SEC Company Response from POP N GO INC (CIK 0001071819) — Nov 22, 2005
POP N GO INC (CIK 0001071819)
Date: Nov. 22, 2005 · CIK: 0001071819 · Accession: 0001091818-05-000379
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File numbers found in text: 333-122694
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November 22, 2005
United States Securities and Exchange Commission
Mr. Jeffery Gordon, Staff Accountant
Division of Corporate Finance
Washington, DC 20549-0404
RE: Pop N Go, Inc.
Registration Statement on Form SB-2
File No.: 333-122694
Filed: May 12, 2005
Dear Mr. Gordon:
This letter has been prepared in response to your request for Pop N Go, Inc.
(the "Company") to respond to the comments of the United States Securities and
Exchange Commission (the "SEC" or the "Commission") as memorialized in your May
31, 2005 letter to me (the "Comment Letter") concerning the above-referenced
Registration Statement on Form SB-2 (the "Registration Statement").
We will provide responses to comments 51 through 56 of the Comment Letter,
after we have completed the corresponding amendments to our Form 10-QSB for the
quarter ended December 31, 2004 and our Form 10-KSB for the fiscal year ended
September 30, 2004 as requested by the Commission.
The following are the Company's responses to the Comment Letter, which
responses follow a recitation of the relevant comment.
Management Discussion and Analysis of Financial Condition and Results of
Operations, page 20
COMMENT 10: We have reviewed your response to comment 28. We continue to believe
that you should discuss in greater detail the business reasons for
the changes between periods in revenue share sales, cost of goods
sold - revenue share sales, and general and administrative expenses.
Please disclose the amount of each significant change in line items
between periods and the business reasons for it. In circumstances
where there is more than one business reason for the change, attempt
to quantify the incremental impact of each individual business
reason discussed on the overall change in the line item. See Item
303(b) of Regulation S-B and Financial Reporting Codification
501.04.
RESPONSE: As requested, we have provided discussion of the details of the
business reasons for the changes between periods in our revenue
share sales, cost of goods sold, and general and administrative
expenses.
<page>1
Year Ended September 30,2004 Compared to the Year Ended September 30, 2003, page
21
COMMENT 12: We have reviewed your response to comment 30. Your disclosure does
not agree to what you currently present as total operating expenses
for 2004 and 2003 in your statement of operations. Please revise
accordingly.
RESPONSE: We revised our disclosure to correct this error.
Liquidity and Capital Resources, page 23
COMMENT 13: Please revise your disclosure of your working capital deficits at
September 30, 2004 and December 31, 2004 so that the amounts are
calculated using the amounts presented in your balance sheets.
RESPONSE: We have noted that there was an error in our calculation of working
capital and we have corrected the error using the amounts presented
in our balance sheet.
COMMENT 14: You disclose that you had net cash from operating activities of
$357,763 for the period ended December 31, 2004. Please revise this
to state that the net cash was used in operating activities.
RESPONSE: We have revised our disclosure to state that the net cash was used
in operating activities.
Stock Purchase Warrants, page 42
COMMENT 25: We have reviewed your response to comment 47. The amount of
outstanding warrants you disclose in the preface of 14,655,000
warrants still does not agree to the total amount shown at the
bottom of the table of 13,005,000 warrants. In addition, the amount
of warrants in the table does not total 13,005,000, nor does the
dollar value column total $235,500. Please recalculate the number
of warrants and the dollar value column in your table and ensure
that the number of warrants in your table agrees to the amount you
disclose in the preface.
RESPONSE: The amount of outstanding warrants disclosed in the preface has been
corrected to accurately reflect that there were 13,005,000 warrants
outstanding and the dollar value now totals $235,500. The current
outstanding warrants, as of June 30, 2005, is 13,205,000 and the
average exercise price is $0.04.
<page>2
Financial Statements
COMMENT 27: We have reviewed your response to comment 54. Please include
interim financial statements for the period ended March 31, 2005.
Please similarly update your financial information throughout the
filing. See Item 310(g) of Regulation S-B.
RESPONSE: We have updated the financial statements as required by Item 310(g)
of Regulation S-B.
COMMENT 28: We have reviewed your response to comment 55. You still disclosure
that you spent an aggregate amount of approximately $71,873 on
research and development costs during the past two years. Please
disclose the amount of research and development costs you incurred
for each fiscal year ended September 30, 2004 and 2003, in
accordance with paragraph 13 of SFAS 2. See paragraph 11 of SFAS 2
for examples of elements that should be identified with research and
development activities. Please also revise your disclosure in MD&A
on page 35 accordingly.
RESPONSE: We have not incurred any research and development costs to date. We
have revised the MD & A to disclose that these expenses are not
research and development fees.
Statements of Operations, page F-2
COMMENT 29: You present a line item called recovery of inventory. Please tell
us what this relates to. Was the inventory previously impaired? What
accounting literature did you cite in reaching your conclusion
related to your treatment of this recovery?
RESPONSE: The obsolete inventory was impaired as of 9/30/03. The amount
represents the cost of previously written off inventory items sold
during the period. We revised this to be netted against cost of
goods sold in the Statement of Operations.
Note 4 - Debt Financing, page F-6
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COMMENT 30: Please also disclose on page F-10 the number of shares you agreed to
issue as loan incentives during each period presented and the value
of these shares when you agreed to issue them. Please also disclose
when you intend to issue all of these shares and how you are
treating these loan incentives in your statement of operations each
period presented.
RESPONSE: We have revised the Note 4 to the financial statements to disclose
the number of shares to be issued as loan incentives during each
period presented and the value of those shares. We have also
disclosed the date the Company intends to issue these shares.
Note 5 - Loss Per Share, page F-13
COMMENT 31: Please disclose the number of antidilutive shares by each type of
security. See paragraph 40(c) of SFAS 128.
RESPONSE: We have updated the footnotes to disclose the number of antidilutive
shares for each type of security in accordance with paragraph 40(c)
of SFAS 128.
Note 6 - Equity, page F-13
COMMENT 32: You disclose that you have 18,067,407 shares to be issued in the
amount of $982,872. However, per your balance sheet, you have
16,645,000 shares in the amount of $983,729. Please revise
accordingly.
RESPONSE: We have revised the balance sheet to show the correct shares and the
amounts to be issued. The amounts shown in the disclosure were
correct.
Stock Option Plan, page F-14
COMMENT 33: You disclose that the outstanding 100,000 options were expired on
December 31, 2005. Please revise to December 31, 2004.
RESPONSE: We have revised the financial statements accordingly.
<page>4
Stock Purchase Warrants, page F-15
COMMENT 34: Regarding your issuance of 700,000 shares, please disclose the fair
value of the warrants at the date of issuance, and the reason for
issuance. Please also disclose whether you used the Black-Scholes
model, including the assumptions you used.
RESPONSE: We have revised the footnotes for the fair value of the warrants
issued and the reason for the issuance. We have also disclosed the
appropriate method for valuing the warrants to non-employees.
Note 10 - Subsequent Events, page F-17
COMMENT 35: You disclose that you signed a new promissory note for $350,000 on
February 8, 2004. Please confirm this is the correct date or revise
accordingly.
RESPONSE: We have revised the date to February 8, 2005.
Balance Sheet, page F-20
COMMENT 36: We have reviewed your response to comment 56. Please disclose the
amortization period of twelve months. In addition, please show us
your calculations for computing the beneficial conversion feature.
RESPONSE: We have disclosed the amortization period of twelve months.
The conversion feature was calculated based on the difference of
market price on the date of the note and the conversion rate times number of
shares to be converted to.
Statements of Operations, page F-21
COMMENT 37: We have reviewed your response to comment 57. Please display
inventory impairments as a reconciling item in your footnote that
discusses the reclassification adjustment. Also, your
reconciliation for the year ended September 30, 2004 actually uses
the 2003 total sales, cost of goods sold and operating expense
amounts. Please revise. In addition, please ensure that your
auditors refer to the reclassification, as well as the footnote that
further discusses the reclassification.
RESPONSE: We have revised the inventory impairment presentation as required by
EITF 96-9. In addition, our auditors have revised their audit
report and our footnotes to discuss the reclassification and
presented a table to show the effect of the reclassification.
<page>5
COMMENT 38: It appears that you have not included the line item administrative
and general in your statement of operations. Due to this, your
total operating expenses currently do not foot. Please revise
accordingly.
RESPONSE: We have revised the statement of operations to include
administrative and general expenses in the total operating expenses
section of the statement of operations. In addition,, we have added
a footnote in the footnotes to describe what is included in the
administrative and general expense line item in the statement of
operations.
COMMENT 39: Gain and losses on the sale of long-lived assets that are not a
component of an entity are required to be included in arriving at
your operating income (loss). Please revise your September 30, 2004
and December 31, 2004 statement of income classification
accordingly. See paragraph 45 of SFAS 144.
RESPONSE: We have revised the September 30 and December 31, 2004 statement of
income to reclassify the gain on the sale of equipment to operating
income in accordance with SFAS 144.
Note 3 - Consulting Agreement on Acquisition of Branax, LLC, page F-26
COMMENT 40: We have reviewed your response to comment 58. You responded that
you updated the disclosure in Note 3; however, no changes were made
to Note 3. Please disclose more information about how you accounted
for the value of the shares issued under your consulting agreement
with the former President and Chief Executive Officer of Branax.
RESPONSE: We have updated the disclosure in Note 3 to state how the shares
were valued.
Note 4 - Summary of Significant Accounting Policies, page F-26
COMMENT 41. We have reviewed your response to comment 59. Please also disclose
the types of expenses that you include in the administrative and
general expenses line item.
RESPONSE: We have included a footnote to disclose what expenses are included
in administrative and general expenses.
<page>6
Revenue Recognition, page F-26
COMMENT 42: We have reviewed your response to comment 60. You responded that
you have revised the footnote; however, no changes were made to Note
4. Please disclose each type of revenue sharing program in the
footnote and whether you record gross or net revenues for each type,
including your basis for that treatment.
RESPONSE: We have revised our footnotes to include disclosure of our revenue
sharing programs. We record the revenue from each program at the
gross sales amount and we record commissions paid as a cost of
sales. The Company owns all the machines, is responsible for all
the costs at each location, including cost in excess of revenues.
Note 6 - Notes Payable, page F-31
COMMENT 43: We have reviewed your response to comment 64. You have disclosed
that you agreed to issue 1,272,000 shares valued at $210,890 for the
year ended September 30, 2044. Please revise to state the year
ended September 30, 2004. In addition, please disclose that you
intend to issue these shares by May 31, 2005.
RESPONSE: We have revised the date as September 30, 2004. In addition, we have
disclosed the date we intend to issue the shares.
Note 8 - Commitments and Contingencies, page F-37
COMMENT 44: We have reviewed your response to comment 65. You responded that
you currently do not have any obligations under capital lease arrangements.
However, in Note 4 - Summary of Significant Accounting Policies, you disclose
that you have equipment financed under capital leases. Please revise
accordingly.
RESPONSE: We have revised Note 4 since the Company does not have any
obligation under capital lease arrangements.
<page>7
Litigation, page F-37
COMMENT 45: We have reviewed your response to comment 66. In a footnote, please
discuss the reclassification adjustment and reconcile in table
format from operating loss as originally reported to operating loss
as restated with each line item, loss on legal settlement and
litigation expense, shown as a separate reconciling item. In
addition, please ensure that your auditors refer to the
reclassification, as well as the footnote that further discusses the
reclassification.
RESPONSE: We have revised the reclassification footnote to show the
reconciling items. In addition, our auditors have revised their
opinion to reference the reclassification footnote.
Stock Option Plan, page F-39
COMMENT 46: We have reviewed your response to comment 68. We remind you that
SFAS 123, as amended by SFAS 148, requires disclosure in tabular
format of your comparisons of as reported earnings amounts to the
pro forma earnings amounts as if you had fully adopted SFAS 123. See
paragraph 45.c of SFAS 123, as amended by SFAS 148.
RESPONSE: We have revised the footnote to disclose the pro forma earnings
amount.
Stock Purchase Warrants, page F-40
COMMENT 47: We have reviewed your response to comment 69. You responded that
you have revised your footnotes to comply with our original comment.
What revisions did you make and where did you include the revisions?
If you did not make any revisions, please disclose the fair value
for each issuance of stock warrants at the date of issuance and the
reason for issuance. Please also disclose whether you used the
Black-Scholes model for your issuances of warrants to non-employees,
including the assumptions you used.
RESPONSE: We have revised the footnotes for the fair value of the warrants
issued and the reason for the issuance. We have also disclosed the
appropriate method for valuing the warrants to non-employees.
Note 12 - Segment Information, page F-42
COMMENT 48: We have reviewed your response to comment 70. It does not appear
that you have provided a reconciliation of your total assets and
loss