|---|---|---|---|---|---|
| 2025-05-15 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | 333-284448 | Read Filing View |
| 2025-01-08 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | 333-284092 | Read Filing View |
| 2024-07-30 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | 333-280994 | Read Filing View |
| 2023-05-03 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2021-08-31 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2020-06-30 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2020-05-11 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2019-09-11 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2018-10-05 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2017-04-12 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2015-09-15 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2015-04-20 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2015-04-16 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2009-07-06 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2009-05-27 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2007-04-17 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2007-03-29 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2007-02-13 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2006-11-13 | SEC Comment Letter | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| Date | Type | Company | Location | File No | Link |
|---|---|---|---|---|---|
| 2025-06-25 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2025-06-17 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2025-02-11 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2025-02-10 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2025-02-10 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2025-02-06 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2025-01-21 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2025-01-16 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2024-07-30 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2023-05-09 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2023-05-08 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2021-08-31 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2020-06-30 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2020-05-11 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2019-09-10 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2018-10-05 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2017-04-12 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2015-09-10 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2015-04-16 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2009-06-26 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2009-06-19 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
| 2009-06-11 | Company Response | KUSTOM ENTERTAINMENT, INC. | NV | N/A | Read Filing View |
2025-06-25 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP 1 filename1.htm DIGITAL ALLY, INC. 6366 College Blvd. Overland Park, KS 66211 June 25, 2025 VIA EDGAR U.S. Securities and Exchange Commission 100 F St., NE Washington, D.C. 20549 RE: Digital Ally, Inc. (the "Company") File No. 333-284448 Registration Statement on Form S-1 Ladies and Gentlemen: Pursuant to Rule 461 under the Securities Act of 1933, as amended (the "Act"), Digital Ally, Inc. (the "Registrant") hereby requests that the United States Securities and Exchange Commission (the "Commission") take appropriate action to accelerate the effective date of the above-referenced registration statement (the "Registration Statement") so as to become effective on Friday, June 27, 2025, at 5:00 p.m. Eastern Time, or as soon thereafter as practicable. The Registrant understands that the Commission will consider this request for acceleration of the effective date of the Registration Statement as a confirmation of the fact that the Registrant is aware of its responsibilities under the Act and the Securities Exchange Act of 1934, as amended, as they relate to the proposed sale of the securities specified in the Registration Statement. Once the Registration Statement is effective, please orally confirm the event with our counsel, Sullivan & Worcester LLP, by calling Joseph Segilia at 212-660-3027. Very truly yours, DIGITAL ALLY, INC. By: /s/ Stanton E. Ross Stanton E. Ross Chief Executive Officer
2025-06-17 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
1
filename1.htm
Digital
Ally, Inc.
6366
College Blvd.
Overland
Park, KS 66211
June
17, 2025
Via
EDGAR
Jenny
O'Shanick and Asia Timmons-Pierce
Division
of Corporation Finance
Office
of Manufacturing
100
F Street, NE
Securities
and Exchange Commission
Washington,
D.C. 20549
Re:
Digital Ally, Inc.
Post-Effective Amendment No. 1 to Registration Statement
on Form S-1
Filed May 2, 2025
File No. 333-284448
Ladies
and Gentlemen:
This
correspondence responds to the comments received from the staff of the Securities and Exchange Commission (the " Staff ")
regarding the above-mentioned Post-Effective Amendment No. 1 to Registration Statement on Form S-1 filed on May 2, 2025 (" Post-Effective
Amendment No. 1 ") by Digital Ally, Inc. (the " Company ", " we ", " us "
or " our "). For convenience, the Staff's comments are restated below in bold text, with the comments followed
by our responses. We are concurrently filing with this letter Amendment No. 2 to the Registration Statement on Form S-1 (" Post-Effective
Amendment No. 2 ").
Post-Effective
Amendment No. 1 to Registration Statement on Form S-1
General
1.
We note that this post-effective
amendment was filed to add Exhibit No. 23.1, Consent of RBSM LLP. Please revise to include a complete prospectus and to provide the
disclosures in the respective sections as requested in our comments below.
Response:
In response to the Staff's comment, we respectfully submit that we have revised Post-Effective Amendment No. 1 to include a complete
prospectus and to provide the disclosures in the respective sections as requested in your comments in Post-Effective Amendment No. 2.
All historical share and per-share amounts reflected throughout Post-Effective Amendment No. 2 have been adjusted to reflect the one-for-twenty
reverse stock split that became effective as of 5:30 p.m. Eastern Time on May 6, 2025 (the "First Reverse Stock Split") and
the one-for-one hundred reverse stock split that became effective at 5:30 p.m. Eastern Time on May 22, 2025 (the "Second Reverse
Stock Split", and together with the First Reverse Stock Split, the "Reverse Stock Splits") as if the Reverse Stock
Splits occurred as of the earliest period presented. The par value per share of the Company's common stock was not affected by
the Reverse Stock Splits. Post-Effective Amendment No. 2 relates solely to the registration of shares of common stock issuable upon exercise
of Series A Warrants to purchase one share of common stock and Series B Warrants to purchase one share of common stock that were previously
sold in connection with a firm commitment, underwritten offering that closed on February 14, 2025.
Cover
Page
2.
We note that this registration
statement covers shares underlying Series A and Series B Warrants that contain reset and/or "alternate cashless exercise"
features. In the appropriate locations throughout your prospectus, your disclosure should emphasize that the number of shares issuable
upon the exercise of the warrants under the reset provision increases as your stock price falls deeper below the initial exercise
price of the warrants. In addition, in order to reflect the actual dilutive features of these securities, please compare the number
of shares issuable to the number of shares that are currently outstanding. To the extent that the 79,787,234 shares registered here
is insufficient to cover the aggregate number of shares to be issued upon exercise of the warrants, please be advised that a new
registration statement might be required.
Response:
In response to the Staff's comment, we respectfully submit that we have revised the disclosure on the cover page and on
pages 4 and 31 of Post-Effective Amendment No. 2.
3.
We note your references
in your prospectus to an "alternate cashless exercise" of the Series B Warrants. The term "cashless exercise"
is generally understood to allow a warrant holder to exercise a warrant without paying cash for the exercise price and reducing the
number of shares receivable by the holder by an amount equal in value to the aggregate exercise price the holder would otherwise
pay to exercise the warrants. In cashless exercises, it is expected that the warrant holder receives fewer shares than they would
if they opted to pay the exercise price in cash. Please clarify your disclosure throughout the prospectus by removing the references
to "alternate cashless exercise" and exclusively using the term "zero exercise price" or another appropriate
term that conveys that, in addition to the company receiving no cash upon the "alternate cashless exercise," the warrant
holders would be entitled to receive more shares than they would under the cash exercise terms.
Response:
In response to the Staff's comment, we respectfully submit that we have revised the disclosure on the cover page and on
pages 4, 17, 26, 27 and 30 of Post-Effective Amendment No. 2.
4.
With respect to the
Series B Warrants with an "alternate cashless exercise" feature, please revise the cover page narrative and Prospectus
Summary to explain, if true, that as a result of this feature you do not expect to receive any cash proceeds from the exercise of
the Series B Warrants because it is highly unlikely that a warrant holder would wish to pay an exercise price to receive one share
of common stock when they could choose the "alternate cashless exercise" option and pay no money to receive more than
one share. Further, please supplement your Use of Proceeds disclosure by quantifying the amount of proceeds to the issuer assuming
that no funds are received from the exercise of the Series B Warrants.
Response:
In response to the Staff's comment, we respectfully submit that we have revised the disclosure on the cover page and on
pages 4, 17 and 23 of Post-Effective Amendment No. 2. We respectfully note for the Staff that our Use of Proceeds disclosure
on page 23 already quantifies the amount of proceeds to the issuer assuming that no funds are received from the exercise of the Series
B Warrants.
5.
We note your disclosure
in the header that you are offering up to 79,787,234 Series B Warrants to "purchase" up to 79,787,234 shares of common
stock. Given the existence of the "alternate cashless exercise" provision, it appears that those warrants will be exercised
without any purchase payment. Accordingly, revise the header to reflect that the Series B Warrants have a zero exercise price or
no exercise price option.
Response:
In response to the Staff's comment, we respectfully submit that we have revised the disclosure on the header of Post-Effective
Amendment No. 2.
Risk
Factors
Risks
Related to this Offering and the Ownership of Our Securities
You
will experience immediate and substantial dilution..., page 18
6.
We note the potential
for substantial dilution from the "alternate cashless exercise" and reset provisions. With reference to the disclosure
on page 18, please revise the risk factor disclosure, or add a new risk factor, to address potential dilution from the "alternate
cashless exercise" and reset provisions that could adjust upward the number of shares of common stock underlying the Series
A and Series B Warrants. The risk factor should disclose the maximum number of shares that may be issuable upon exercise of the warrants.
Response:
In response to the Staff's comment, we respectfully submit that we have revised the disclosure on the cover page and on
pages 4 and 17 of Post-Effective Amendment No. 2.
We
have been notified by Nasdaq of our failure to comply with certain continued listing requirements..., page 21
7.
Please revise this risk
factor to disclose that this offering could cause your common stock price to fall below the minimum bid price, which could result
in its shares being delisted from Nasdaq. Further, we note your Form 8-K filed on May 7, 2025 that you effected a one-for-twenty
reverse stock split on May 6, 2025. Revise your prospectus to disclose this event. Finally, we note that the same Form 8-K discussed
that your stockholders approved another reverse stock split on May 7, 2025 ranging from one-for-five to one-for-one hundred. Please
revise to clarify if you intend to effectuate another potential reverse stock split and, if so, disclose the proposed ratio.
Response:
In response to the Staff's comment, we respectfully submit that we have revised the disclosure on the cover page and on
pages 1, 4, 20 and 31 of Post-Effective Amendment No. 2.
We
hope the foregoing has been responsive to your comments. If you have any questions or comments regarding the foregoing, please contact
Joseph E. Segilia, Esq. at (212) 660-3027 or jsegilia@sullivanlaw.com.
Very
truly yours,
/s/
Stanton E. Ross
Stanton E. Ross
Chairman and Chief Executive Officer
Digital Ally, Inc.
cc:
David
E. Danovitch, Esq., Sullivan & Worcester LLP
Joseph
E. Segilia, Esq., Sullivan & Worcester LLP
Aaron
M. Schleicher, Esq., Sullivan & Worcester LLP
2025-05-15 - UPLOAD - KUSTOM ENTERTAINMENT, INC. File: 333-284448
<DOCUMENT> <TYPE>TEXT-EXTRACT <SEQUENCE>2 <FILENAME>filename2.txt <TEXT> May 15, 2025 Stanton E. Ross Chief Executive Officer Digital Ally, Inc. 14001 Marshall Drive Lenexa, KS 66215 Re: Digital Ally, Inc. Post-Effective Amendment No. 1 to Registration Statement on Form S-1 Filed May 2, 2025 File No. 333-284448 Dear Stanton E. Ross: We have reviewed your post-effective amendment and have the following comment(s). Please respond to this letter by amending your registration statement and providing the requested information. If you do not believe a comment applies to your facts and circumstances or do not believe an amendment is appropriate, please tell us why in your response. After reviewing any amendment to your registration statement and the information you provide in response to this letter, we may have additional comments. Post-Effective Amendment No. 1 to Registration Statement on Form S-1 General 1. We note that this post-effective amendment was filed to add Exhibit No. 23.1, Consent of RBSM LLP. Please revise to include a complete prospectus and to provide the disclosures in the respective sections as requested in our comments below. Cover Page 2. We note that this registration statement covers shares underlying Series A and Series B Warrants that contain reset and/or alternate cashless exercise features. In the appropriate locations throughout your prospectus, your disclosure should emphasize that the number of shares issuable upon the exercise of the warrants under the reset provision increases as your stock price falls deeper below the initial exercise price of the warrants. In addition, in order to reflect the actual dilutive features of these May 15, 2025 Page 2 securities, please compare the number of shares issuable to the number of shares that are currently outstanding. To the extent that the 79,787,234 shares registered here is insufficient to cover the aggregate number of shares to be issued upon exercise of the warrants, please be advised that a new registration statement might be required. 3. We note your references in your prospectus to an "alternate cashless exercise" of the Series B Warrants. The term "cashless exercise" is generally understood to allow a warrant holder to exercise a warrant without paying cash for the exercise price and reducing the number of shares receivable by the holder by an amount equal in value to the aggregate exercise price the holder would otherwise pay to exercise the warrants. In cashless exercises, it is expected that the warrant holder receives fewer shares than they would if they opted to pay the exercise price in cash. Please clarify your disclosure throughout the prospectus by removing the references to "alternate cashless exercise" and exclusively using the term "zero exercise price" or another appropriate term that conveys that, in addition to the company receiving no cash upon the "alternate cashless exercise," the warrant holders would be entitled to receive more shares than they would under the cash exercise terms. 4. With respect to the Series B Warrants with an alternate cashless exercise feature, please revise the cover page narrative and Prospectus Summary to explain, if true, that as a result of this feature you do not expect to receive any cash proceeds from the exercise of the Series B Warrants because it is highly unlikely that a warrant holder would wish to pay an exercise price to receive one share of common stock when they could choose the alternate cashless exercise option and pay no money to receive more than one share. Further, please supplement your Use of Proceeds disclosure by quantifying the amount of proceeds to the issuer assuming that no funds are received from the exercise of the Series B Warrants. 5. We note your disclosure in the header that you are offering up to 79,787,234 Series B Warrants to purchase up to 79,787,234 shares of common stock. Given the existence of the "alternate cashless exercise" provision, it appears that those warrants will be exercised without any purchase payment. Accordingly, revise the header to reflect that the Series B Warrants have a zero exercise price or no exercise price option. Risk Factors Risks Related to this Offering and the Ownership of Our Securities You will experience immediate and substantial dilution..., page 18 6. We note the potential for substantial dilution from the "alternate cashless exercise" and reset provisions. With reference to the disclosure on page 18, please revise the risk factor disclosure, or add a new risk factor, to address potential dilution from the "alternate cashless exercise" and reset provisions that could adjust upward the number of shares of common stock underlying the Series A and Series B Warrants. The risk factor should disclose the maximum number of shares that may be issuable upon exercise of the warrants. We have been notified by Nasdaq of our failure to comply with certain continued listing requirements..., page 21 May 15, 2025 Page 3 7. Please revise this risk factor to disclose that this offering could cause your common stock price to fall below the minimum bid price, which could result in its shares being delisted from Nasdaq. Further, we note your Form 8-K filed on May 7, 2025 that you effected a one-for-twenty reverse stock split on May 6, 2025. Revise your prospectus to disclose this event. Finally, we note that the same Form 8-K discussed that your stockholders approved another reverse stock split on May 7, 2025 ranging from one- for-five to one-for-one hundred. Please revise to clarify if you intend to effectuate another potential reverse stock split and, if so, disclose the proposed ratio. We remind you that the company and its management are responsible for the accuracy and adequacy of their disclosures, notwithstanding any review, comments, action or absence of action by the staff. Please contact Jenny O'Shanick at 202-551-8005 or Asia Timmons-Pierce at 202-551- 3754 with any questions. Sincerely, Division of Corporation Finance Office of Manufacturing cc: Joseph E. Segilia </TEXT> </DOCUMENT>
2025-02-11 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
1
filename1.htm
February
11, 2025
VIA
EDGAR
Securities
and Exchange Commission
Division
of Corporation Finance
100
F Street, N.E.
Washington,
DC 20549
RE:
Digital
Ally, Inc. (CIK: 0001342958)
Registration
Statement No. 333-284448 on Form S-1 (the “Registration Statement”)
Ladies
and Gentlemen:
Pursuant
to Rule 461 of the General Rules and Regulations of the U.S. Securities and Exchange Commission under the Securities Act of 1933, as
amended (the “Securities Act”), Aegis Capital Corp. hereby requests acceleration of the effective date of the
above-referenced Registration Statement so that it will become effective at 5:00 p.m. Eastern Time, February 12, 2025, or as soon thereafter
as practicable.
Pursuant
to Rule 460 under the Securities Act, please be advised that we will distribute as many electronic copies of the proposed form of preliminary
prospectus as appears to be reasonable to secure adequate distribution.
The
undersigned has complied and will comply with the requirements of Rule 15c2-8 under the Securities Exchange Act of 1934, as amended.
By:
AEGIS
CAPITAL CORP.
By:
/s/
Robert Eide
Name:
Robert Eide
Title:
Chief Executive Officer
2025-02-10 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
1
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DIGITAL
ALLY, INC.
14001
Marshall Drive
Lenexa,
KS 66215
February
10, 2025
VIA
EDGAR
U.S.
Securities and Exchange Commission
100
F St., NE
Washington,
D.C. 20549
RE:
Digital
Ally, Inc. (the “Company”)
File
No. 333-284448
Registration
Statement on Form S-1
Ladies
and Gentlemen:
Pursuant
to Rule 461 under the Securities Act of 1933, as amended (the “Act”), Digital Ally, Inc. (the “Registrant”) hereby
requests that the United States Securities and Exchange Commission (the “Commission”) take appropriate action to accelerate
the effective date of the above-referenced registration statement (the “Registration Statement”) so as to become effective
on Wednesday, February 12, 2025, at 5:00 p.m. Eastern Time, or as soon thereafter as practicable.
The
Registrant understands that the Commission will consider this request for acceleration of the effective date of the Registration Statement
as a confirmation of the fact that the Registrant is aware of its responsibilities under the Act and the Securities Exchange Act of 1934,
as amended, as they relate to the proposed sale of the securities specified in the Registration Statement.
Once
the Registration Statement is effective, please orally confirm the event with our counsel, Sullivan & Worcester LLP, by calling Joseph
Segilia at 212-660-3027.
Very
truly yours,
DIGITAL
ALLY, INC.
By:
/s/
Stanton E. Ross
Stanton
E. Ross
Chief
Executive Officer
2025-02-10 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
1
filename1.htm
February
10, 2025
VIA
EDGAR
Securities
and Exchange Commission
Division
of Corporation Finance
100
F Street, N.E.
Washington,
DC 20549
RE:
Digital
Ally, Inc. (CIK: 0001342958)
Registration
Statement No. 333-284448 on Form S-1 (the “Registration Statement”)
Ladies
and Gentlemen:
Pursuant
to Rule 461 of the General Rules and Regulations of the U.S. Securities and Exchange Commission under the Securities Act of 1933, as
amended (the “Securities Act”), Aegis Capital Corp. hereby requests acceleration of the effective date of the
above-referenced Registration Statement so that it will become effective at 5:00 p.m. Eastern Time, February 12, 2025, or as soon thereafter
as practicable.
Pursuant
to Rule 460 under the Securities Act, please be advised that we will distribute as many electronic copies of the proposed form of preliminary
prospectus as appears to be reasonable to secure adequate distribution.
By:
AEGIS
CAPITAL CORP.
By:
/s/
Robert Eide
Name:
Robert Eide
Title:
Chief Executive Officer
2025-02-06 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
1
filename1.htm
Digital
Ally, Inc.
14001
Marshall Drive
Lenexa,
KS 66215
February
6, 2025
Via
EDGAR
Jenny
O’Shanick and Asia Timmons-Pierce
Division
of Corporation Finance
Office
of Manufacturing
100
F Street, NE
Securities
and Exchange Commission
Washington,
D.C. 20549
Re:
Digital
Ally, Inc.
Registration
Statement on Form S-1
Filed
January 24, 2025
File
No. 333-284448
Ladies
and Gentlemen:
This
correspondence responds to the verbal comments received from the staff of the Securities and Exchange Commission (the “Staff”)
regarding the above-mentioned Registration Statement on Form S-1 filed on January 24, 2025 (the “Registration Statement”)
by Digital Ally, Inc. (the “Company”, “we”, “us” or “our”).
For convenience, the Staff’s comments are restated below in bold text, with the comments followed by our responses. We are concurrently
filing with this letter Amendment No. 1 to the Registration Statement on Form S-1 (“Amendment No. 1”).
Registration
Statement on Form S-1
General
1.
We
note that you incorporate information by reference into your registration statement. However, since you have not filed your Form
10-K for the fiscal year ended December 31, 2024, you are not eligible to incorporate by reference. See General Instruction VII.C
of Form S-1. Please amend the registration statement to either remove references to incorporation by reference or file your Form
10-K for the fiscal year ended December 31, 2024, and update accordingly.
Response:
In response to the Staff’s comment, we respectfully submit that we have removed references to incorporation by reference in Amendment
No. 1.
We
hope the foregoing has been responsive to your comments. If you have any questions or comments regarding the foregoing, please contact
Joseph E. Segilia, Esq. at (212) 660-3027 or jsegilia@sullivanlaw.com.
Very
truly yours,
/s/
Stanton E. Ross
Stanton
E. Ross
Chairman
and Chief Executive Officer
Digital
Ally, Inc.
cc:
David
E. Danovitch, Esq., Sullivan & Worcester LLP
Joseph
E. Segilia, Esq., Sullivan & Worcester LLP
Aaron
M. Schleicher, Esq., Sullivan & Worcester LLP
2025-01-21 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
1
filename1.htm
DIGITAL
ALLY, INC.
14001
Marshall Drive
Lenexa, KS 66215
January
21, 2025
VIA
EDGAR
U.S.
Securities and Exchange Commission
100
F St., NE
Washington,
D.C. 20549
RE:
Digital
Ally, Inc. (the “Company”)
File
No. 333-284092
Registration
Statement on Form S-1
Ladies
and Gentlemen:
Pursuant
to Rule 461 under the Securities Act of 1933, as amended (the “Act”), Digital Ally, Inc. (the “Registrant”) hereby
requests that the United States Securities and Exchange Commission (the “Commission”) take appropriate action to accelerate
the effective date of the above-referenced registration statement (the “Registration Statement”) so as to become effective
on Thursday, January 23, 2025, at 4:15 p.m. Eastern Time, or as soon thereafter as practicable.
The
Registrant understands that the Commission will consider this request for acceleration of the effective date of the Registration Statement
as a confirmation of the fact that the Registrant is aware of its responsibilities under the Act and the Securities Exchange Act of 1934,
as amended, as they relate to the proposed sale of the securities specified in the Registration Statement.
Once
the Registration Statement is effective, please orally confirm the event with our counsel, Sullivan & Worcester LLP, by calling Joseph
Segilia at 212-660-3027.
Very
truly yours,
DIGITAL
ALLY, INC.
By:
/s/
Stanton E. Ross
Stanton
E. Ross
Chief
Executive Officer
2025-01-16 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
1
filename1.htm
Digital
Ally, Inc.
14001
Marshall Drive
Lenexa,
KS 66215
January
16, 2025
Via
EDGAR
Jenny
O’Shanick and Asia Timmons-Pierce
Division
of Corporation Finance
Office
of Manufacturing
100
F Street, NE
Securities
and Exchange Commission
Washington,
D.C. 20549
Re:
Digital
Ally, Inc.
Registration
Statement on Form S-1
Filed
December 30, 2024
File
No. 333-284092
Ladies
and Gentlemen:
This
correspondence responds to the letter, dated January 8, 2025, received from the staff of the Securities and Exchange Commission (the
“Staff”) regarding the above-mentioned Registration Statement on Form S-1 filed on December 30, 2024 (the “Registration
Statement”) by Digital Ally, Inc. (the “Company”, “we”, “us” or “our”).
For convenience, the Staff’s comments are restated below in bold text, with the comments followed by our responses. We are concurrently
filing with this letter Amendment No. 1 to the Registration Statement on Form S-1 (“Amendment No. 1”).
Registration
Statement on Form S-1
General
1.
We
note that you incorporate information by reference into your registration statement. However, since you have not filed your Form
10-K for the fiscal year ended December 31, 2024, you are not eligible to incorporate by reference. See General Instruction VII.C
of Form S-1. Please amend the registration statement to either remove references to incorporation by reference or file your Form
10-K for the fiscal year ended December 31, 2024, and update accordingly.
Response:
In response to the Staff’s comment, we respectfully submit that we are eligible to incorporate by reference pursuant to General
Instruction VII.C of Form S-1 because the Registration Statement was initially filed prior to our fiscal year ending December 31, 2024.
2.
Please
update your compensation disclosure to reflect the fiscal year ended December 31, 2024. Refer to Item 402 of Regulation S-K and Question
117.05 of Regulation S-K Compliance and Disclosure Interpretations.
Response:
In response to the Staff’s comment, we have updated our compensation disclosure in the Amendment to reflect the fiscal year ended
December 31, 2024 starting on page 23.
3.
Please
disclose that you have received a notice from Nasdaq indicating that you are no longer in compliance with Nasdaq Listing Rule 5550(b)(1).
Please add related disclosure to the prospectus summary, as well as risk factor disclosure related to the potential delisting from
the exchange.
Response:
In response to the Staff’s comment, we have disclosed that we have received a notice from Nasdaq indicating that we are no longer
in compliance with Nasdaq Listing Rule 5550(b)(1) in the prospectus summary on page 4 and in the risk factors on page 19 in the Amendment.
4.
We
note your disclosure on page 25 that your selling securityholders may sell their securities through purchases by a broker-dealer
as principal and resale by the broker-dealer for its own account. Please confirm your understanding that this would constitute a
material change to your plan of distribution requiring a post-effective amendment. Refer to your undertaking provided pursuant to
Item 512(a)(1)(iii) of Regulation S-K.
Response:
In response the Staff’s comment, we confirm our understanding, consistent with the undertaking required by Item 512(a)(1)(iii)
of Regulation S-K, that we will file a post-effective amendment to include any material information with respect to the plan of distribution
not previously disclosed in the Registration Statement or any material change to such information.
We
hope the foregoing has been responsive to your comments. If you have any questions or comments regarding the foregoing, please contact
Joseph E. Segilia, Esq. at (212) 660-3027 or jsegilia@sullivanlaw.com.
Very
truly yours,
/s/
Stanton E. Ross
Stanton
E. Ross
Chairman
and Chief Executive Officer
Digital
Ally, Inc.
cc:
David
E. Danovitch, Esq., Sullivan & Worcester LLP
Joseph
E. Segilia, Esq., Sullivan & Worcester LLP
Aaron
M. Schleicher, Esq., Sullivan & Worcester LLP
2025-01-08 - UPLOAD - KUSTOM ENTERTAINMENT, INC. File: 333-284092
January 8, 2025
Stanton E. Ross
Chief Executive Officer
Digital Ally, Inc.
14001 Marshall Drive
Lenexa, KS 66215
Re:Digital Ally, Inc.
Registration Statement on Form S-1
Filed December 30, 2024
File No. 333-284092
Dear Stanton E. Ross:
We have conducted a limited review of your registration statement and have the
following comment(s).
Please respond to this letter by amending your registration statement and providing
the requested information. If you do not believe a comment applies to your facts and
circumstances or do not believe an amendment is appropriate, please tell us why in your
response.
After reviewing any amendment to your registration statement and the information
you provide in response to this letter, we may have additional comments.
Registration Statement on Form S-1
General
1.We note that you incorporate information by reference into your registration
statement. However, since you have not filed your Form 10-K for the fiscal year
ended December 31, 2024, you are not eligible to incorporate by reference. See
General Instruction VII.C of Form S-1. Please amend the registration statement to
either remove references to incorporation by reference or file your Form 10-K for the
fiscal year ended December 31, 2024, and update accordingly.
2.Please update your compensation disclosure to reflect the fiscal year ended December
31, 2024. Refer to Item 402 of Regulation S-K and Question 117.05 of Regulation S-
K Compliance and Disclosure Interpretations.
January 8, 2025
Page 2
3.Please disclose that you have received a notice from Nasdaq indicating that you are no
longer in compliance with Nasdaq Listing Rule 5550(b)(1). Please add related
disclosure to the prospectus summary, as well as risk factor disclosure related to the
potential delisting from the exchange.
4.We note your disclosure on page 25 that your selling securityholders may sell their
securities through purchases by a broker-dealer as principal and resale by the broker-
dealer for its own account. Please confirm your understanding that this would
constitute a material change to your plan of distribution requiring a post-effective
amendment. Refer to your undertaking provided pursuant to Item 512(a)(1)(iii) of
Regulation S-K.
We remind you that the company and its management are responsible for the accuracy
and adequacy of their disclosures, notwithstanding any review, comments, action or absence
of action by the staff.
Refer to Rules 460 and 461 regarding requests for acceleration. Please allow adequate
time for us to review any amendment prior to the requested effective date of the registration
statement.
Please contact Jenny O'Shanick at 202-551-8005 or Asia Timmons-Pierce at 202-551-
3754 with any questions.
Sincerely,
Division of Corporation Finance
Office of Manufacturing
cc:Joseph E. Segilia
2024-07-30 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
1
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DIGITAL
ALLY, INC.
14001
Marshall Drive
Lenexa, KS 66215
July
30, 2024
VIA
EDGAR
U.S.
Securities and Exchange Commission
100
F St., NE
Washington,
D.C. 20549
RE:
Digital Ally, Inc. (the “Company”)
File No. 333-280994
Registration Statement on Form S-1
Ladies
and Gentlemen:
Pursuant
to Rule 461 under the Securities Act of 1933, as amended (the “Act”), Digital Ally, Inc. (the “Registrant”) hereby
requests that the United States Securities and Exchange Commission (the “Commission”) take appropriate action to accelerate
the effective date of the above-referenced registration statement (the “Registration Statement”) so as to become effective
on Thursday, August 1, 2024, at 4:15 p.m. Eastern Time, or as soon thereafter as practicable.
The
Registrant understands that the Commission will consider this request for acceleration of the effective date of the Registration Statement
as a confirmation of the fact that the Registrant is aware of its responsibilities under the Act and the Securities Exchange Act of 1934,
as amended, as they relate to the proposed sale of the securities specified in the Registration Statement.
Once
the Registration Statement is effective, please orally confirm the event with our counsel, Sullivan & Worcester LLP, by calling Aaron
Schleicher at 212-660-3034.
Very truly yours,
DIGITAL ALLY,
INC.
By:
/s/ Stanton
E. Ross
Stanton E. Ross
Chief Executive Officer
2024-07-30 - UPLOAD - KUSTOM ENTERTAINMENT, INC. File: 333-280994
July 30, 2024
Stanton Ross
Chief Executive Officer
DIGITAL ALLY, INC.
14001 Marshall Drive
Lenexa, KS 66215
Re:DIGITAL ALLY, INC.
Registration Statement on Form S-1
Filed July 24, 2024
File No. 333-280994
Dear Stanton Ross:
This is to advise you that we have not reviewed and will not review your registration
statement.
Please refer to Rules 460 and 461 regarding requests for acceleration. We remind you that
the company and its management are responsible for the accuracy and adequacy of their
disclosures, notwithstanding any review, comments, action or absence of action by the staff.
Please contact Eranga Dias at 202-551-8107 with any questions.
Sincerely,
Division of Corporation Finance
Office of Manufacturing
2023-05-09 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
1
filename1.htm
Digital
Ally, Inc.
14001
Marshall Drive
Lenexa,
Kansas 66215
May
9, 2023
Via
EDGAR
U.S.
Securities and Exchange Commission
Division
of Corporation Finance
Office
of Manufacturing
Washington,
D.C. 20549
Re:
DIGITAL
ALLY, INC.
Registration
Statement on Form S-3, as amended
File
No. 333-271358
Ladies
and Gentlemen:
Pursuant
to Rule 461 of the General Rules and Regulations under the Securities Act of 1933, as amended (the “Act”), Digital Ally,
Inc. (the “Registrant”) hereby requests that the United States Securities and Exchange Commission (the “Commission”)
take appropriate action to accelerate the effective date of the above-referenced registration statement (the “Registration Statement”)
so as to become effective on Thursday, May 11, 2023, at 4:00 p.m. Eastern Time, or as soon thereafter as practicable.
The
Registrant understands that the Commission will consider this request for acceleration of the effective date of the Registration Statement
as a confirmation of the fact that the Registrant is aware of its responsibilities under the Act and the Securities Exchange Act of 1934,
as amended, as they relate to the proposed sale of the securities specified in the Registration Statement by the Registrant.
Once
the Registration Statement is effective, please orally confirm the event with our counsel, Sullivan & Worcester LLP, by calling David
E. Danovitch at (212) 660-3060, or in his absence, Joseph E. Segilia at (212) 660-3027. We also respectfully request that a copy of the
written order from the Commission verifying the effective date and time of the Registration Statement be sent to Mr. Danovitch via email
at ddanovitch@sullivanlaw.com and Joseph E. Segilia at jsegilia@sullivanlaw.com.
Sincerely,
/s/
Stanton E. Ross
Stanton
E. Ross
Chairman
of the Board, Chief Executive Officer
cc:
David
E. Danovitch, Esq., Sullivan & Worcester LLP
Joseph
E. Segilia, Esq., Sullivan & Worcester LLP
2023-05-08 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
1
filename1.htm
DIGITAL
ALLY, INC.
14001
Marshall Drive
Lenexa,
KS 66215
Tel:
(913) 814-7774
May
8, 2023
VIA
EDGAR
Bradley
Ecker and Geoffrey Kruczek
Division
of Corporation Finance
Office
of Manufacturing
Securities
and Exchange Commission
Washington,
D.C. 20549
Re:
Re:
Digital Ally, Inc.
Registration
Statement on Form S-3
File
No. 333-271358
Dear
Mr. Ecker and Mr. Kruczek,
On
behalf of Digital Ally, Inc. (the “Company”), this letter responds to comments provided by the staff of the Division of Corporation
Finance (the “Staff”), of the Securities and Exchange Commission (the “Commission”) provided to the undersigned
on May 3, 2023, regarding the Company’s Registration Statement on Form S-3 (the “Registration Statement”), which was
filed on April 20, 2023.
For
convenience, the Staff’s comments have been restated below and the Company’s responses are set out immediately under the
restated comments. An amendment to the Registration Statement (“Amendment No. 1”) reflecting changes made in response to
the Staff’s comments has also been confidentially submitted on this date. Unless otherwise indicated, defined terms used herein
have the meanings set forth in Amendment No. 1.
Registration
Statement on Form S-3 filed April 20,2023
General
1.
Please
ensure that disclosure regarding your planned spin-off transaction is clear as to who is spinning off from whom, and who the final
spun-off companies will be. Also revise to clarify the expected timing for the transaction.
Response:
The Company acknowledges the Staff’s comment and has revised the language to clarify that the Company is spinning off its ticketing
operating segment, Kustom Entertainment, Inc. (“Kustom”). Upon completion of the spin-off, the Company’s stockholders
will own equity in two focused and streamlined businesses. The Company has also revised the language to clarify that it may pursue an
alternative disposition of Kustom, and to clarify that the transaction is expected to occur in the second half of 2023.
2.
We
note that you are offering up to 800,000 Conversion Shares for resale. However, your Selling Stockholders table on page 36 indicates
a maximum of 600,000 Conversion Shares are being offered for resale. Please revise or advise. Also revise Exhibit 5.1, as appropriate.
Response:
The Company acknowledges the Staff’s comment and has revised the Selling Stockholders table to reflect 800,000 Conversion Shares
for resale. The Company respectfully advises the Staff that Exhibit 5.1 did not require revision.
Digital
Ally, Inc.
May
8 2023
Page
2
Please
do not hesitate to contact our counsel David Danovitch at (212) 660-3060 and Joseph Segilia at (212) 660-3027 with any questions or comments
regarding this correspondence or on Amendment No. 1, concurrently submitted herewith. Thank you.
Sincerely,
Digital
Ally, Inc.
By:
/s/
Stanton Ross
Stanton
Ross
Chief
Executive Officer
cc:
2023-05-03 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
United States securities and exchange commission logo
May 3, 2023
Stanton Ross
Chief Executive Officer
DIGITAL ALLY, INC.
14001 Marshall Drive
Lenexa, KS 66215
Re:DIGITAL ALLY, INC.
Registration Statement on Form S-3
Filed on April 20, 2023
File No. 333-271358
Dear Stanton Ross:
We have limited our review of your registration statement to those issues we have
addressed in our comments. In some of our comments, we may ask you to provide us with
information so we may better understand your disclosure.
Please respond to this letter by amending your registration statement and providing the
requested information. If you do not believe our comments apply to your facts and
circumstances or do not believe an amendment is appropriate, please tell us why in your
response.
After reviewing any amendment to your registration statement and the information you
provide in response to these comments, we may have additional comments.
Registration Statement on Form S-3 filed April 20, 2023
General
1.Please ensure that disclosure regarding your planned spin-off transaction is clear as to who
is spinning off from whom, and who the final spun-off companies will be. Also revise to
clarify the expected timing for the transaction.
2.We note that you are offering up to 800,000 Conversion Shares for resale. However, your
Selling Stockholders table on page 36 indicates a maximum of 600,000 Conversion Shares
are being offered for resale. Please revise or advise. Also revise Exhibit 5.1, as
appropriate.
We remind you that the company and its management are responsible for the accuracy
and adequacy of their disclosures, notwithstanding any review, comments, action or absence of
FirstName LastNameStanton Ross
Comapany NameDIGITAL ALLY, INC.
May 3, 2023 Page 2
FirstName LastName
Stanton Ross
DIGITAL ALLY, INC.
May 3, 2023
Page 2
action by the staff.
Refer to Rules 460 and 461 regarding requests for acceleration. Please allow adequate
time for us to review any amendment prior to the requested effective date of the registration
statement.
You may contact Bradley Ecker at (202) 551-4985 or Geoffrey Kruczek at (202) 551-
3641 with any other questions.
Sincerely,
Division of Corporation Finance
Office of Manufacturing
cc: David Danovitch
2021-08-31 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
United States securities and exchange commission logo
August 31, 2021
Stanton E. Ross
Chief Executive Officer
Digital Ally, Inc.
15612 College Blvd.
Lenexa, KS 66219
Re:Digital Ally, Inc.
Registration Statement on Form S-3
Filed August 24, 2021
File No. 333-259018
Dear Mr. Ross:
This is to advise you that we have not reviewed and will not review your registration
statement.
Please refer to Rules 460 and 461 regarding requests for acceleration. We remind you
that the company and its management are responsible for the accuracy and adequacy of their
disclosures, notwithstanding any review, comments, action or absence of action by the staff.
Please contact Thomas Jones at 202-551-3602 with any questions.
Sincerely,
Division of Corporation Finance
Office of Manufacturing
cc: David E. Danovitch, Esq.
2021-08-31 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
1
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Digital
Ally, Inc.
1562
College Blvd.
Lenexa,
KS 66219
August
31, 2021
VIA
EDGAR
U.S.
Securities and Exchange Commission
Division
of Corporation Finance
Office
of Manufacturing
100
F Street, NE
Washington
D.C. 20549
RE:
Digital
Ally, Inc.
File
No. 333-259018
Registration
Statement on Form S-3
Ladies
and Gentlemen:
Pursuant
to Rule 461 of the General Rules and Regulations under the Securities Act of 1933, as amended (the “Act”), Digital Ally,
Inc. (the “Registrant”) hereby requests that the United States Securities and Exchange Commission (the “Commission”)
take appropriate action to accelerate the effective date of the above-referenced registration statement (the “Registration Statement”)
so as to become effective on Thursday, September 2, 2021, at 4:30 p.m. Eastern Time, or as soon thereafter as practicable.
The
Registrant understands that the Commission will consider this request for acceleration of the effective date of the Registration Statement
as a confirmation of the fact that the Registrant is aware of its responsibilities under the Act and the Securities Exchange Act of 1934,
as amended, as they relate to the proposed resale of the securities specified in the Registration Statement by the selling stockholders
named therein.
Once
the Registration Statement is effective, please orally confirm the event with our counsel, Sullivan & Worcester LLP, by calling David
Danovitch at (212) 660-3060, or in his absence, Scott Miller at (212) 660-3076. We also respectfully request that a copy of the written
order from the Commission verifying the effective date and time of the Registration Statement be sent to Mr. Danovitch via email at ddanovitch@sullivanlaw.com.
Sincerely,
Digital
Ally, Inc.
By:
/s/
Stanton E. Ross
Stanton
E. Ross
Chief
Executive Officer
cc:
Thomas
J. Heckman, Digital Ally, Inc.
David
E. Danovitch, Sullivan & Worcester LLP
Scott
M. Miller, Sullivan & Worcester LLP
2020-06-30 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
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DIGITAL ALLY, INC.
15612
College Blvd.
Lenexa, KS 66219
June
30, 2020
BY
EDGAR
Division
of Corporation Finance
United
States Securities and Exchange Commission
100
F Street, NE
Washington,
D.C. 20549
Attention:
Division
of Corporation Finance-Office of Manufacturing
Re:
Request
for Effectiveness for Digital Ally, Inc.
Registration
Statement on Form S-3 (File No. 333-239419)
Dear
Ms. Haywood:
Pursuant
to Rule 461 under the Securities Act of 1933, as amended, Digital Ally, Inc. (the “Registrant”) hereby requests acceleration
of the effectiveness of the above-referenced Registration Statement to 4:30 P.M. (EDT) on Thursday, July 2, 2020, or as soon thereafter
as possible.
In
connection with this request, the Registrant acknowledges that:
1.
Should
the Securities and Exchange Commission (the “Commission”) or the staff (the “Staff”), acting pursuant
to delegated authority, declare the filing effective, it does not foreclose the Commission from taking any action with respect
to the filing;
2.
The
action of the Commission or the Staff, acting pursuant to delegated authority, in declaring the filing effective, does not
relieve the Registrant from its full responsibility for the adequacy and accuracy of the disclosure in the filing; and
3.
The
Registrant may not assert Staff comments and the declaration of effectiveness as a defense in any proceeding initiated by
the Commission or any person under the federal securities laws of the United States.
We
request that we be notified of such effectiveness by a call or email to me at (913) 232-5349 tom.heckman@digitalallyinc.com,
and that the effectiveness also be confirmed in writing. Thank you.
Sincerely
yours,
DIGITAL
ALLY, INC.
By:
/s/
Thomas J. Heckman
Thomas
J. Heckman
Chief
Financial Officer and Secretary
2020-06-30 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
United States securities and exchange commission logo
June 29, 2020
Stanton Ross
Chief Executive Officer
Digital Ally, Inc.
15612 College Blvd.
Lenexa, KS 66219
Re:Digital Ally, Inc.
Registration Statement on Form S-3
Filed June 25, 2020
File No. 333-239419
Dear Mr. Ross:
This is to advise you that we have not reviewed and will not review your registration
statement.
Please refer to Rules 460 and 461 regarding requests for acceleration. We remind you
that the company and its management are responsible for the accuracy and adequacy of their
disclosures, notwithstanding any review, comments, action or absence of action by the staff.
Please contact Sherry Haywood, Staff Attorney at (202) 551-3345 with any questions.
Sincerely,
Division of Corporation Finance
Office of Manufacturing
2020-05-11 - CORRESP - KUSTOM ENTERTAINMENT, INC.
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DIGITAL
ALLY, INC.
9705
Loiret Blvd.
Lenexa,
KS 66219
May
11, 2020
BY
EDGAR
Division
of Corporation Finance
United
States Securities and Exchange Commission
100
F Street, NE
Washington,
D.C. 20549
Attention:
Mr.
Kruczek - Division of Corporation Finance-Office of Manufacturing
Re:
Request
for Effectiveness for Digital Ally, Inc.
Registration
Statement on Form S-1 (File No. 333-238035)
Dear
Mr. Fischer:
Pursuant
to Rule 461 under the Securities Act of 1933, as amended, Digital Ally, Inc. (the “Registrant”) hereby requests acceleration
of the effectiveness of the above-referenced Registration Statement to 4:30 P.M. (EDT) on Wednesday, May 13, 2020, or as soon
thereafter as possible.
In
connection with this request, the Registrant acknowledges that:
1.
Should
the Securities and Exchange Commission (the “Commission”) or the staff (the “Staff”), acting pursuant
to delegated authority, declare the filing effective, it does not foreclose the Commission from taking any action with respect
to the filing;
2.
The
action of the Commission or the Staff, acting pursuant to delegated authority, in declaring the filing effective, does not
relieve the Registrant from its full responsibility for the adequacy and accuracy of the disclosure in the filing; and
3.
The
Registrant may not assert Staff comments and the declaration of effectiveness as a defense in any proceeding initiated by
the Commission or any person under the federal securities laws of the United States.
We
request that we be notified of such effectiveness by a call or email to me at (913) 232-5349 tom.heckman@digitalallyinc.com,
and that the effectiveness also be confirmed in writing. Thank you.
Sincerely
yours,
DIGITAL
ALLY, INC.
By:
/s/
Thomas J. Heckman
Thomas
J. Heckman
Chief
Financial Officer and Secretary
2020-05-11 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
United States securities and exchange commission logo
May 11, 2020
Stanton E. Ross
Chief Executive Officer
DIGITAL ALLY INC
9705 Loiret Blvd.
Lenexa, KS 66219
Re:DIGITAL ALLY INC
Registration Statement on Form S-1 filed May 6, 2020
File No. 333-238035
Dear Mr. Ross:
This is to advise you that we have not reviewed and will not review your registration
statement.
Please refer to Rules 460 and 461 regarding requests for acceleration. We remind you
that the company and its management are responsible for the accuracy and adequacy of their
disclosures, notwithstanding any review, comments, action or absence of action by the staff.
Please contact Geoff Kruczek at (202) 551-3641 with any questions.
Sincerely,
Division of Corporation Finance
Office of Manufacturing
cc: David E. Danovitch
2019-09-11 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
September 11, 2019
Stanton E. Ross
Chief Executive Officer
Digital Ally Inc.
9705 Loiret Boulevard
Lenexa, Kansas 66219
Re:Digital Ally Inc
Registration Statement on Form S-1
Filed September 5, 2019
File No. 333-233634
Dear Mr. Ross:
This is to advise you that we have not reviewed and will not review your registration
statement.
Please refer to Rules 460 and 461 regarding requests for acceleration. We remind you
that the company and its management are responsible for the accuracy and adequacy of their
disclosures, notwithstanding any review, comments, action or absence of action by the staff.
Please contact Gregory Dundas, Attorney Adviser, at (202) 551-3436 with any questions.
Sincerely,
Division of Corporation Finance
Office of Telecommunications
cc: David Danovitch, Esq.
2019-09-10 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
1
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DIGITAL
ALLY, INC.
9705
Loiret Blvd.
Lenexa,
KS 66219
September
10, 2019
BY
EDGAR
Division
of Corporation Finance
United
States Securities and Exchange Commission
100
F Street, NE
Washington,
D.C. 20549
Attention:
Greg
Dundas, Division of Corporation Finance
Re:
Request
for Effectiveness for Digital Ally, Inc.
Registration
Statement on Form S-1 (File No. 333-233634)
Dear
Mr. Dundas:
Pursuant
to Rule 461 under the Securities Act of 1933, as amended, Digital Ally, Inc. (the “Registrant”) hereby requests acceleration
of the effectiveness of the above-referenced Registration Statement to 4:30 P.M. (EDT) on Thursday, September 12, 2019, or as
soon thereafter as possible.
In
connection with this request, the Registrant acknowledges that:
1.
Should
the Securities and Exchange Commission (the “Commission”) or the staff (the “Staff”), acting pursuant
to delegated authority, declare the filing effective, it does not foreclose the Commission from taking any action with respect
to the filing;
2.
The
action of the Commission or the Staff, acting pursuant to delegated authority, in declaring the filing effective, does not
relieve the Registrant from its full responsibility for the adequacy and accuracy of the disclosure in the filing; and
3.
The
Registrant may not assert Staff comments and the declaration of effectiveness as a defense in any proceeding initiated by
the Commission or any person under the federal securities laws of the United States.
We
request that we be notified of such effectiveness by a call or email to me at (913) 232-5349 tom.heckman@digitalallyinc.com,
and that the effectiveness also be confirmed in writing. Thank you.
Sincerely
yours,
DIGITAL
ALLY, INC.
By:
/s/
Thomas J. Heckman
Thomas
J. Heckman
Chief
Financial Officer and Secretary
2018-10-05 - CORRESP - KUSTOM ENTERTAINMENT, INC.
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1
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DIGITAL
ALLY, INC.
9705
Loiret Blvd.
Lenexa,
KS 66219
October
5, 2018
BY
EDGAR
Division
of Corporation Finance
United
States Securities and Exchange Commission
100
F Street, NE
Washington,
D.C. 20549
Attention:
Joshua
Shainess, Division of Corporation Finance
Re:
Request
for Effectiveness for Digital Ally, Inc.
Registration
Statement on Form S-3 (File No. 333-227664)
Dear
Mr. Fischer:
Pursuant
to Rule 461 under the Securities Act of 1933, as amended, Digital Ally, Inc. (the “Registrant”) hereby requests acceleration
of the effectiveness of the above-referenced Registration Statement to 5:00 P.M. (EDT) on Tuesday, October 9, 2018, or as soon
thereafter as possible.
In
connection with this request, the Registrant acknowledges that:
1.
Should
the Securities and Exchange Commission (the “Commission”) or the staff (the “Staff”), acting pursuant
to delegated authority, declare the filing effective, it does not foreclose the Commission from taking any action with respect
to the filing;
2.
The
action of the Commission or the Staff, acting pursuant to delegated authority, in declaring the filing effective, does not
relieve the Registrant from its full responsibility for the adequacy and accuracy of the disclosure in the filing; and
3.
The
Registrant may not assert Staff comments and the declaration of effectiveness as a defense in any proceeding initiated by
the Commission or any person under the federal securities laws of the United States.
We
request that we be notified of such effectiveness by a call or email to me at (913) 232-5349 tom.heckman@digitalallyinc.com,
and that the effectiveness also be confirmed in writing. Thank you.
Sincerely
yours,
DIGITAL ALLY, INC.
By:
/s/
Thomas J. Heckman
Thomas
J. Heckman
Chief
Financial Officer and Secretary
2018-10-05 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
October 5, 2018
Stanton E. Ross
Chief Executive Officer
Digital Ally, Inc.
9705 Loiret Blvd.
Lenexa, KS 66219
Re:Digital Ally, Inc.
Registration Statement on Form S-3
Filed October 2, 2018
File No. 333-227664
Dear Mr. Ross:
This is to advise you that we have not reviewed and will not review your registration
statement.
Please refer to Rules 460 and 461 regarding requests for acceleration. We remind you
that the company and its management are responsible for the accuracy and adequacy of their
disclosures, notwithstanding any review, comments, action or absence of action by the staff.
Please contact Joshua Shainess, Attorney-Adviser, at (202) 551-7951 with any questions.
Sincerely,
Division of Corporation Finance
Office of Telecommunications
2017-04-12 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
Mail Stop 3720 April 12 , 2017 Stanton E. Ross President and Chief Executive Officer Digital Ally, Inc. 9705 Loiret Blvd. Lenexa, Kansas 66219 Re: Digital Ally , Inc. Registration Statement on Form S-3 Filed April 3 , 2017 File No. 333-217119 Dear Mr. Ross : This is to advise you that we have not reviewed , and will not review , your registration statement . Please refer to Rules 460 and 461 regarding requests for acceleration. We remind you that the company and its management are responsible for the accuracy and adequacy of their disclosures, notwithstanding any review, comments, action or absence of action by the staff. Please contact Gregory Dundas, Attorney -Advisor, at (202) 551 -3436 with any quest ions. Sincerely, /s/ Larry Spirgel Larry Spirgel Assistant Director AD Office 11 - Telecommunications cc: Thomas J. Heckman Christian J. Hoffmann, III, Esq.
2017-04-12 - CORRESP - KUSTOM ENTERTAINMENT, INC.
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DIGITAL
ALLY, INC.
9705
Loiret Blvd.
Lenexa,
KS 66219
April
12, 2017
BY
EDGAR
Division
of Corporation Finance
United
States Securities and Exchange Commission
100
F Street, NE
Washington,
D.C. 20549
Attention:
Larry
Spirgel, Assistant Director
Re:
Request
for Effectiveness for Digital Ally, Inc.
Registration
Statement on Form S-3 (File No. 333-217119)
Dear
Mr. Spirgel:
Pursuant
to Rule 461 under the Securities Act of 1933, as amended, Digital Ally, Inc. (the “Registrant”) hereby requests acceleration
of the effectiveness of the above-referenced Registration Statement to 5:00 P.M. (EDT) on Friday, April 14, 2017, or as
soon thereafter as possible.
In
connection with this request, the Registrant acknowledges that:
1.
Should
the Securities and Exchange Commission (the “Commission”) or the staff (the “Staff”), acting pursuant
to delegated authority, declare the filing effective, it does not foreclose the Commission from taking any action with respect
to the filing;
2.
The
action of the Commission or the Staff, acting pursuant to delegated authority, in declaring the filing effective, does not
relieve the Registrant from its full responsibility for the adequacy and accuracy of the disclosure in the filing; and
3.
The
Registrant may not assert Staff comments and the declaration of effectiveness as a defense in any proceeding initiated by
the Commission or any person under the federal securities laws of the United States.
We
request that we be notified of such effectiveness by a call or email to me at (913) 232-5349 tom.heckman@digitalallyinc.com,
and that the effectiveness also be confirmed in writing. Thank you.
Sincerely yours,
DIGITAL ALLY, INC.
By:
/s/
Thomas J. Heckman
Thomas
J. Heckman
Chief
Financial Officer and Secretary
2015-09-15 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
Mail Stop 3720 September 3, 2015 Thomas Heckman Chief Financial Officer Digital Ally, Inc. 9705 Loiret Blvd. Lenexa, KS 66219 Re: Digital Ally, Inc. Registration Statement on Form S-3 Filed September 1, 2015 File No. 333-206699 Dear Mr. Heckman : This is to advise you that we have not reviewed and will not review your registration statement . We urge all persons who are responsible for the accuracy and adequacy of the disclosure in the filing to be certain that the filing includes the information the Securities Act of 193 3 and all applicable Securities Act rules require. Since the company and its management are in possession of all facts relating to a company’s disclosure, they are responsible for the accuracy and adequacy of the disclosures they have made. In the event you request acceleration of the effective date of the pending regist ration statement , please provide a written statement from the company acknowledging that: should the Commission or the staff, acting pursuant to delegated authority, declare the filing effective, it does not foreclose the Commission from taking any action wit h respect to the filing; the action of the Commission or the staff, acting pursuant to delegated authority, in declaring the filing effective, does not relieve the company from its full responsibility for the adequacy and accuracy of the disclosure in th e filing; and the company may not assert staff comments and the declaration of effectiveness as a defense in any proceeding initiated by the Commission or any person under the federal securities laws of the United States. Thomas J. Heckman Digital Ally, Inc. September 3, 2015 Page 2 Please refer to Rules 460 and 4 61 regarding requests for acceleration . We will consider a written request for acceleration of the effective date of the registration statement as confirmation of the fact that those requesting acceleration are aware of their respective responsibilities under the Securities Act of 1933 and th e Securities Exchange Act of 1934 as they relate to the proposed public offering of the registered securities . Please contact Emily C. Drazan, Staff Attorney at 202-551-3208 with any questions. Sincerely, /s/ Kathleen Krebs, for Larry Spirgel Assistant Director AD Office 11 – Telecommunications cc: Chris Hoffman, Esq.
2015-09-10 - CORRESP - KUSTOM ENTERTAINMENT, INC.
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CORRESP
DIGITAL ALLY, INC.
9705 Loiret Blvd.
Lenexa, KS 66219
September 10, 2015
BY EDGAR
Division of Corporation Finance
United States Securities and Exchange Commission
100 F Street, NE
Washington, D.C. 20549
Attention:
Larry Spirgel, Assistant Director
Re:
Request for Effectiveness for Digital Ally, Inc.
Registration Statement on Form S-3 (File No. 333-206699)
Dear Mr. Spirgel:
Pursuant to Rule 461 under the Securities Act
of 1933, as amended, Digital Ally, Inc. (the “Registrant”) hereby requests acceleration of the effectiveness of the
above-referenced Registration Statement to 5:00 P.M. (EDT) on Tuesday, September 15, 2015, or as soon thereafter as possible.
In connection with this request, the Registrant
acknowledges that:
1. Should the Securities and Exchange Commission (the “Commission”) or the staff (the “Staff”), acting
pursuant to delegated authority, declare the filing effective, it does not foreclose the Commission from taking any action with
respect to the filing;
2. The action of the Commission or the Staff, acting pursuant to delegated authority, in declaring the filing effective, does
not relieve the Registrant from its full responsibility for the adequacy and accuracy of the disclosure in the filing; and
3. The Registrant may not assert Staff comments and the declaration of effectiveness as a defense in any proceeding initiated
by the Commission or any person under the federal securities laws of the United States.
We request that we be
notified of such effectiveness by a call or email to me at (913) 232-5349 tom.heckman@digitalallyinc.com, and that the
effectiveness also be confirmed in writing. Thank you.
Sincerely yours,
DIGITAL ALLY, INC.
By:
/s/ Thomas J. Heckman
Thomas J. Heckman
Chief Financial Officer and Secretary
2015-04-20 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
April 20, 2015 Stanton E. Ross President and Chief Executive Office Digital Ally, Inc. 9705 Loiret Blvd. Lenexa, KS 66219 Re: Digital Ally, Inc. Preliminary Proxy Statement on Schedule 14A Filed April 13, 2015 File No. 001-33899 Dear Mr. Ross : We have completed our review of your filings . We remind you that our comments or changes to disclosure in response to our comments do not foreclose the Commission from taking any action with respect to the company or the filing s and the company may not assert staff comments as a defense in any proceeding initiated by the Commission or any person under the federal securities laws of the United States. We urge all persons who are re sponsible for the accuracy and adequacy of the disclosure in the filing s to be certain that the filing s include the information the Securities Exchange Act of 1934 and all applicable rules require. Sincerely, /s/ Celeste M. Murphy for Larry Spirgel Assistant Director cc: Christian J. Hoffmann III, Esq.
2015-04-16 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
April 16, 2015 Stanton E. Ross President and Chief Executive Officer Digital Ally , Inc. 9705 Loiret Blvd. Lenexa, KS 66219 Re: Digital Ally , Inc. Preliminary Proxy Statement on Schedule 14A Filed April 13, 2015 File No. 001 -33899 Dear Mr. Ross : We have reviewed your filing an d have the following comment. In our comment, we may ask you to provide us with information so we may better understand your disclosure. Please respond to this letter within ten business days by amending your filing, by provid ing the requested information, or by advising us when you will provide the requested response. If you do not believe our comment appl ies to your facts and circumstances or do not believe an amendment is appropriate, please tell us why in your response. After reviewing any amendment to your filing and the information you provide in response to this comment, we may have additional comments. Proposal Two, page 17 1. We note your plans to increase the total number of authorized shares of your capital stock, all of which you plan to classify as common stock. Please revise your disclosure to describe any plans, commitments, arrangements, understandings or agreements, wh ether written or oral, to issue any of the shares that will be newly available following the approval of such authorized shares. If you have no such plans or intentions, please revise your disclosure to so state. We urge all persons who are responsible for the accuracy and adequacy of the disclosure in the filing to be certain that the filing includes the information the Securities Exchange Act of 1934 and all applicable Exchange Act rules require. Since the compa ny and its management are in possession of all facts relating to a company’s disclosure, they are responsible for the accuracy and adequacy of the disclosures they have made. Stanton E. Ross Digital Ally , Inc. April 16, 2015 Page 2 In responding to our comments, please provide a written statement from the co mpany acknowledging that: the company is responsible for the adequacy and accuracy of the disclosure in the filing; staff comments or changes to disclosure in response to staff comments do not foreclose the Commission from taking any action with respect to the filing; and the company may not assert staff comments as a defense in any proceeding initiated by the Commission or any person under the federal securities laws of the United States. Please contact William Mastrianna , Attorney -Adviser, at (202) 55 1-3778, Celeste M. Murphy, Legal Branch Chief, at (202) 551 -3257 , or me at (202) 551 -3810 with any questions. Sincerely, /s/ Celeste M. Murphy for Larry Spirgel Assistant Director cc: Christian J. Hoffmann III, Esq.
2015-04-16 - CORRESP - KUSTOM ENTERTAINMENT, INC.
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DIGITAL
ALLY, INC.
9705
LOIRET BLVD.
LENEXA,
KS 66219
Mr. Larry Spirgel April 16, 2015
Assistant
Director
United States
Securities and Exchange Commission
Division of Corporate Finance
00 F Street,
N.E.
Washington,
D.C. 20549
Re:
Digital
Ally, Inc.
Preliminary
Proxy Statement on Schedule 14A
Filed
April 13, 2015
File
No. 001-33899
Dear Mr.
Spirgel:
By
letter dated April 16, 2015, the staff (the “Staff”) of the Securities and Exchange Commission (“SEC”)
provided Digital Ally, Inc. (the “Company”) with a comment to the Company’s Preliminary Proxy Statement
on Schedule 14A filed on April 13, 2015. This letter contains the Company’s response to the Staff’s comment.
Concurrently
with the delivery of this letter, the Company is filing Amendment No. 1 to the Preliminary Proxy Statement on Schedule 14A.
Proposal
Two, page 17
1.
We
note your plans to increase the total number of authorized shares of your capital stock, all of which you plan to classify
as common stock. Please revise your disclosure to describe any plans, commitments, arrangements, understanding or agreements,
whether written or oral, to issue any of the shares that will be newly available following the approval of such authorized
shares. If you have no such plans or intentions, please revise your disclosure to so state.
COMPANY
RESPONSE
We
have revised our disclosure to include the following additional language:
We
do not have any plans, commitments, arrangements, understanding or agreements, whether written or oral, to issue any of the shares
that will be newly available following the approval of the proposed increase in the number of authorized shares.
In
providing this response, the Company acknowledges that:
●
the
action of the Commission or the staff, acting pursuant to delegated authority, in accepting Amendment No. 1 to the Preliminary
Proxy Statement on Schedule 14A does not relieve the Company from its full responsibility for the adequacy and accuracy of
the disclosures in Amendment No. 1 to the Preliminary Proxy Statement on Schedule 14A; and
●
should
the Commission or the staff, acting pursuant to delegated authority, accept the changes to disclosure in Amendment No. 1 to
the Preliminary Proxy Statement on Schedule 14A, that act will not foreclose the Commission from taking any action with respect
to the filing; and
●
the
Company may not assert staff comments or the acceptance of Amendment No. 1 to the Preliminary Proxy Statement on Schedule
14A as a defense in any proceeding initiated by the Commission or any person under the federal securities laws of the United
States.
*
* *
Please
direct questions regarding this response letter to the undersigned at 913-232-5349.
Very
truly yours,
/s/ Stanton
E. Ross
Stanton E.
Ross, Chairman, CEO and President
2
2009-07-06 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
DIVISION OF
CORPORATION FINANCE
Mail Stop 3720
July 6, 2009
Thomas J. Heckman Chief Financial Officer Digital Ally, Inc. 7311 W. 130
th, Suite 170
Overland Park, KS 66213
Re: Digital Ally, Inc.
Form 10-K for the Fiscal Year Ended December 31, 2008
Filed March 10, 2009
File No. 001-33899
Dear Mr. Heckman:
The Division of Corporation Finance has completed its review of your Form 10-K
and related filings and does not, at this time, have any further comments. S i n c e r e l y , L a r r y S p i r g e l A s s i s t a n t D i r e c t o r
2009-06-26 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
1
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Unassociated Document
June 26,
2009
Mr. Larry
Spirgel
Division
of Corporation Finance
U.S.
Securities and Exchange Commission
100 F
Street, N.E.
Washington,
D.C. 20549
Re: Digital Ally,
Inc.
Form
10-K for the Fiscal Year Ended December 31, 2008
Filed
March 10, 2009
Form
10-Q for the Quarterly Period Ended March 31, 2009
File
No. 001-33899
Dear
Mr. Spirgel:
We have
reviewed your May 22, 2009 comment letter (the “Comment Letter”) regarding the
Form 10-K for the fiscal year ended December 31, 2008 (the “Form 10-K”) and
the Form 10-Q for the quarterly period ended March 31, 2009 (the “Form 10-Q”) of
Digital Ally, Inc. (the “Registrant”). On behalf of the Registrant,
we submit this response letter. For your convenience, we have
provided our responses below in a question and answer format. Your
original comment is provided below in bold text, followed by our
response.
Form 10-K for the fiscal
year ended December 31, 2008
Management’s Discussion and
Analysis of Financial Condition and Results of Operations
General
1.
Please
discuss how the-following items may impact current and future
results:
·
changes
in credit lines;
·
credit
availability;
·
parties
with which you have credit lines;
·
whether
existing credit lines have matured or been
called;
·
whether
backup credit lines are available;
·
the
ability to raise capital in a realistic evaluation of your current
financial situation.
In
future filings we will include the recommendations of the Staff in Management’s
Discussion and Analysis of Financial Condition and Results of Operations
(MD&A). This addition will appropriately address the Staff’s
concerns as well as any other appropriate conditions.
2.
Provide
a robust discussion of your prospects for 2009 in a section on trends
after considering the impact of the economic situation in the 4th
quarter of 2008 and the 1st
quarter of 2009. Please remember that there are two assessments
that you must make where a trend, demand, commitment, event or uncertainty
is known:
Page 1 of
16
·
Is
the known trend, demand, commitment event or uncertainty likely to come to
fruition? If you determine that it is not reasonably likely to
occur, no disclosure is required;
and,
·
If
you cannot make that determination, you must evaluate objectively the
consequences of the known trend, demand, commitment, event or uncertainty,
on the assumption that it will come to fruition. Disclosure is
then required unless you determine that a material effect on the
registrant’s financial condition or results of operations is not
reasonably likely to occur. Please note that “reasonably
likely” is a lower threshold than “more likely than not” but a higher
threshold than “remote.’ The concept of “reasonably likely” is
used in the context of disclosure for MD&A purposes and is not
intended to mirror the tests in SFAS 5 established to determine when an
accrual is necessary, or when disclosure in the footnotes to the financial
statements is required.
Please
address the above and include the following in your discussion as
well:
·
The
impact of changes in products;
·
Any
known trends or uncertainties that have had or that you reasonably expect
will have a material favorable or unfavorable impact on net sales or
revenues or income from continuing
operations;
·
If
events that are likely to cause a material change in the relationship
between costs and revenues, the change in the relationship should be
disclosed; and
·
To
the extent there is a material increase in net sales, discuss the price
versus volume mix (whether the overall increase is attributable to
increases in prices or increases in the volume of goods and services being
sold).
In
future filings we will include the recommendations of the Staff in a new section
in Management’s Discussion and Analysis of Financial Condition and Results of
Operations (MD&A) that discusses our prospects for 2009 including any known
trends, demands commitments or uncertainties. This addition will
appropriately address the Staff’s concerns as well as any other appropriate
conditions.
Result of
Operations
3.
Your
discussion regarding results of operations should not consist ‘merely of
numeric dollar and percentage changes measured from period to period of
various line items on the income statement. You should address the
underlying reasons for changes in the price versus volume mix. For
example, if sales declined because the volume of goods sold decreased by
20%, but this was offset by a 10% increase in price, the discussion in
MD&A should not stop once it identifies the price and volume
components. In this example, the underlying factors that contributed to
the decline in volume as well as the increase in selling prices should
also be discussed. The focus should be on an analysis of the factors that
caused these changes to occur, in providing this analysis, you may find it
helpful to include a discussion of key variables and financial measures
management is utilizing in managing the business. These variables may be
non-financial in nature or may represent industry,
specific metrics. Furthermore, MD&A should fully explain the results
of operations. For
Page 2 of
16
example,
MD&A should not merely state that the increase in revenues and costs
of revenues is due to a significant acquisition. Rather, the contribution
of the recent acquisition to total revenues should be quantified to the
extent possible, and any increase or decrease in the underlying revenues
of the pre-existing business should then be
addressed.
In response to the Staff’s comment,
we will include the recommendations of the Staff by revising our MD&A to be
included in future Form 10Q and 10K filing. These revisions will
appropriately address the Staff’s concerns as well as any other appropriate
conditions.
For the Years Ended December
31, 2008 and 2007
Operating
Expenses
Sales Commissions, page
25
4.
Please
explain your statement regarding the increased expense being attributable
to paying a commission for sales to an international customer. Please tell
us to whom the commission was paid and discuss the detail. Expand
disclosure in future filings and provide us with your proposed
disclosure.
The
commission is being paid to the specific international distributor who had
cultivated the relationship with the customer and was previously selling our
product to the customer. In an effort to reduce its overall costs,
the customer requested that it be permitted to purchase directly from Digital
Ally, Inc. rather than buy through the distributor. As part of the arrangement
we are paying a normal commission to our distributor based upon the sales to his
customer.
In
response to the Staff’s comment, we will revise our MD&A to be included in
future 10K filings in the following manner:
Sales
Commissions. Sales commissions totaled $2,765,058 and
$1,333,394 for the years ended December 31, 2008 and 2007, respectively, an
increase of $1,431,664 (107%). The increase in 2008 was commensurate
with the 68% increase in revenue experienced during the year ended December 31,
2008 compared to 2007. Sales commissions as a percentage of total
revenues were 8.5% during the year ended December 31, 2008, a slight increase
from the 6.9% experienced in 2007. The increased percentage is
principally attributable to a change involving our largest individual customer
during the third quarter of 2008. This international customer began
to purchase directly from us on a commission basis, rather than from our
international distributor. Previously, this customer was buying from
our distributor at his retail price and preferred to buy directly from us at
better pricing. Because of the size of the customer we agreed to sell
directly to this customer.
Liquidity and Capital
Resources page 26
5.
Discuss
in detail why you have experienced increasing revenues and attained
profitability in 2008 but also experienced a decline in cash flow from
operations.
In response to the Staff’s comment,
we will include the recommendations of the Staff by revising our MD&A to be
included in future Form 10Q and 10K filing. These revisions will
appropriately address the Staff’s concerns as well as any other appropriate
conditions.
Page 3 of
16
In
general, the reason for the negative cash flow from operations relates to funds
used to increase inventory and accounts receivables during
2008. Please refer to responses to Items 8 and 10 below regarding
increases in inventories and accounts receivable.
Critical Accounting
Estimates, page 29
6.
Please
note that an accounting estimate is recognized as a “critical accounting
estimate” if:
·
the
accounting estimate requires you to make assumptions about matters that
are highly uncertain at the time the accounting estimate is made;
and
·
different
estimates that the company reasonably could have used in the current
period, or changes in the accounting estimate that are reasonably likely
to occur from period to period, would have a material impact on the
presentation of your financial condition, changes in financial condition
or results of operations.
To
inform investors of each critical accounting estimate and to place it the
context of your financial condition, changes in financial condition and results
of operations, the following information is required:
·
A
discussion that identifies and describes the estimate, the methodology
used, certain assumptions and reasonably likely
changes;
·
An
explanation of the significance of the accounting estimate to your
financial condition, changes in financial condition and results of
operations and, where material, an identification of the line items in the
your financial statements affected by the accounting
estimate;
·
A
quantitative discussion of changes in line items in the financial
statements and overall financial performance if you were to assume that
the accounting estimate were changed, either by using reasonably possible
near-term changes in certain assumption(s) underlying the accounting
estimate or by using the reasonably possible range of the accounting
estimate;
·
A
quantitative and qualitative discussion of any material changes made to
the accounting estimate in the past three years, the reasons for the
changes, and the effect on line items in the financial statements and
overall financial performance;
Sensitivity
analyses should provide a quantitative discussion of how changes in variables
will affect results rather than the blanket statements that you are calling
sensitivity analyses. Please revise. Please provide us with your proposed
disclosures.
In response to the Staff’s comment,
we will revise the Critical Accounting Estimates section of our MD&A to be
included in future Form 10Q and 10K filing. These revisions will
appropriately address the Staff’s concerns as well as any other appropriate
conditions. We have enclosed as Exhibit A our proposed wording for
your consideration.
Financial
Statements
Note 1. Nature of
Business and Summary of Significant Accounting Policies
Page 4 of
16
Revenue Recognition, page
F-7
7.
We
note that you sell primarily through a network of unaffiliated
distributors/sales agents and they have significant accounts receivable
balances. Please tell us about your return policy and disclose it in
future filings. If appropriate, please tell us your consideration of the
guidance in SFAS 48.
In
response to the Staff’s comment, our products are shipped FOB shipping point
(Grain Valley, Missouri) and there are no written or unwritten rights provided
to customers under which they can return the products for credit. The
Company grants a two-year warranty for the product, which gives the customer the
right to return defective products for repair and or replacement
only. We will revise our Revenue Recognition policy footnote to
disclose that no right of return exists.
8.
In
order to evaluate the appropriateness of your revenue recognition
accounting policy, tell us in detail the nature and terms of your
relationship with both your distributors and sales agents. In your
response address, among other factors, the
following:
·
Does
the distributor act as a principal or as an agent in your relationship
with you?
·
Who
do you consider your customer?
·
Do
you bill the ultimate customer or the
distributor?
·
What
is the nature of the service the distributor provides to
you?
·
How
do you compensate the distributor?
·
Do
you ship the merchandise directly to the
customer?
·
What
are the credit terms and the return
policy?
·
We
note that you had an account receivable balance of $8,117,515 at March 31,
2009 and revenues of $4,389,184 for the three months ended March 31, 2009.
Therefore, it appears that your sales collections have been minimal. Tell
in detail why. Tell us whether there is an oral or written agreement
whereby the distributor can wait to pay you until the merchandise is sold
to the end user.
Considering
the nature of our comment, tell us in more detail why you believe that your
current revenue recognition accounting policy is appropriate. In your response
address your consideration to SFAS 48 and SAB 101, as amended by SAB
104.
In
response to the Staff’s comment, we have separate and distinct relationships
between our independent sales agents that sell to domestic customers and our
international distributors that we treat differently for revenue recognition
purposes. We will describe our relationship to each of these parties
separately:
Independent Sales Agents
- We use independent sales agents for our US domestic sales
force. These individuals generally carry other product lines and call
upon the law enforcement community to solicit sales of our products as well as
any other lines that they carry. We receive purchase orders directly
from the law enforcement agencies and generally ship these from our warehouse to
the law enforcement agency. The independent sales agent receives a
commission on each sale that he solicits, bears his/her own cost
2009-06-19 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
1
filename1.htm
Unassociated Document
DIGITAL
ALLY, INC.
June 19,
2009
VIA EDGAR
CORRESPONDENCE
Sharon
Virga
Division
of Corporation Finance
Securities
and Exchange Commission
100 F
Street, NE
Washington,
DC 20549
RE:
Digital
Ally, Inc.
Form
10-K for the Fiscal Year Ended December 31,
2008
Filed
March 10, 2009
Form 10-Q for the
Quarterly Period Ended March 31, 2009
File No. 001-33899
Dear Ms.
Virga:
This is
to confirm our phone call this morning. In that exchange, you
granted our request to extend further until June 26, 2009 the deadline for
Digital Ally, Inc.’s response to the Staff comments which were included in your
letter to it of May 22, 2009.
Thank you
again for your consideration of the request and your flexibility on this
matter. If we find that we have any specific questions to review with
you as we complete our response, we will let you know. Please let me
know if you have any questions of us.
Very
truly yours,
/s/ Thomas J.
Heckman
Thomas
Heckman, CFO
Digital
Ally, Inc.
7311
West 130th Street,
Suite 170, Overland Park, KS 66213
Telephone:
913.814.7774 Fax:
913.814.7775 www.digitalallyinc.com
2009-06-11 - CORRESP - KUSTOM ENTERTAINMENT, INC.
CORRESP
1
filename1.htm
Unassociated Document
DIGITAL
ALLY, INC.
June 10,
2009
VIA EDGAR
CORRESPONDENCE
Sharon
Virga
Division
of Corporation Finance
Securities
and Exchange Commission
100 F
Street, NE
Washington,
DC 20549
RE:
Digital
Ally, Inc.
Form
10-K for the Fiscal Year Ended December 31,
2008
Form
10-Q for the Quarterly Period Ended March 31,
2009
File No. 001-33899
Dear Ms.
Virga:
This is
to confirm our phone call this morning. In that exchange, you granted
our request to extend further until June 19, 2009 the deadline for Digital Ally,
Inc.’s response to the Staff comments which were included in your letter to it
of May 22, 2009.
Thank you
again for your consideration of the request and your flexibility on this
matter. If we find that we have any specific questions to review with
you as we complete our response, we will let you know. Please let me
know if you have any questions of us.
Very
truly yours,
/s/ Thomas J.
Heckman
Thomas
Heckman, CFO
Digital
Ally, Inc.
7311
West 130th Street,
Suite 170, Overland Park, KS 66213
Telephone:
913.814.7774 Fax:
913.814.7775 www.digitalallyinc.com
2009-05-27 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
DIVISION OF
CORPORATION FINANCE
Mail Stop 3720
May 22, 2009
Thomas J. Heckman Chief Financial Officer Digital Ally, Inc. 7311 W. 130
th, Suite 170
Overland Park, KS 66213
Re: Digital Ally, Inc.
Form 10-K for the Fiscal Year Ended December 31, 2008
Filed March 10, 2009
Form 10-Q for the Quarterly Period Ended March 31, 2009
File No. 001-33899
Dear Mr. Heckman:
We have reviewed your filing and have the following comments. We have
limited our review of your filing to those issues we have addressed in our comments. Please comply with the following comments in future filings. Confirm in writing that you will do so and explain to us how you intend to comply. If you disagree, we will consider your explanation as to why our comment is inapplicable or a future revision is unnecessary. Please be as detailed as necessary in your explanation. In some of our comments, we may ask you to provide us with information so we may better understand your disclosure. After reviewing this information, we may or may not raise additional comments. Please understand that the purpose of our review process is to assist you in your compliance with the applicable disclosure requirements and to enhance the overall disclosure in your filing. We look forward to working with you in these respects. We welcome any questions you may have about our comments or on any other aspect of our review. Feel free to call us at the telephone numbers listed at the end of this letter.
Mr. Thomas J. Heckman
Digital Ally, Inc.
May 22, 2009 Page 2 Form 10-K for the fiscal year ended December 31, 2008
Management’s Discussion and Analysis of Fi nancial Condition and Results of Operations
General
1. Please discuss how the following items may impact current and future results:
• changes in credit lines;
• credit availability;
• parties with which you have credit lines;
• whether existing credit lines have matured or been called;
• whether backup credit lines are available;
• the ability to raise capital in a realistic evaluation of your current financial situation.
2. Provide a robust discussion of your prospects for 2009 in a section on trends after considering the impact of the economic situation in the 4
th quarter of 2008 and the
1st quarter of 2009. Please remember that there are two assessments that you must
make where a trend, demand, commitment, event or uncertainty is known:
• Is the known trend, demand, commitment event or uncertainty likely to come to fruition? If you determine that it is not reasonably likely to occur, no disclosure is required; and,
• If you cannot make that determination, you must evaluate objectively the consequences of the known trend, demand, commitment, event or uncertainty, on the assumption that it will come to fruition. Disclosure is then required unless you determine that a material effect on the registrant’s financial condition or results of operations is not reasonably likely to occur. Please note that “reasonably likely” is a lower threshold than “more likely than not” but a higher threshold than “remote.” The concept of “reasonably likely” is used in the context of disclosure for MD&A purposes and is not intended to mirror the tests in SFAS 5 established to determine when an accrual is necessary, or when disclosure in the footnotes to the financial statements is required.
Please address the above and include the following in your discussion as well:
• The impact of changes in products;
• Any known trends or uncertainties that have had or that you reasonably expect will have a material favorable or unfavorable impact on net sales or revenues or income from continuing operations;
Mr. Thomas J. Heckman
Digital Ally, Inc.
May 22, 2009 Page 3
• If events that are likely to cause a material change in the relationship between costs and revenues, the change in the relationship should be disclosed; and
• To the extent there is a material increase in net sales, discuss the price versus volume mix (whether the overall increase is attributable to increases in prices or increases in the volume of goods and services being sold).
Result of Operations
3. Your discussion regarding results of operations should not consist merely of numeric dollar and percentage changes measured from period to period of various line items on the income statement. You should address the underlying reasons for changes in the price versus volume mix. For example, if sales declined because the volume of goods sold decreased by 20%, but this was offset by a 10% increase in price, the discussion in MD&A should not stop once it identifies the price and volume components. In this example, the underlying factors that contributed to the decline in volume as well as the increase in selling prices should also be discussed. The focus should be on an analysis of the factors that caused these changes to occur. In providing this analysis, you may find it helpful to include a discussion of key variables and financial measures management is utilizing in managing the business. These variables may be non-financial in nature or may represent industry specific metrics. Furthermore, MD&A should fully explain the results of operations. For example, MD&A should not merely state that the increase in revenues and costs of revenues is due to a significant acquisition. Rather, the contribution of the recent acquisition to total revenues should be quantified to the extent possible, and any increase or decrease in the underlying revenues of the pre-existing business should then be addressed.
For the Years Ended December 31, 2008 and 2007
Operating Expenses
Sales Commissions, page 25
4. Please explain your statement regarding the increased expense being attributable to paying a commission for sales to an international customer. Please tell us to whom the commission was paid and discuss the detail. Expand disclosure in future filings and provide us with your proposed disclosure.
Liquidity and Capital Resources, page 26
5. Discuss in detail why you have experienced increasing revenues and attained profitability in 2008 but also experienced a decline in cash flow from operations.
Mr. Thomas J. Heckman
Digital Ally, Inc.
May 22, 2009 Page 4 Critical Accounting Estimates, page 29
6. Please note that an accounting estimate is recognized as a “critical accounting estimate” if:
•
the accounting estimate requires you to make assumptions about matters that
are highly uncertain at the time the accounting estimate is made; and
• different estimates that the company reasonably could have used in the current
period, or changes in the accounting estimate that are reasonably likely to occur from period to period, would have a material impact on the presentation of your financial condition, changes in financial condition or results of operations.
To inform investors of each critical accounting estimate and to place it the context of your financial condition, changes in financial condition and results of operations, the following information is required:
•
A discussion that identifies and describes the estimate, the methodology used,
certain assumptions and reasonably likely changes;
• An explanation of the significance of the accounting estimate to your
financial condition, changes in financial condition and results of operations and, where material, an identification of the line items in the your financial statements affected by the accounting estimate;
•
A quantitative discussion of changes in line items in the financial statements
and overall financial performance if you were to assume that the accounting estimate were changed, either by using reasonably possible near-term changes in certain assumption(s) underlying the accounting estimate or by using the reasonably possible range of the accounting estimate;
•
A quantitative and qualitative discussion of any material changes made to the
accounting estimate in the past three years, the reasons for the changes, and the effect on line items in the financial statements and overall financial performance;
Sensitivity analyses should provide a quantitative discussion of how changes in variables will affect results rather than the blanket statements that you are calling sensitivity analyses. Please revise. Please provide us with your proposed disclosures.
Mr. Thomas J. Heckman
Digital Ally, Inc.
May 22, 2009 Page 5 Financial Statements
Note 1. Nature of Business and Summary of Significant Accounting Policies
Revenue Recognition, page F-7
7. We note that you sell primarily through a network of unaffiliated distributors/sales agents and they have significant accounts receivable balances. Please tell us about your return policy and disclose it in future filings. If appropriate, please tell us your consideration of the guidance in SFAS 48.
8. In order to evaluate the appropriateness of your revenue recognition accounting policy, tell us in detail the nature and terms of your relationship with both your distributors and sales agents. In your response address, among other factors, the following:
• Does the distributor act as a principal or as an agent in your relationship with you?
• Who do you consider your customer?
• Do you bill the ultimate customer or the distributor?
• What is the nature of the service the distributor provides to you?
• How do you compensate the distributor?
• Do you ship the merchandise directly to the customer?
• What are the credit terms and the return policy?
• We note that you had an account receivable balance of $8,117,515 at March 31, 2009 and revenues of $4,389,184 for the three months ended March 31, 2009. Therefore, it appears that your sales collections have been minimal. Tell in detail why. Tell us whether there is an oral or written agreement whereby the distributor can wait to pay you until the merchandise is sold to the end user.
Considering the nature of our comment, tell us in more detail why you believe that your current revenue recognition accounting policy is appropriate. In your response address your consideration to SFAS 48 and SAB 101, as amended by SAB 104.
Accounts Receivable, page F-7
9. We note your policy that a trade receivable is considered to be past due if any portion is outstanding for more than 30 days beyond terms. In light of your significant accounts receivable balances at December 31, 2008 and March 31, 2009, tell us and disclose in future filings your terms for payment of your accounts receivable. If the terms vary, tell us about the different terms, to whom
Mr. Thomas J. Heckman
Digital Ally, Inc.
May 22, 2009 Page 6
they are offered and the reason for the different terms. Based on your policy we would have expected larger allowances for doubtful accounts. Please reconcile.
Inventories, page F-11
10. Inventories, net of reserves, were $8,359,961 and $8,117,515 at December 31, 2008 and March 31, 2009 whereas cost of revenue for 2008 was $12,980,683 and was $2,529,644 for the three months ended March 31, 2009. Your inventories seem excessive, especially in light of your plans to discontinue your existing products and introduce a new product in 2009. Please reconcile your unreserved inventory balances with your needs for such inventory.
Note 6. Pledged Assets and Bank Line of Credit, page F-12
11. Please tell us and discuss in future filings how the minimum tangible net worth of $15 million is computed. We note that your only line of credit is dependent upon this covenant and a review of your balance sheets at December 31, 2008 and March 31, 2009 would cause one to believe that you may be close to the limit.
Note 7. Accrued Expenses, page F-13
12. Please explain to us in detail and discuss in future filings in Critical Accounting Estimates how you compute your warranty reserve. It seems that the amount that was charged off against the reserve was greater than the outstanding reserve at December 31, 2008. How did you assess the adequacy of the reserve?
Form 10-Q for March 31, 2009
Management’s Discussion and Analysis of Fi nancial Condition and Results of Operations
Recent Developments for the Company
Overview, page 17
13. Please revise your statement in the last paragraph regarding the significant growth in revenues to discuss the first quarter results of 2009 that may be an indicator that previous trends may not be sustainable.
Results of Operations
Mr. Thomas J. Heckman
Digital Ally, Inc.
May 22, 2009 Page 7 Revenues, page 18
14. Expand your discussion in the first bullet to include trends for 2009.
Cost of Revenue, page 19
15. Please quantify the equipment discussed in the last sentence of the first paragraph and include it in your discussion of Liquidity and Capital Resources.
Liquidity and Capital Resources, page 22
16. Expand to discuss in detail the impact of declining sales and the overall economic situation, and your plans to address increased future capital requirements.
* * * *
Please respond to these comments through correspondence over EDGAR within
10 business days or tell us when you will provide us with a response. Please furnish a letter that keys your responses to our comments and provides any requested information. Detail letters greatly facilitate our review. Please understand that we may have additional comments after reviewing your responses to our comments.
We urge all persons who are responsible for the accuracy and adequacy of the disclosure in the filings reviewed by the staff to be certain that they have provided all information investors require for an informed decision. Since the company and its management are in possession of all facts relating to a company’s disclosure, they are responsible for the accuracy and adequacy of the disclosures they have made.
In connection with responding to our comments, please provide, in writing, a statement from the company acknowledging that
• the company is responsible for the adequacy and accuracy of the disclosure in the filings;
• staff comments or changes to disclosure in response to staff comments do not foreclose the Commission from taking any action with respect to the filings; and
• the company may not assert staff comments as a defense in any proceeding initiated by the Commission or any person under the federal securities laws of the United States.
In addition, please be advised that the Division of Enforcement has access to all
Mr. Thomas J. Heckman
Digital Ally, Inc. May 22, 2009 Page 8 information you provide to the staff of the Di vision of Corporation Finance in our review
of your filings or in response to our comments on your filings.
You may contact Sharon Virga, Senior Staff Accountant, at (202) 551-3385 or
Kyle Moffatt, Accountant Branch Chief, at (202) 551-3836 if you have questions regarding comments on the financial statements and related matters. Please contact me at (202) 551-3810 with any other questions. S i n c e r e l y , L a r r y S p i r g e l A s s i s t a n t D i r e c t o r
2007-04-17 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
Mail Stop 6010 April 17, 2007
Mr. Stanton E. Ross
Chairman and Chief Executive Officer
Digital Ally, Inc.
4831 W. 136th Street, Suite 300
Leawood, Kansas 66224
Re: Digital Ally, Inc.
Registration Statement on Form SB-2
Amendment no. 3 filed April 9, 2007
File No. 333-138025
Dear Mr. Ross:
We have reviewed your filing and have th e following comments. Where indicated, we
think you should revise your document in response to these comments. If you disagree, we will
consider your explanation as to why our commen t is inapplicable or a revision is unnecessary.
Please be as detailed as necessary in your explanation. In some of our comments, we may ask you
to provide us with information so we may bette r understand your disclosure. After reviewing this
information, we may raise additional comments.
Please understand that the purpose of our review process is to assist you in your compliance
with the applicable disclosure requirements and to enhance the ove rall disclosure in your filing.
We look forward to working with you in these re spects. We welcome any questions you may have
about our comments or any other aspect of our re view. Feel free to call us at the telephone
numbers listed at the end of this letter.
FORM SB-2
Financial Statements
Statements of Stockholder’s Equity
1. The ending balances presented in these statements do not appear to agree with the same balances
presented on the face of the Balance Sheets. For example, the Common Stock Amount of
$9,436,766, the Additional Paid-In Capita l amount of nil and the Accumulated Deficit of nil do not
agree. Please revise as appropriate.
Notes to Financial Statements, page F-5
Note 8. Stock Based Comp ensation, pages F-15 – F-21
2. We acknowledge your revised disclosures that cl arify the number of wa rrants granted during the
periods presented and their weight ed average exercise prices. Ho wever, it is unclear from your
current disclosures what amount was allocated to the common st ock purchase warrants issued as
part of the units placed and th e significant assumptions underlyi ng that valuation and we are
reissuing our prior comment ei ght in its entirety.
* * *
General
As appropriate, please amend your registration statement in response to these comments.
You may wish to provide us with marked copies of the amendment to exped ite our review. Please
furnish a cover letter with your amendment that ke ys your responses to ou r comments and provides
any requested information. Detailed cover letter s greatly facilitate our review. Please understand
that we may have additional comments after reviewing your amendment and responses to our
comments.
We urge all persons who are responsible for th e accuracy and adequacy of the disclosure in
the filing to be certain that the filing includes al l information required under the Securities Act of
1933 and that they have provided all information investors require for an informed investment
decision. Since the company and its management are in possession of a ll facts relating to a
company’s disclosure, they are responsible for the accuracy and adequacy of the disclosures they
have made.
Notwithstanding our comments, in the even t the company requests acceleration of the
effective date of the pending registration statement, it should furnish a letter, at the time of such
request, acknowledging that:
• should the Commission or the staff, acting pursua nt to delegated authority, declare the filing
effective, it does not foreclose the Commission from taking any action with respect to the filing;
• the action of the Commission or the staff, acting pursuant to delegated authority, in declaring
the filing effective, does not re lieve the company from its full responsibility for the adequacy
and accuracy of the disclosure in the filing; and
• the company may not assert staff comments and the declaration of effectiveness as a defense in
any proceeding initiated by the Commission or a ny person under the federal securities laws of
the United States.
In addition, please be advised that the Division of Enforcemen t has access to all information
you provide to the staff of the Di vision of Corporation Finance in connection with our review of
your filing or in response to our comments on your filing.
We will consider a written request for acceleration of the effective date of the registration statement as confirmation of the f act that those requesting accelera tion are aware of their respective
responsibilities under the Securities Act of 1933 and the Securities Exchange Act of 1934 as they
relate to the proposed public offeri ng of the securities sp ecified in the above registration statement.
We will act on the request and, pursuant to delegate d authority, grant acceleration of the effective
date.
We direct your attention to Rules 460 and 461 regarding requesting accele ration of a registration
statement. Please allow adequate time after the filing of any amen dment for further review before
submitting a request for acceleration. Please provide this request at least two business days in advance of the requested effective date.
You may contact Iboyla Igna t at (202) 551-3656 or Mary Ma st at (202) 551-3613 if you
have questions regarding comments on the financial statements and related matters. Please contact
John Krug at (202) 551-3862, Suzanne Hayes, Branch Chief, at (202) 55 1-3675, or me at (202)
551-3715 with any other questions.
S i n c e r e l y ,
J e f f r e y R i e d l e r
A s s i s t a n t D i r e c t o r
cc: Christian J. Hoffmann, III, Esq.
2007-03-29 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
Mail Stop 6010 March 29, 2007
Mr. Stanton E. Ross
Chairman and Chief Executive Officer
Digital Ally, Inc.
4831 W. 136th Street, Suite 300
Leawood, Kansas 66224
Re: Digital Ally, Inc.
Registration Statement on Form SB-2
Amendment no. 2 filed March 16, 2007
File No. 333-138025
Dear Mr. Ross:
We have reviewed your filing and have th e following comments. Where indicated, we
think you should revise your document in response to these comments. If you disagree, we will
consider your explanation as to why our commen t is inapplicable or a revision is unnecessary.
Please be as detailed as necessary in your explanation. In some of our comments, we may ask you
to provide us with information so we may bette r understand your disclosure. After reviewing this
information, we may raise additional comments.
Please understand that the purpose of our review process is to assist you in your compliance
with the applicable disclosure requirements and to enhance the ove rall disclosure in your filing.
We look forward to working with you in these re spects. We welcome any questions you may have
about our comments or any other aspect of our re view. Feel free to call us at the telephone
numbers listed at the end of this letter.
FORM SB-2
General
1. We note your reference to th e filing of a confidential treatm ent request. Comments on your
application for confidential treatment will be provided in a separate letter when they are available.
Please note that we will not be a position to cons ider a request for acceleration of effectiveness of
the registration statement until we resolve all issues relating to your confidential treatment request.
Mr. Stanton E. Ross
Digital Ally, Inc.
March 29, 2007
Page 2
Cover page
2. We note your response to comment 1 and reissu e the comment. Please state the fixed price at
which the shares will be sold. In this regard, we note the first paragraph st ates the shares will be
sold at prevailing market price or negotiated transactions. The third paragraph merely states a historical closing bid price.
3. How will potential investors know when you have determined that a more active trading market
has developed? Do you intend to file a post-effective amendment reflecting a change in the offering from a fixed price per shar e to an at the market offering?
“We have a history of operating losses.” – page 3
4. Please expand the discussion to indicate the amount of operating losses for each of the past two
fiscal years.
“We are dependent on key personnel.” – page 4
5. Please expand the discussion to indicate wh ether you have employment agreements with
Messrs. Ross, McCoy and Haler and the ma terial terms of any such agreements.
Financial Statements
Notes to Financial Statements, page F-5
Note 1. Nature of Business and Sign ificant Accounting Policies, page F-5
6. Please clarify your accounting policy for the wa rrants issued in 2006 as part of units sold to
accredited investors and revise your disclosures here, in the Critical Accounting Estimates section of the MD&A and in Note 8 as appropriate. Incl ude a more detailed description of these warrants
in the financial statements and in the MD&A. From the description included in Item 26 it does not
appear that SFAS 150 would be the applicable authoritative literature for these warrants;
instruments within the sc ope of SFAS 150 do not qualify for equity treatment. Please clarify. If
you determine that SFAS 150 is not applicable, pl ease provide us an analysis of SFAS 133 and
EITF 00-19 for these warrants. Please refer to the Division of Corporation Finance "Current
Accounting and Disclosure Issues" Section II(B) - Classification and Measurement of Warrants and
Embedded Conversion Features (Updated.) You can find this at the following website:
http://www.sec.gov/divisions/corpf in/cfacctdisclosureissues.pdf
Mr. Stanton E. Ross
Digital Ally, Inc.
March 29, 2007
Page 3
7. Please tell us why the fair value of the stoc k options used in the pro forma information under
SFAS 123 is less than the expense under AP B 25. Provide us a calculation of both.
Note 8. Stock Based Comp ensation, pages F-15 – F-21
8. Please disclose how you allocated the proc eeds between the comm on stock and the common
stock purchase warrants issued as part of the units placed and disclose the amount allocated to the
warrants. Quantify and discuss the significant assumptions underlying your allocation. Please
elaborate on the conditions under which the warrants issued as part of the units placed may be
redeemed, at whose option, and the medium of payment.
9. Please refer to your response to comment 17. Please quantify and descri be the terms of the
performance based awards that we re outstanding at the date of the initial application of SFAS 123
that qualify for the accounting treatment prescribed in APB Opinion 25. Direct us to the specific paragraphs of the applicable guidance that was us ed as a basis for your accounting in addition to
referring to paragraph 83 of SFAS 123(r.) Disclose the compensation amount recorded on these
awards in all periods presented.
* * *
General
As appropriate, please amend your registration statement in response to these comments.
You may wish to provide us with marked copies of the amendment to exped ite our review. Please
furnish a cover letter with your amendment that ke ys your responses to ou r comments and provides
any requested information. Detailed cover letters greatly facilitate our re view. Please understand
that we may have additional comments after reviewing your amendment and responses to our
comments.
We urge all persons who are responsible for th e accuracy and adequacy of the disclosure in
the filing to be certain that the filing includes al l information required under the Securities Act of
1933 and that they have provided all information investors require for an informed investment
decision. Since the company and its management are in possession of a ll facts relating to a
company’s disclosure, they are responsible for the accuracy and adequacy of the disclosures they
have made.
Notwithstanding our comments, in the even t the company requests acceleration of the
effective date of the pending registration statement, it should furnish a letter, at the time of such
request, acknowledging that:
Mr. Stanton E. Ross
Digital Ally, Inc
March 29, 2007
Page 4
• should the Commission or the staff, acting pursua nt to delegated authority, declare the filing
effective, it does not foreclose the Commission from taking any action with respect to the filing;
• the action of the Commission or the staff, acting pursuant to delegated authority, in declaring
the filing effective, does not re lieve the company from its full responsibility for the adequacy
and accuracy of the disclosure in the filing; and
• the company may not assert staff comments and the declaration of effectiveness as a defense in
any proceeding initiated by the Commission or a ny person under the federal securities laws of
the United States.
In addition, please be advised th at the Division of Enforcement has access to all information
you provide to the staff of the Di vision of Corporation Finance in connection with our review of
your filing or in response to our comments on your filing.
We will consider a written request for acceleration of the effective date of the registration statement as confirmation of the f act that those requesting accelera tion are aware of their respective
responsibilities under the Securities Act of 1933 and the Securities Exchange Act of 1934 as they
relate to the proposed public offeri ng of the securities sp ecified in the above registration statement.
We will act on the request and, pursuant to delegate d authority, grant acceleration of the effective
date.
We direct your attention to Rules 460 and 461 re garding requesting accele ration of a registration
statement. Please allow adequate time after the filing of any amen dment for further review before
submitting a request for acceleration. Please provide this request at least two business days in advance of the requested effective date.
You may contact Iboyla Igna t at (202) 551-3656 or Mary Ma st at (202) 551-3613 if you
have questions regarding comments on the financial statements and related matters. Please contact
John Krug at (202) 551-3862, Suzanne Hayes, Branch Chief, at (202) 55 1-3675, or me at (202)
551-3715 with any other questions.
S i n c e r e l y ,
J e f f r e y R i e d l e r
A s s i s t a n t D i r e c t o r
cc: Christian J. Hoffmann, III, Esq.
2007-02-13 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
Mail Stop 6010 February 13, 2007
Mr. Stanton E. Ross
Chairman and Chief Executive Officer
Digital Ally, Inc.
4831 W. 136th Street, Suite 300
Leawood, Kansas 66224
Re: Digital Ally, Inc.
Registration Statement on Form SB-2
Amendment no. 1 filed January 31, 2007
File No. 333-138025
Dear Mr. Ross:
We have reviewed your filing and have th e following comments. Where indicated, we
think you should revise your document in response to these comments. If you disagree, we will
consider your explanation as to why our commen t is inapplicable or a revision is unnecessary.
Please be as detailed as necessary in your explanation. In some of our comments, we may ask you
to provide us with information so we may bette r understand your disclosure. After reviewing this
information, we may raise additional comments.
Please understand that the purpose of our review process is to assist you in your compliance
with the applicable disclosure requirements and to enhance the ove rall disclosure in your filing.
We look forward to working with you in these re spects. We welcome any questions you may have
about our comments or any other aspect of our re view. Feel free to call us at the telephone
numbers listed at the end of this letter.
FORM SB-2
Cover Page
1. We note your response to comment 4 and re issue the comment in part. Please disclose
on the cover page the fixed price for the sale a nd if applicable, disclose that the securities
will be sold at the market pri ce once such a market develops.
2. Please note, we are unable to reconcile th e information provided in response to
comment 5 with the number of shares being re gistered. Your response states that you
Mr. Stanton E. Ross
February 13, 2007
Page 2
are registering the resale of 5,759,000 shares of common stock. 4,700,000 of those shares were sold between February and September 2005 and 959,000 shares were
sold as part of units sold between Ma y and September 2006. Therefore, it appears
that 5,659,000 shares were sold pursuant to these private placements, not 5,759,000.
3. Additionally, you state that the units sold between May and September 2006 also included a fourth of a common stock purchas e warrant which amounts to an additional
239,750 shares. Lastly, you state you are also registering 994,750 shares of common stock
issuable upon exercise of warrants. Ther efore, according to our calculation, you are
registering the resale of 6,893,500 shares as opposed to 6,753,750 as appears in your fee
table. Please revise or advise.
The Offering, page 2
4. Please reconcile the number of shares outstanding with the number of shares outstanding
after the offering. In this regard, please expl ain why the shares you are registering in this
offering do not appear to be included in the number of outstanding shares. In this regard,
we note that the disclosure in Item 26 indicate s the shares were sold prior to September 30,
2006. We may have additional comments.
Our auditors have expressed a going concern opinion, page 3
5. We note your response to comment 12 and re issue the comment in part. As previously
requested, please expand the discussion to address the effect the opinion may have on investors who want to sell their shares.
Selling security ho lders, page 15
6. We note your response to comment 30 and reissue the comment. Please include the
requested information in this section of the prospectus.
7. We note your response to comment 31 and re issue the comment in part. Please expand
the discussion by footnote or otherwise to indica te in which of the four describes manners
each of the selling security hol ders acquired th e securities.
8. We note your response to comment 32 and reis sue the comment in part. Please expand
the discussion to indicate by footnote or othe rwise which of the selling shareholders are
affiliates of broker-dealers. As previously requested, state that these selling shareholders acquired the shares in the ordi nary course of busine ss without a view to
Mr. Stanton E. Ross
February 13, 2007
Page 3
directly or indirectly distribute the shares. If you are unable to make this representation, the
affiliates of the broker-dealers should be identified as underwriters.
Description of business, page 31
9. We note your response to comment 34 and re issue the comment in part. Please expand
the discussion to indicate you do not currently ha ve agreements with any other entities for
the incorporation of your tec hnology into their products.
Management’s Discussion and Analysis or Plan of Operation, page 37
Critical Accounting Policies page 42
10. Please refer to your response to comme nt 41. Your statement that you make no
estimates that would be susceptible to materi al changes appears to contradict with your
disclosures in your filing where you state th at Revenue Recognition, and your accounting
for Inventories, for Research and Developm ent Costs and for Stock Based Compensation
are based on estimates that ar e critical. We refer you to Release 33-8350 for information on
disclosure requirements for critical estimates. As you appear to have made no changes to
your filing in response to prior comment 41, we ar e reissuing our comment in its entirety.
Stock-Based Compensation, pages 42-43
11. It appears you removed the tabular pro fo rma disclosure we referenced in prior
comment 43; however, in the first paragraph on pa ge 43 you still refer to it as if it was still
included in the filing. Please delete re ference to the pro forma information.
12. We did not see revisions to your accounti ng policy for stock warrants disclosed here
and in Note 1 to the financial statements in response to prior comment 42. Please revise your disclosures to describe how and when the co st of issuing stock wa rrants is recognized
and how fair value is established as previously requested. We may have further comments.
Executive Compensation, page 47
13. Please update the discussion in this section to refl ect the information for 2006.
Additionally, please note that your next amendment must comply with the new executive
compensation rules. Please see final rule releases 33-8765 and 33-8732A.
Mr. Stanton E. Ross
February 13, 2007
Page 4
Financial Statements
14. Please provide updated financial inform ation through the period ended December 31,
2006.
Financial Statements at September 30, 2006, unaudited
Nature of Business and Significan t Accounting Policies, page FA-5
Accounts Receivable
15. Please tell us why no allowan ce for doubtful accounts is warranted.
Note 7. Stock Based Compensation, page FA-11 – F-16
16. It does not appear that your disclosure s describe how you a llocated the proceeds
between the common stock and the common stock purchase warrants issued as part of the
units in the September 2006 private placement. Please revise your disclosures and quantify
and discuss any significant assumptions underl ying your allocation. Pl ease elaborate on the
conditions under which the warrants issued as pa rt of the units placed may be redeemed, at
whose option, and the medium of payment.
17. Please tell us why it is appropriate to us e variable accounting in accordance with APB
25 in light of the adoption of SFAS 123R.
Exhibits
18. The exhibits referred to as attached to exhibits 10.8 and 10.9 should be filed as part of
the respective exhibit.
* * *
Mr. Stanton E. Ross
February 13, 2007
Page 5
General
As appropriate, please amend your registration statement in response to these comments.
You may wish to provide us with marked copies of the amendment to exped ite our review. Please
furnish a cover letter with your amendment that ke ys your responses to ou r comments and provides
any requested information. Detailed cover letters greatly facilitate our re view. Please understand
that we may have additional comments after reviewing your amendment and responses to our
comments.
We urge all persons who are responsible for th e accuracy and adequacy of the disclosure in
the filing to be certain that the filing includes al l information required under the Securities Act of
1933 and that they have provided all information investors require for an informed investment
decision. Since the company and its management are in possession of a ll facts relating to a
company’s disclosure, they are responsible for the accuracy and adequacy of the disclosures they
have made.
Notwithstanding our comments, in the even t the company requests acceleration of the
effective date of the pending registration statement, it should furnish a letter, at the time of such
request, acknowledging that:
• should the Commission or the staff, acting pursua nt to delegated authority, declare the filing
effective, it does not foreclose the Commission from taking any action with respect to the filing;
• the action of the Commission or the staff, acting pursuant to delegated authority, in declaring
the filing effective, does not re lieve the company from its full responsibility for the adequacy
and accuracy of the disclosure in the filing; and
• the company may not assert staff comments and the declaration of effectiveness as a defense in
any proceeding initiated by the Commission or a ny person under the federal securities laws of
the United States.
In addition, please be advised that the Division of Enforcemen t has access to all information
you provide to the staff of the Di vision of Corporation Finance in connection with our review of
your filing or in response to our comments on your filing.
We will consider a written request for acceleration of the effective date of the registration statement as confirmation of the f act that those requesting accelera tion are aware of their respective
responsibilities under the Securities Act of 1933 and the Securities Exchange Act of 1934 as they
relate to the proposed public offeri ng of the securities sp ecified in the above registration statement.
We will act on the request and, pursuant to delegate d authority, grant acceleration of the effective
date.
Mr. Stanton E. Ross
February 13, 2007
Page 6
We direct your attention to Rules 460 and 461 regarding requesting accele ration of a registration
statement. Please allow adequate time after the filing of any amen dment for further review before
submitting a request for acceleration. Please provide this request at least two business days in advance of the requested effective date.
You may contact Iboyla Igna t at (202) 551-3656 or Mary Ma st at (202) 551-3613 if you
have questions regarding comments on the financial statements and related matters. Please contact
John Krug at (202) 551-3862, Suzanne Hayes, Branch Chief, at (202) 55 1-3675, or me at (202)
551-3715 with any other questions.
S i n c e r e l y ,
J e f f r e y R i e d l e r
A s s i s t a n t D i r e c t o r
cc: Christian J. Hoffmann, III, Esq.
2006-11-13 - UPLOAD - KUSTOM ENTERTAINMENT, INC.
Mail Stop 6010 November 13, 2006 Digital Ally Attn. Stanton Ross 4831 West 136 th Street Suite 300 Leawood, KS 66224 Re: Digital Ally, Inc. File 333-138025 Form SB-2 filed October 16, 2006 Dear Mr. Ross: We have reviewed your filing and have th e following comments. Where indicated, we think you should revise your document in response to these comments. If you disagree, we will consider your explanation as to why our comment is inapplicable or a re vision is unnecessary. Please be as detailed as necessary in your explanation. In some of our comments, we may ask you to provide us with supplemental information so we may better understand your disclosure. After reviewing this information, we may or may not raise additional comments. Please understand that the purpose of our review process is to assist you in your compliance with the applicable disclosure re quirements and to enhance the ove rall disclosure in your filing. We look forward to working with you in these re spects. We welcome any questions you may have about our comments or on any other aspect of our review. Feel free to ca ll us at the telephone numbers listed at the end of this letter. General 1. Please note that where we provide examples to illustrate what we mean by our comments, they are examples and not exhaus tive lists. If our comments are applicable to portions of the filing that we have not cited as exampl es, make the appropriate changes in accordance with our comments. 2. In your response letter, please state our comment and then explain each change that has been made in response to a comment. In addition, you should also reference each page number in which disclosure has been revised in response to a comment so that we can easily place your revised disclosure in its proper context. Mr. Stanton Ross November 13, 2006 Page 2 3. Please provide us proofs of all graphic, visu al or photographic information you will provide in the printed prospectus prior to its use, fo r example in a preliminary prospectus. Please note we may have comments regarding this material. 4. On page 46, you have indicated that there is an inactive market for your stock. When there is no active market for a company’s stock, you must include a fixed price at which the securities will be offered for sale until a mark et develops for the stock. Please revise your disclosure to include a fixed pr ice for the sale. You may state that the securities may sell at the market price once a market develops. 5. We note you have included the 415 undertakings pursuant to Item 512 of Regulation S-K. If it is your intention to offe r the securities on a continuous basis, please include a 415 box on the cover page and check it. In addition, given the nature and si ze of the transaction being registered, advise the staff of the compan y’s basis for determining that the transaction is appropriately characterized as a transaction that is eligible to be made on a shelf basis under Rule 415(a)(1)(i). 6. You state on pages 1 and 30 that you were or iginally incorporated on December 13, 2000. On page 3 you state that you were formed on May 16, 2003. Please revise your filing to clarify the discrepancy. Incorporation by reference 7. It does not appear that you ar e incorporating any documents by reference. Please consider whether you need to include this section in the filing. Prospectus Summary, page 1 8. Please eliminate the use of the acronyms DVF, DVM, DVSC and OEM. These acronyms make your disclosure harder to follow than if you use the terms digital video flashlight, digital video rear view mirror, etc. 9. Please expand your disclosure to disclose and quantify your histor y of losses and your accumulated deficit as of September 30, 2006. Risk Factors, page 3 We have a history of operating losses page 3 10. Please provide your accumulated deficit as of September 30, 2006. 11. Please explain “the problems, expenses, delays and complications a ssociated with a new business.” Mr. Stanton Ross November 13, 2006 Page 3 Our auditors have expressed a going concern opinion, page 3 12. Please revise to discuss the consequences of receiving a going concern opinion. At a minimum, the discussion should address potential difficulty raising funds and the effect the opinion may have for investors w ho want to sell their shares. It is uncertain whether we will need additional financing…, page 3 13. If there is any possibili ty that the company may seek debt financing, please disclose this fact and consider the risk factors that may be associated with debt financing, such as restrictive covenants. 14. Quantify the amount of funds you expect to need to continue your operations for the next twelve months. If we are unable to compete…, page 5 15. Please disclose who your primary competitors are and describe any specific competitive advantages they have relative to your company. Defects in our products…, page 6 16. Please disclose any facts or circumstances that might lead to product defects and the risks you are describing in this risk factor. 17. Please state the limitations of your product liability insurance. We are dependent on key personnel, page 6 18. If Mr. Stanton or Mr. Haler has plans to leave the company, please disclose this fact in the risk factor. We are dependent on manufactur ers and suppliers, page 7 19. If you are substantially dependent on any of agre ements with the manufacturers or suppliers referenced in this section, pl ease identify that party by name, file your agreement with that party as an exhibit to the re gistration statement and include a description of all material terms in the Business section. If you believe you are not substantially dependent on these agreements, please explain to us the basis for your determination. Mr. Stanton Ross November 13, 2006 Page 4 We are uncertain of our ability to prot ect technology throug h patents, page 7 20. Is the critical technology that you reference the technology that you license from Ingenient? If it is a different license ag reement, please identify the licensing party, file the agreement as an exhibit and revise the business section to include a discussion of the material terms of the agreement. 21. Please describe the potential consequences if patents relating to your existing technology are not granted. Risks related to our license agreement, page 8 22. Please file the Ingenient agreement as an exhibit to the registration statement. We have not completed our trademark registration, page 8 23. Please describe the risks posed by bei ng precluded from using your trademark. There are economic and general risks…, page 9 24. Risk factors should relate to specified risks faced by the co mpany. General business risks do not constitute proper risk factors. Please delete this risk factor. There is a limited market for your shares and you may not be able to sell them, page 9 25. We note your statement that you expect the SEC to scrutinize our re gistration statements because of the relatively early stage of deve lopment of our business compared to most public companies. Please revise to clarify that the fact that the SEC has reviewed a filing does not ensure a filing is more accurate than a filing that was not reviewed. The level of SEC does not ensure any additional accuracy. The disclosure continues to be your responsibility regardless of the level of review. Because our common stock is considered a “penny stock,” any investment in the Units is considered to be a high risk investment…, page 10 26. Since you are registering the resale of common stock, as opposed to units, please revise the disclosure to refer to an investment in common stock. We have a limited public market…, page 10 27. We note your statement that your common stoc k has “qualified” for trading through the pink sheets. Please revise to eliminate the us e of the word “qualified” as it implies that there are listing requirements that you have met. Mr. Stanton Ross November 13, 2006 Page 5 We have never paid dividends…, page 11 28. Please describe the risks posed by the f act that you may not pay dividends. Determination of Offering Price, page 13 29. As you are required to set an offering price, this section should be revised to include the information required by Item 505 of Regulation S-B. Selling Stockholders, page 14 30. For each nonpublic entity that is a selling stockh older, disclose the natural person(s) with voting and dispositive power over the securities. 31. Briefly describe how the selling secur ityholders obtained their securities. 32. If any of your selling shareholders are broker dealers, please revise to identify them as broker dealers and underwriters. The only excepti on to this requirement is if the selling shareholder received the shares as underwri ting compensation. If any of the selling shareholders are affiliates of broker dealers, identify them as such and revise to state that these selling shareholders purchased the shares in the ordinary cour se of business without view to directly or indirectly distribute the shares. If you are unable to make this representation, the affiliates of broker dealers must also be identified as underwriters. Directors, Executive Officers, Promoters and Control Persons, page 20 33. It appears that Mr. Ross is cu rrently your CEO and President of Infinity. Please revise to disclose the amount of time he devotes to your company. Please consider whether his inability to focus all his attention on your business constitutes a risk that should be discussed in the “Risk Factor” section. Business Original Equipment Manufacturers, page 33 34. Are there any currently available products that incorporate your techno logy? If there are, please identify them. Do you have any agreem ents to license your technology to other parties who will incorporate it into their own products? Market and Industry Overview, page 33 35. Where you include statistics or figures in the registration statement, please disclose the source of your information and provide us with copies of the documents that you cite. Examples of statistics that shoul d be supported include the following: Mr. Stanton Ross November 13, 2006 Page 6 • According to the Department of Justice, there are almost 14 million arrests each year, with approximately 10%, or 1.4 m illion of those arrests for DWI, p. 33 • There are approximately 18,000 law enfo rcement agencies in the US…who employ over two million guards, p.34 • Smaller departments with 20 or fewer officers account for…, p. 34 • There are 10,000 private security agencies…, p. 34 • Smaller departments with 20 or fewer officers…, p. 34 • In 2003, over $90 billion was spen t with private security…, p.34 The list set forth above is an illustrative, and not exhaustive, list of st atements that should be supported. Please review the entire regi stration statement and provide support for all similar statements. License arrangements, page 35 36. Please revise to describe any early te rmination provisions or minimum royalty requirements, if any. Intellectual Property, page 36 37. Please revise to identify the party that licenses the critic al technology to you. Management’s Discussion and Analysis or Plan of Operation, page 37 Operating Expenses, Research a nd Development Expenses, page 37 38. Please refer to the Division of Corporati on Finance “Current Issues and Rulemaking Projects Quarterly Update” unde r section VIII – Industry Spec ific Issues – Accounting and Disclosure by Companies Engaged in Research and Development Activities. You can find it at the following website address: http://www.sec.gov/divisi ons/corpfin/cfcrq032001.htm . Please disclose the following information fo r each of your major active research and development project(s): • The nature, timing and estimated costs of the efforts necessary to complete the project; • The anticipated completion dates; • The risks and uncertainties associated with completing development on schedule, and the consequences to opera tions, financial position and liq uidity if the project is not completed timely; and finally • The period in which material net cash inflow s from significant projects are expected to commence. To the extent that information requested above is not known or estimable, disclose that fact and the reason why it is not known. Mr. Stanton Ross November 13, 2006 Page 7 Liquidity and Capital Resources, pages 39 and 41 39. Please expand your discussion to address material changes in the underlying drivers such as where the actual usages and sources of cash existed especially in your discussion of operating cash flows during the years presented. In doing so, please ensure that you are not merely describing items identified on the face of the statement of cash flows. Refer to the guidance provided in our release, “Inter pretation: Commission Guidance Regarding Management's Discussion and Analysis of Fi nancial Condition and Re sults of Operations” particularly Item D of that release. You can find this release on our website at http://www.sec.gov/rule s/interp/33-8350.htm . 40. We note your statement that you need to attain your revenue and pr ofit margin goals or raise additional working capital through additional offerings of equity in order to continue to implement your business plan and finance your expected level of sales. Please revise to describe your revenue and profit margin goa ls and how much work ing capital you would need to raise if you are not able to attain these goals. Critical Accounting Policies page 42 41. We note that the company reiterated the policy notes included in the fi nancial statements. Please note that Critical Accounting Poli ces should supplement, not duplicate, the accounting policies disclosed in th e notes to the financial stat ements. Please revise your disclosure to provide the company's analysis of the judgments and uncertainties involved in applying these accounting princi ples at a given time, and the potential impact on your financial statements of the variability that is reasonably likely to result from their application over time. Such disclosures explaining the li kelihood that any materially different amounts would be repor ted under different conditions, using different assumptions is consistent with the objec tive of Management’s Discussion and Analysis. See Release 33- 8350. Stock-Base Compensations, pages 43-44 42. In addition to stating that you establish the fair value of stock warrants issued to non- employees in accordance with SFAS No. 123, desc ribe specifically how and when the cost of issuing such stock warrants is recognized and how fair va lue is established. Based on your disclosures included in Note 7 on page FA -12 and in Note 8 on page FB-12 it appears that stock options issued to non-employees are partially expensed and partially capitalized. Supplementally, in your response, include refere nces to the specific paragraphs within the accounting literature which you relied upon that support the accounting for the issuance of stock options granted to non-employees. 43. The table that presents the pro-forma SFAS 123 disclosures on page 44 is for the six-month period ended June 30, 2005. Please update the ta ble for the six-months ended June 30, 2006. Mr. Stanton Ross November 13, 2006 Page 8 Certain Relationships and re lated transactions, p. 45 44. Item 601(b)(10) requires that you fi le all agreements listed in th is section as exhibits to the registration statement. While the Acme note app ears to have been filed, we could not locate the other documents listed in this section. Please file them as exhibits to the registration statement. 45. Please identify your shareholders who control Acme Resources. Market for our Common Stock and Rela ted Stockholder Matters, page 46 46. We note your statement that there are no secu rities and no debt